CP

Magnolia Home Soft LandingJG-17 · #E8E1CD · LRV 75

Soft Landing reads as a warm red-orange tone — very light — near-white, broadens small spaces. The notes below cover the color's details, what Magnolia Home JG-17 actually looks like under different light, and the closest matches at competing US brands.

MAGNOLIA HOME SOFT LANDING
RGB 232, 225, 205LRV 75

Color spec

BrandMagnolia Home
NameSoft Landing
SKUJG-17
Hex#E8E1CD
RGB232, 225, 205
HSL44°, 37%, 86%
LRV75
Undertonewarm red-orange tone
FamilyNeutral
See Magnolia Home Soft Landing on your own walls — upload a room photo.SEE IT IN YOUR ROOM →

About Magnolia Home Soft Landing

Soft Landing is very light — LRV 75, close to white. It opens up small or dim rooms and keeps walls feeling airy. Its orange undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In north light it can read slightly cooler; a warm white trim alongside keeps it from going clinical.

Soft Landing shines on ceilings, trim and in small or low-light rooms where you need to stretch the light — and as a calm whole-home backdrop. Greige-leaning neutrals like this are the safe whole-home choice when you want warmth without committing to a color.

Closest matches by brand

19 brands within ΔE 5

The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all neutral from that brand.

Sherwin-Williams

1,947 colors in deck · best ΔE 0.98
All neutral at Sherwin-Williams →
SW 7564 · #E8DFCA · ΔE 0.98 · LRV 74
SW 6413 · #E9E1CA · ΔE 1.06 · LRV 75
SW 2829 · #ECE1CB · ΔE 1.79 · LRV 76
SW 9661 · #EBE0CE · ΔE 2.35 · LRV 75

Behr

5,644 colors in deck · best ΔE 1.08
All neutral at Behr →
ECC-17-2 · #EAE2CB · ΔE 1.08 · LRV 76
S350-1A · #E5E1CD · ΔE 1.44 · LRV 75
PPU8-14 · #EAE0CD · ΔE 1.63 · LRV 75
1823 · #E7E2CA · ΔE 1.95 · LRV 76

Benjamin Moore

4,068 colors in deck · best ΔE 0.38
All neutral at Benjamin Moore →
CW-100 · #E8E1CC · ΔE 0.38 · LRV 74
CSP-215 · #E8E0CE · ΔE 1.06 · LRV 75
OC-144 · #E6E1CC · ΔE 1.13 · LRV 73
PM-31 · #E6E1CC · ΔE 1.13 · LRV 74

Valspar

2,858 colors in deck · best ΔE 1.62
All neutral at Valspar →
8003-27A · #E4E0CB · ΔE 1.62 · LRV 74
3006-8C · #ECE1CB · ΔE 1.79 · LRV 75.9
7002-13 · #EADFCC · ΔE 2.13 · LRV 74.5
7006-9 · #E9E0D2 · ΔE 2.96 · LRV 75.2

PPG / Glidden

2,132 colors in deck · best ΔE 0.55
All neutral at PPG / Glidden →
FLLW999 · #E6E0CC · ΔE 0.55 · LRV 74
PPG1099-2 · #E5E0CB · ΔE 1.17 · LRV 74
PPG1096-2 · #EBE2CB · ΔE 1.22 · LRV 76
PPG1086-2 · #EAE1D1 · ΔE 2.16 · LRV 76

Glidden

3,101 colors in deck · best ΔE 0.55
All neutral at Glidden →
PPG1099-2 · #E6E0CC · ΔE 0.55 · LRV 74
60YY 75/108 · #E8E2CD · ΔE 0.71 · LRV 75
45YY 75/110 · #EBE1CD · ΔE 1.45 · LRV 75
70YY 75/124 · #E7E2CA · ΔE 1.95 · LRV 75

Dutch Boy

1,340 colors in deck · best ΔE 1.1
All neutral at Dutch Boy →
013W · #E8E3D1 · ΔE 1.1 · LRV 77
014W · #E8E2D2 · ΔE 1.51 · LRV 76
012W · #EADFCC · ΔE 2.13 · LRV 75
221-1DB · #E9E0C5 · ΔE 2.4 · LRV 75
HGSW 4035 · #E8DFCA · ΔE 0.98 · LRV 74
HGSW 7564 · #E8DFCA · ΔE 0.98 · LRV 74
HGSW 4048 · #EADFC9 · ΔE 1.82 · LRV 74
HGSW 6133 · #EADFC9 · ΔE 1.82 · LRV 74

Dunn-Edwards

2,298 colors in deck · best ΔE 0.89
All neutral at Dunn-Edwards →
DET675 · #E5DFCD · ΔE 0.89 · LRV 74
DET676 · #EBE2CF · ΔE 1.21 · LRV 76
DEC772 · #EBE1C9 · ΔE 1.67 · LRV 70
DEC765 · #EADFCE · ΔE 2.65 · LRV 69

Farrow & Ball

302 colors in deck · best ΔE 2.3
All neutral at Farrow & Ball →
NO. 2004 · #E6E0D2 · ΔE 2.3 · LRV 75
NO. 291 · #E3DED0 · ΔE 2.36 · LRV 73
NO. 9812 · #E9E4D6 · ΔE 2.38 · LRV 78
NO. 2008 · #EAE1D3 · ΔE 2.96 · LRV 76

Diamond Vogel

1,386 colors in deck · best ΔE 1.26
All neutral at Diamond Vogel →
0341 · #E6E1D0 · ΔE 1.26 · LRV 75
0222 · #E5E1CF · ΔE 1.42 · LRV 75
0313 · #EBE1CA · ΔE 1.48 · LRV 76
0006 · #E9E0D0 · ΔE 2.15 · LRV 75

Hirshfield's

1,469 colors in deck · best ΔE 0.38
All neutral at Hirshfield's →
0341 · #E8E1CE · ΔE 0.38 · LRV 75
0334 · #E7E0CF · ΔE 1.19 · LRV 74
0222 · #E5E1CE · ΔE 1.38 · LRV 74
0006 · #EBE0CE · ΔE 2.35 · LRV 75

Rodda

357 colors in deck · best ΔE 1.43
All neutral at Rodda →
CA009 · #E8E0CF · ΔE 1.43 · LRV 75
CA010 · #EAE0CF · ΔE 2.2 · LRV 75
CA017 · #EAE0D1 · ΔE 2.92 · LRV 75
CA037 · #E7DED0 · ΔE 2.99 · LRV 74

C2 Paint

580 colors in deck · best ΔE 1.51
All neutral at C2 Paint →
C2-899 · #E8E2D2 · ΔE 1.51 · LRV 76
C2-916 · #E6E1D3 · ΔE 2.28 · LRV 75
C2-900 · #E7E2D4 · ΔE 2.29 · LRV 76
BD2 · #E4E1D2 · ΔE 2.31 · LRV 75

Clare

78 colors in deck · best ΔE 2.54
All neutral at Clare →
PNT100-LT-68 · #DFDDCB · ΔE 2.54 · LRV 72
PNT100-LT-19 · #E1DDCF · ΔE 2.55 · LRV 72
PNT100-LT-62 · #F1E6D4 · ΔE 2.69 · LRV 80

Portola Paints

69 colors in deck · best ΔE 0.8
All neutral at Portola Paints →
MARIPOSA · #E8E2D0 · ΔE 0.8 · LRV 76
CASA FORMA · #F3EAD9 · ΔE 2.76 · LRV 83
GEM · #E4E1D7 · ΔE 3.98 · LRV 75

Backdrop

30 colors in deck · best ΔE 1.85
All neutral at Backdrop →
BD-CC · #E5DCC4 · ΔE 1.85 · LRV 73
BD-DS · #F2EAD2 · ΔE 2.37 · LRV 84
BD-JA · #EFEDE3 · ΔE 4.84 · LRV 86

Rust-Oleum

16 colors in deck · best ΔE 4.55
All neutral at Rust-Oleum →
329598 · #FBF6E0 · ΔE 4.55 · LRV 92

Kompozit

1,321 colors in deck · best ΔE 0.38
All neutral at Kompozit →
0341 · #E8E1CE · ΔE 0.38 · LRV 75
0334 · #E7E0CF · ΔE 1.19 · LRV 75
0222 · #E5E1CE · ΔE 1.38 · LRV 75
0006 · #EBE0CE · ΔE 2.35 · LRV 75

Similar Magnolia Home colors

closest in the Magnolia Home deck

The nearest shades to Soft Landing within Magnolia Home's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

JG-153 · LRV 74
JG-103 · LRV 76
JG-108 · LRV 74
JG-34 · LRV 73
JG-11 · LRV 73
JG-22 · LRV 77

Coordinated palette

Generated by hue-rotating #E8E1CD in HSL space. Pair Soft Landing with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#E8E1CD + #CDD4E8
TRIADIC
#E8E1CD · #CDE8E1 · #E1CDE8
ANALOGOUS
#E8D4CD · #E8E1CD · #E2E8CD

Accessibility (WCAG contrast)

Sample text on white
1.31:1fail
Sample text on black
16.08:1AAA

WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.

Magnolia Home Soft Landing Equivalents at Other Brands

Matching Soft Landing from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Magnolia Home JG-17 directly — these equivalents are for when you'd rather stay inside one brand's own deck.

Sherwin-Williams Equivalent of Soft Landing

Sherwin-Williams's nearest match is Restoration Ivory (SW 6413), visually identical in normal room light (ΔE 1.06). It sits at the same lightness (LRV 75 vs 75) and carries a warm red-orange undertone, so it substitutes for Soft Landing without repainting risk. See the full Restoration Ivory swatch →

Behr Equivalent of Soft Landing

Behr's nearest match is Silky Bamboo (PPU8-14), visually identical in normal room light (ΔE 1.63). It sits at the same lightness (LRV 75 vs 75) and carries a warm red-orange undertone, so it substitutes for Soft Landing without repainting risk. See the full Silky Bamboo swatch →

Benjamin Moore Equivalent of Soft Landing

The closest Benjamin Moore equivalent of Soft Landing is Prentis Cream (CW-100). At ΔE 0.38 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and sits at the same lightness (LRV 74 vs 75). If Benjamin Moore is your counter, order Prentis Cream and you'll get the same color. See the full Prentis Cream swatch →

Valspar Equivalent of Soft Landing

At Valspar, the closest color to Soft Landing is Courtyard Tan (7002-13) — very close at ΔE 2.13, though not an exact twin. It sits at the same lightness (LRV 74.5 vs 75) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Courtyard Tan swatch →

PPG / Glidden Equivalent of Soft Landing

The closest PPG / Glidden equivalent of Soft Landing is Wright Oyster Shell (FLLW999). At ΔE 0.55 the two are indistinguishable on a wall — it carries the same warm yellow undertone and sits at the same lightness (LRV 74 vs 75). If PPG / Glidden is your counter, order Wright Oyster Shell and you'll get the same color. See the full Wright Oyster Shell swatch →

Glidden Equivalent of Soft Landing

The closest Glidden equivalent of Soft Landing is Misty Summer Day (60YY 75/108). At ΔE 0.71 the two are indistinguishable on a wall — it carries the same warm yellow undertone and sits at the same lightness (LRV 75 vs 75). If Glidden is your counter, order Misty Summer Day and you'll get the same color. See the full Misty Summer Day swatch →

Dutch Boy Equivalent of Soft Landing

At Dutch Boy, the closest color to Soft Landing is Aged Linen (012W) — very close at ΔE 2.13, though not an exact twin. It sits at the same lightness (LRV 75 vs 75) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Aged Linen swatch →

HGTV Home by Sherwin-Williams Equivalent of Soft Landing

The closest HGTV Home by Sherwin-Williams equivalent of Soft Landing is Salt Crystal (HGSW 4035). At ΔE 0.98 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and sits at the same lightness (LRV 74 vs 75). If HGTV Home by Sherwin-Williams is your counter, order Salt Crystal and you'll get the same color. See the full Salt Crystal swatch →

Dunn-Edwards Equivalent of Soft Landing

Dunn-Edwards's nearest match is Muscat Blanc (DET676), visually identical in normal room light (ΔE 1.21). It sits at the same lightness (LRV 76 vs 75) and carries a warm red-orange undertone, so it substitutes for Soft Landing without repainting risk. See the full Muscat Blanc swatch →

Farrow & Ball Equivalent of Soft Landing

At Farrow & Ball, the closest color to Soft Landing is Slipper Satin (NO. 2004) — very close at ΔE 2.3, though not an exact twin. It sits at the same lightness (LRV 75 vs 75) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Slipper Satin swatch →

Diamond Vogel Equivalent of Soft Landing

Diamond Vogel's nearest match is Loch Ness (0341), visually identical in normal room light (ΔE 1.26). It sits at the same lightness (LRV 75 vs 75) and carries a warm yellow undertone, so it substitutes for Soft Landing without repainting risk. See the full Loch Ness swatch →

Hirshfield's Equivalent of Soft Landing

The closest Hirshfield's equivalent of Soft Landing is Loch Ness (0341). At ΔE 0.38 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and sits at the same lightness (LRV 75 vs 75). If Hirshfield's is your counter, order Loch Ness and you'll get the same color. See the full Loch Ness swatch →

Rodda Equivalent of Soft Landing

Rodda's nearest match is White Sands (CA009), visually identical in normal room light (ΔE 1.43). It sits at the same lightness (LRV 75 vs 75) and carries a warm red-orange undertone, so it substitutes for Soft Landing without repainting risk. See the full White Sands swatch →

C2 Paint Equivalent of Soft Landing

C2 Paint's nearest match is Linger (C2-899), visually identical in normal room light (ΔE 1.51). It sits at the same lightness (LRV 76 vs 75) and carries a warm red-orange undertone, so it substitutes for Soft Landing without repainting risk. See the full Linger swatch →

Clare Equivalent of Soft Landing

At Clare, the closest color to Soft Landing is No Filter (PNT100-LT-19) — very close at ΔE 2.55, though not an exact twin. It runs slightly darker (LRV 72 vs 75) and carries a warm yellow undertone; sample both side by side if the room gets strong natural light. See the full No Filter swatch →

Portola Paints Equivalent of Soft Landing

The closest Portola Paints equivalent of Soft Landing is Mariposa (MARIPOSA). At ΔE 0.8 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and sits at the same lightness (LRV 76 vs 75). If Portola Paints is your counter, order Mariposa and you'll get the same color. See the full Mariposa swatch →

Backdrop Equivalent of Soft Landing

Backdrop's nearest match is Cookies & Cream (BD-CC), visually identical in normal room light (ΔE 1.85). It runs slightly darker (LRV 73 vs 75) and carries a warm red-orange undertone, so it substitutes for Soft Landing without repainting risk. See the full Cookies & Cream swatch →

Kompozit Equivalent of Soft Landing

The closest Kompozit equivalent of Soft Landing is Loch Ness (0341). At ΔE 0.38 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and sits at the same lightness (LRV 75 vs 75). If Kompozit is your counter, order Loch Ness and you'll get the same color. See the full Loch Ness swatch →

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