Gentle Grape
SW 9074 · #908A9B · LRV 26 — cool violet tone, mid-tone — versatile but shifts visibly with light.
- 1Nocturne Shade5
- 2Blue Nova17
- 3Gentle Grape26
- 4Wisteria48
- 5French Lilac56
What Color Is Gentle Grape, Really?
Gentle Grape reads as a cool violet tone — mid-tone — versatile but shifts visibly with light. The notes below cover how Sherwin-Williams SW 9074 behaves in different light and the closest matches at competing US brands.
Best Rooms and Uses for Gentle Grape
Gentle Grape is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.
How Lighting Changes Gentle Grape
Gentle Grape sits in the mid-range at LRV 26, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its violet undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Most complaints about Gentle Grape are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.
Need It From Another Brand?
Any paint counter can custom-tint Sherwin-Williams SW 9074 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.
| Brand | Closest color | ΔE | LRV | |
|---|---|---|---|---|
| Behr | Evening In ParisN560-4 · Behr | 1.9 | 28 | Color page → |
| Benjamin Moore | AmorousAF-600 · Benjamin Moore | 3.1 | 27 | Color page → |
| Valspar | IntrigueT522 · Valspar | 2.1 | 25.2 | Color page → |
| PPG / Glidden | Tin LizziePPG1172-5 · PPG / Glidden | 1.5 | 27 | Color page → |
| Glidden | Tin LizziePPG1172-5 · Glidden | 1.5 | 27 | Color page → |
| Dutch Boy | Dusked Purple343-5DB · Dutch Boy | 3.5 | 24 | Color page → |
Similar Sherwin-Williams Colors
The nearest shades to Gentle Grape within Sherwin-Williams's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.
Coordinated palette
Generated by hue-rotating #908A9B in HSL space. Pair Gentle Grape with one accent and one neutral — the swatches below are starting points, not final picks.
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