Color spec
| Brand | Portola Paints |
| Name | Voodoo |
| SKU | Voodoo |
| Hex | #91888C |
| RGB | 145, 136, 140 |
| HSL | 333°, 4%, 55% |
| LRV | 26 |
| Undertone | true neutral (no measurable hue) |
| Family | Gray |
About Portola Paints Voodoo
Voodoo sits in the mid-range at LRV 26, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Because it carries almost no measurable hue, it stays a true neutral and pairs cleanly with nearly any trim or floor. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Voodoo is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Grays like this read as a modern neutral and sit comfortably alongside both warm woods and cool metals.
Closest matches at every US brand
20 brands · top 5 each5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all gray from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Magnolia Home
Farrow & Ball
Diamond Vogel
Hirshfield's
Rodda
C2 Paint
Clare
Annie Sloan
Backdrop
Rust-Oleum
Kompozit
Similar Portola Paints colors
closest in the Portola Paints deckThe nearest shades to Voodoo within Portola Paints's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #91888C in HSL space. Pair Voodoo with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Portola Paints Voodoo Equivalents at Other Brands
Matching Voodoo from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Portola Paints Voodoo directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Voodoo
At Sherwin-Williams, the closest color to Voodoo is Gris Morado (SW 9156) — very close at ΔE 2.28, though not an exact twin. It sits at the same lightness (LRV 26 vs 26) and carries a true neutral undertone; sample both side by side if the room gets strong natural light. See the full Gris Morado swatch →
Behr Equivalent of Voodoo
At Behr, the closest color to Voodoo is Polished Stone (PPU17-16) — very close at ΔE 2.7, though not an exact twin. It sits at the same lightness (LRV 26 vs 26) and carries a true neutral undertone; sample both side by side if the room gets strong natural light. See the full Polished Stone swatch →
Benjamin Moore Equivalent of Voodoo
Benjamin Moore's nearest match is Evening Skyline (CSP-505), visually identical in normal room light (ΔE 1.24). It sits at the same lightness (LRV 27 vs 26) and carries a true neutral undertone, so it substitutes for Voodoo without repainting risk. See the full Evening Skyline swatch →
Valspar Equivalent of Voodoo
Valspar has no exact twin of Voodoo. The nearest is Plummy (V076-5) at ΔE 4.49 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 25.9 vs 26). Compare large swatches before substituting. See the full Plummy swatch →
PPG / Glidden Equivalent of Voodoo
At PPG / Glidden, the closest color to Voodoo is Shining Armor (PPG1003-5) — very close at ΔE 2.98, though not an exact twin. It sits at the same lightness (LRV 27 vs 26) and carries a true neutral undertone; sample both side by side if the room gets strong natural light. See the full Shining Armor swatch →
Glidden Equivalent of Voodoo
At Glidden, the closest color to Voodoo is Shining Armor (PPG1003-5) — very close at ΔE 2.19, though not an exact twin. It sits at the same lightness (LRV 26 vs 26) and carries a true neutral undertone; sample both side by side if the room gets strong natural light. See the full Shining Armor swatch →
Dutch Boy Equivalent of Voodoo
Dutch Boy's nearest match is Castle Wood (445-4DB), visually identical in normal room light (ΔE 1.26). It sits at the same lightness (LRV 27 vs 26) and carries a true neutral undertone, so it substitutes for Voodoo without repainting risk. See the full Castle Wood swatch →
HGTV Home by Sherwin-Williams Equivalent of Voodoo
At HGTV Home by Sherwin-Williams, the closest color to Voodoo is Great Greige (HGSW 3394) — very close at ΔE 2.28, though not an exact twin. It sits at the same lightness (LRV 26 vs 26) and carries a true neutral undertone; sample both side by side if the room gets strong natural light. See the full Great Greige swatch →
Dunn-Edwards Equivalent of Voodoo
Dunn-Edwards doesn't make a true equivalent of Voodoo — the nearest deck color, Stone Gray (DEGR59), is clearly different (ΔE 5.2). For an exact match, any Dunn-Edwards retailer can custom-tint Portola Paints Voodoo instead. See the full Stone Gray swatch →
Magnolia Home Equivalent of Voodoo
At Magnolia Home, the closest color to Voodoo is Pashmina Plum (JG-100) — very close at ΔE 2.44, though not an exact twin. It runs slightly darker (LRV 24 vs 26) and carries a true neutral undertone; sample both side by side if the room gets strong natural light. See the full Pashmina Plum swatch →
Farrow & Ball Equivalent of Voodoo
At Farrow & Ball, the closest color to Voodoo is Brassica (NO. 271) — very close at ΔE 3.01, though not an exact twin. It runs slightly darker (LRV 24 vs 26) and carries a true neutral undertone; sample both side by side if the room gets strong natural light. See the full Brassica swatch →
Diamond Vogel Equivalent of Voodoo
Diamond Vogel has no exact twin of Voodoo. The nearest is Iced Orchid (1304) at ΔE 4.68 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 25 vs 26). Compare large swatches before substituting. See the full Iced Orchid swatch →
Hirshfield's Equivalent of Voodoo
Hirshfield's doesn't make a true equivalent of Voodoo — the nearest deck color, Sultry Castle (0562), is clearly different (ΔE 7.74). For an exact match, any Hirshfield's retailer can custom-tint Portola Paints Voodoo instead. See the full Sultry Castle swatch →
Rodda Equivalent of Voodoo
Rodda has no exact twin of Voodoo. The nearest is Cardigan (CA200) at ΔE 4.93 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 26 vs 26). Compare large swatches before substituting. See the full Cardigan swatch →
C2 Paint Equivalent of Voodoo
C2 Paint doesn't make a true equivalent of Voodoo — the nearest deck color, Titanium (C2-952), is clearly different (ΔE 6.57). For an exact match, any C2 Paint retailer can custom-tint Portola Paints Voodoo instead. See the full Titanium swatch →
Clare Equivalent of Voodoo
Clare doesn't make a true equivalent of Voodoo — the nearest deck color, Shade (PNT100-MD-14), is clearly different (ΔE 9.16). For an exact match, any Clare retailer can custom-tint Portola Paints Voodoo instead. See the full Shade swatch →
Annie Sloan Equivalent of Voodoo
Annie Sloan doesn't make a true equivalent of Voodoo — the nearest deck color, Coco (COCO), is clearly different (ΔE 13.91). For an exact match, any Annie Sloan retailer can custom-tint Portola Paints Voodoo instead. See the full Coco swatch →
Backdrop Equivalent of Voodoo
Backdrop doesn't make a true equivalent of Voodoo — the nearest deck color, Polly Wants (BD-PW), is clearly different (ΔE 13.43). For an exact match, any Backdrop retailer can custom-tint Portola Paints Voodoo instead. See the full Polly Wants swatch →
Rust-Oleum Equivalent of Voodoo
Rust-Oleum doesn't make a true equivalent of Voodoo — the nearest deck color, Oat Latte (391446), is clearly different (ΔE 7.26). For an exact match, any Rust-Oleum retailer can custom-tint Portola Paints Voodoo instead. See the full Oat Latte swatch →
Kompozit Equivalent of Voodoo
Kompozit doesn't make a true equivalent of Voodoo — the nearest deck color, Sultry Castle (0562), is clearly different (ΔE 7.74). For an exact match, any Kompozit retailer can custom-tint Portola Paints Voodoo instead. See the full Sultry Castle swatch →