Color spec
| Brand | Behr |
| Name | Luscious Purple |
| SKU | PMD-90 |
| Hex | #605C71 |
| RGB | 96, 92, 113 |
| HSL | 251°, 10%, 40% |
| LRV | 11 |
| Undertone | blue / cool |
| Family | Blue |
About Behr Luscious Purple
With an LRV of 11, Luscious Purple is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its blue undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Luscious Purple works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Blues calm a room, which makes them popular in bedrooms, bathrooms and home offices.
Closest matches at every US brand
13 brands · top 5 each5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all blue from that brand.
Sherwin-Williams
Kompozit
Dunn-Edwards
Dutch Boy
Benjamin Moore
Diamond Vogel
C2 Paint
Valspar
Clare
PPG / Glidden
Magnolia Home
Backdrop
Farrow & Ball
Similar Behr colors
closest in the Behr deckThe nearest shades to Luscious Purple within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #605C71 in HSL space. Pair Luscious Purple with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Behr Luscious Purple Equivalents at Other Brands
Matching Luscious Purple from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Behr PMD-90 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Luscious Purple
At Sherwin-Williams, the closest color to Luscious Purple is Purple Passage (SW 6551) — very close at ΔE 2.06, though not an exact twin. It sits at the same lightness (LRV 12 vs 11) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Purple Passage swatch →
Kompozit Equivalent of Luscious Purple
At Kompozit, the closest color to Luscious Purple is Grapes of Wrath (1284) — very close at ΔE 3.21, though not an exact twin. It runs slightly lighter (LRV 13 vs 11) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Grapes of Wrath swatch →
Dutch Boy Equivalent of Luscious Purple
Dutch Boy has no exact twin of Luscious Purple. The nearest is Lil' Sea Urchin (243-6DB) at ΔE 4.64 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 13 vs 11). Compare large swatches before substituting. See the full Lil' Sea Urchin swatch →
Diamond Vogel Equivalent of Luscious Purple
Diamond Vogel doesn't make a true equivalent of Luscious Purple — the nearest deck color, Blackwater (1320), is clearly different (ΔE 5.13). For an exact match, any Diamond Vogel retailer can custom-tint Behr PMD-90 instead. See the full Blackwater swatch →
C2 Paint Equivalent of Luscious Purple
C2 Paint doesn't make a true equivalent of Luscious Purple — the nearest deck color, Scooter (C2-777), is clearly different (ΔE 5.34). For an exact match, any C2 Paint retailer can custom-tint Behr PMD-90 instead. See the full Scooter swatch →
Valspar Equivalent of Luscious Purple
Valspar doesn't make a true equivalent of Luscious Purple — the nearest deck color, Forge (8004-48F), is clearly different (ΔE 5.44). For an exact match, any Valspar retailer can custom-tint Behr PMD-90 instead. See the full Forge swatch →
Benjamin Moore Equivalent of Luscious Purple
Benjamin Moore doesn't make a true equivalent of Luscious Purple — the nearest deck color, Blue Gaspe (1435), is clearly different (ΔE 5.57). For an exact match, any Benjamin Moore retailer can custom-tint Behr PMD-90 instead. See the full Blue Gaspe swatch →
Dunn-Edwards Equivalent of Luscious Purple
Dunn-Edwards doesn't make a true equivalent of Luscious Purple — the nearest deck color, Pencil Lead (DE5922), is clearly different (ΔE 5.57). For an exact match, any Dunn-Edwards retailer can custom-tint Behr PMD-90 instead. See the full Pencil Lead swatch →
Magnolia Home Equivalent of Luscious Purple
Magnolia Home doesn't make a true equivalent of Luscious Purple — the nearest deck color, Autumn Gray (JG-143), is clearly different (ΔE 8.19). For an exact match, any Magnolia Home retailer can custom-tint Behr PMD-90 instead. See the full Autumn Gray swatch →
Clare Equivalent of Luscious Purple
Clare doesn't make a true equivalent of Luscious Purple — the nearest deck color, Goodnight Moon (PNT100-DP-42), is clearly different (ΔE 11.07). For an exact match, any Clare retailer can custom-tint Behr PMD-90 instead. See the full Goodnight Moon swatch →
PPG / Glidden Equivalent of Luscious Purple
PPG / Glidden doesn't make a true equivalent of Luscious Purple — the nearest deck color, Goblin (PPG1040-7), is clearly different (ΔE 11.16). For an exact match, any PPG / Glidden retailer can custom-tint Behr PMD-90 instead. See the full Goblin swatch →
Farrow & Ball Equivalent of Luscious Purple
Farrow & Ball doesn't make a true equivalent of Luscious Purple — the nearest deck color, Stiffkey Blue (NO. 281), is clearly different (ΔE 11.44). For an exact match, any Farrow & Ball retailer can custom-tint Behr PMD-90 instead. See the full Stiffkey Blue swatch →
Backdrop Equivalent of Luscious Purple
Backdrop doesn't make a true equivalent of Luscious Purple — the nearest deck color, Mom Jeans (BD-MJ), is clearly different (ΔE 13.48). For an exact match, any Backdrop retailer can custom-tint Behr PMD-90 instead. See the full Mom Jeans swatch →