Color spec
| Brand | Rodda |
| Name | Wild and Free |
| SKU | R104 |
| Hex | #AAA7AF |
| RGB | 170, 167, 175 |
| HSL | 262°, 5%, 67% |
| LRV | 40 |
| Undertone | neutral with no strong undertone |
| Family | Gray |
About Rodda Wild and Free
Wild and Free sits in the mid-range at LRV 40, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Because it carries almost no measurable hue, it stays a true neutral and pairs cleanly with nearly any trim or floor. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Wild and Free is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Grays like this read as a modern neutral and sit comfortably alongside both warm woods and cool metals.
Closest matches by brand
15 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all gray from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Magnolia Home
Diamond Vogel
Hirshfield's
C2 Paint
Portola Paints
Kompozit
Similar Rodda colors
closest in the Rodda deckThe nearest shades to Wild and Free within Rodda's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #AAA7AF in HSL space. Pair Wild and Free with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Rodda Wild and Free Equivalents at Other Brands
Matching Wild and Free from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Rodda R104 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Wild and Free
At Sherwin-Williams, the closest color to Wild and Free is Beguiling Mauve (SW 6269) — very close at ΔE 2.56, though not an exact twin. It sits at the same lightness (LRV 40 vs 40) and carries a true neutral undertone; sample both side by side if the room gets strong natural light. See the full Beguiling Mauve swatch →
Behr Equivalent of Wild and Free
At Behr, the closest color to Wild and Free is Classy (MQ5-4) — very close at ΔE 2.72, though not an exact twin. It sits at the same lightness (LRV 40 vs 40) and carries a true neutral undertone; sample both side by side if the room gets strong natural light. See the full Classy swatch →
Benjamin Moore Equivalent of Wild and Free
At Benjamin Moore, the closest color to Wild and Free is Pebble Creek (1453) — very close at ΔE 2.03, though not an exact twin. It sits at the same lightness (LRV 40 vs 40) and carries a true neutral undertone; sample both side by side if the room gets strong natural light. See the full Pebble Creek swatch →
Valspar Equivalent of Wild and Free
Valspar has no exact twin of Wild and Free. The nearest is Heather Bay (T572) at ΔE 4.76 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 38.8 vs 40). Compare large swatches before substituting. See the full Heather Bay swatch →
PPG / Glidden Equivalent of Wild and Free
PPG / Glidden has no exact twin of Wild and Free. The nearest is Gosling Gray (PPG0993-3) at ΔE 4.24 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 42 vs 40). Compare large swatches before substituting. See the full Gosling Gray swatch →
Glidden Equivalent of Wild and Free
At Glidden, the closest color to Wild and Free is Truly Taupe (50RR 39/025) — very close at ΔE 3.11, though not an exact twin. It sits at the same lightness (LRV 39 vs 40) and carries a true neutral undertone; sample both side by side if the room gets strong natural light. See the full Truly Taupe swatch →
Dutch Boy Equivalent of Wild and Free
At Dutch Boy, the closest color to Wild and Free is Future Gray (445-3DB) — very close at ΔE 3.46, though not an exact twin. It runs slightly darker (LRV 38 vs 40) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Future Gray swatch →
HGTV Home by Sherwin-Williams Equivalent of Wild and Free
At HGTV Home by Sherwin-Williams, the closest color to Wild and Free is One Fine Day (HGSW 3405) — very close at ΔE 2.56, though not an exact twin. It sits at the same lightness (LRV 40 vs 40) and carries a true neutral undertone; sample both side by side if the room gets strong natural light. See the full One Fine Day swatch →
Dunn-Edwards Equivalent of Wild and Free
Dunn-Edwards has no exact twin of Wild and Free. The nearest is Castlerock (DE6375) at ΔE 4.66 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 37 vs 40). Compare large swatches before substituting. See the full Castlerock swatch →
Magnolia Home Equivalent of Wild and Free
Magnolia Home has no exact twin of Wild and Free. The nearest is Vintage Collection (JG-99) at ΔE 3.7 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 41 vs 40). Compare large swatches before substituting. See the full Vintage Collection swatch →
Diamond Vogel Equivalent of Wild and Free
Diamond Vogel has no exact twin of Wild and Free. The nearest is Baby Seal (0519) at ΔE 3.7 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 38 vs 40). Compare large swatches before substituting. See the full Baby Seal swatch →
Hirshfield's Equivalent of Wild and Free
Hirshfield's has no exact twin of Wild and Free. The nearest is Tin Man (0547) at ΔE 4.58 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 43 vs 40). Compare large swatches before substituting. See the full Tin Man swatch →
C2 Paint Equivalent of Wild and Free
At C2 Paint, the closest color to Wild and Free is Dusk (BD11) — very close at ΔE 2.55, though not an exact twin. It runs slightly darker (LRV 37 vs 40) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Dusk swatch →
Portola Paints Equivalent of Wild and Free
Portola Paints has no exact twin of Wild and Free. The nearest is Simmer Down (SIMMER DOWN) at ΔE 4.54 — close, but the difference shows next to trim and in side light. It runs noticeably lighter (LRV 46 vs 40). Compare large swatches before substituting. See the full Simmer Down swatch →
Kompozit Equivalent of Wild and Free
Kompozit has no exact twin of Wild and Free. The nearest is Tin Man (0547) at ΔE 4.58 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 42 vs 40). Compare large swatches before substituting. See the full Tin Man swatch →