Color spec
| Brand | PPG / Glidden |
| Name | Wild Strawberry |
| SKU | PPG1044-6 |
| Hex | #A5647E |
| RGB | 165, 100, 126 |
| HSL | 336°, 27%, 52% |
| LRV | 19 |
| Undertone | warm magenta tone |
| Family | Pink |
About PPG / Glidden Wild Strawberry
With an LRV of 19, Wild Strawberry is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its magenta undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Wild Strawberry works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Soft pinks flatter bedrooms and nurseries; deeper ones make a confident statement.
Closest matches by brand
9 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all pink from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Diamond Vogel
Similar PPG / Glidden colors
closest in the PPG / Glidden deckThe nearest shades to Wild Strawberry within PPG / Glidden's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #A5647E in HSL space. Pair Wild Strawberry with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
PPG / Glidden Wild Strawberry Equivalents at Other Brands
Matching Wild Strawberry from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint PPG / Glidden PPG1044-6 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Behr Equivalent of Wild Strawberry
At Behr, the closest color to Wild Strawberry is Daah-Ling (T13-1) — very close at ΔE 2.1, though not an exact twin. It sits at the same lightness (LRV 18 vs 19) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Daah-Ling swatch →
Valspar Equivalent of Wild Strawberry
Valspar has no exact twin of Wild Strawberry. The nearest is Berry Pretty (V040-5) at ΔE 4.79 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 16.7 vs 19). Compare large swatches before substituting. See the full Berry Pretty swatch →
Glidden Equivalent of Wild Strawberry
The closest Glidden equivalent of Wild Strawberry is Wild Strawberry (PPG1044-6). At ΔE 0 the two are indistinguishable on a wall — it carries the same warm magenta undertone and sits at the same lightness (LRV 19 vs 19). If Glidden is your counter, order Wild Strawberry and you'll get the same color. See the full Wild Strawberry swatch →
Dutch Boy Equivalent of Wild Strawberry
At Dutch Boy, the closest color to Wild Strawberry is Balsamic Berries (247-6DB) — very close at ΔE 2.19, though not an exact twin. It sits at the same lightness (LRV 19 vs 19) and carries a warm magenta undertone; sample both side by side if the room gets strong natural light. See the full Balsamic Berries swatch →
Dunn-Edwards Equivalent of Wild Strawberry
Dunn-Edwards has no exact twin of Wild Strawberry. The nearest is Jaipur Dream (DEFD09) at ΔE 4.19 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 17 vs 19). Compare large swatches before substituting. See the full Jaipur Dream swatch →
Diamond Vogel Equivalent of Wild Strawberry
Diamond Vogel has no exact twin of Wild Strawberry. The nearest is Immortality (1172) at ΔE 4.69 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 17 vs 19). Compare large swatches before substituting. See the full Immortality swatch →