Color spec
| Brand | Behr |
| Name | Plum Shade |
| SKU | 100F-6 |
| Hex | #685971 |
| RGB | 104, 89, 113 |
| HSL | 278°, 12%, 40% |
| LRV | 11 |
| Undertone | cool violet tone |
| Family | Purple |
About Behr Plum Shade
With an LRV of 11, Plum Shade is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its violet undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Plum Shade works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.
Closest matches by brand
10 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all purple from that brand.
Sherwin-Williams
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Diamond Vogel
C2 Paint
Similar Behr colors
closest in the Behr deckThe nearest shades to Plum Shade within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #685971 in HSL space. Pair Plum Shade with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Behr Plum Shade Equivalents at Other Brands
Matching Plum Shade from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Behr 100F-6 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Plum Shade
Sherwin-Williams's nearest match is Plummy (SW 6558), visually identical in normal room light (ΔE 1.4). It sits at the same lightness (LRV 11 vs 11) and carries a cool violet undertone, so it substitutes for Plum Shade without repainting risk. See the full Plummy swatch →
Benjamin Moore Equivalent of Plum Shade
Benjamin Moore has no exact twin of Plum Shade. The nearest is Wild Mulberry (CSP-475) at ΔE 4.77 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 14 vs 11). Compare large swatches before substituting. See the full Wild Mulberry swatch →
Valspar Equivalent of Plum Shade
Valspar has no exact twin of Plum Shade. The nearest is Purple Valley (1001-5A) at ΔE 4.14 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 10.8 vs 11). Compare large swatches before substituting. See the full Purple Valley swatch →
PPG / Glidden Equivalent of Plum Shade
At PPG / Glidden, the closest color to Plum Shade is Pageant Pansy (PPG13-20) — very close at ΔE 3.27, though not an exact twin. It runs slightly lighter (LRV 13 vs 11) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Pageant Pansy swatch →
Glidden Equivalent of Plum Shade
At Glidden, the closest color to Plum Shade is Pageant Pansy (PPG13-20) — very close at ΔE 2.85, though not an exact twin. It sits at the same lightness (LRV 12 vs 11) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Pageant Pansy swatch →
HGTV Home by Sherwin-Williams Equivalent of Plum Shade
HGTV Home by Sherwin-Williams has no exact twin of Plum Shade. The nearest is Violet Twilight (HGSW 2412) at ΔE 3.78 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 12 vs 11). Compare large swatches before substituting. See the full Violet Twilight swatch →
Dunn-Edwards Equivalent of Plum Shade
Dunn-Edwards has no exact twin of Plum Shade. The nearest is Parisian Plum (DEFD05) at ΔE 4.3 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 11 vs 11). Compare large swatches before substituting. See the full Parisian Plum swatch →
Diamond Vogel Equivalent of Plum Shade
At Diamond Vogel, the closest color to Plum Shade is Vivid Vision (1227) — very close at ΔE 2.37, though not an exact twin. It sits at the same lightness (LRV 11 vs 11) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Vivid Vision swatch →
C2 Paint Equivalent of Plum Shade
At C2 Paint, the closest color to Plum Shade is Scooter (C2-777) — very close at ΔE 2.98, though not an exact twin. It sits at the same lightness (LRV 12 vs 11) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Scooter swatch →