Maeve's Mauve
HGSW 3015 · #B89D9A · LRV 37 — warm red tone, mid-tone — versatile but shifts visibly with light.
- 1Razzle Dazzle20
- 2Coming up Roses30
- 3Maeve's Mauve37
- 4Pale Cherry Blossom61
- 5Romance66
What Color Is Maeve's Mauve, Really?
Maeve's Mauve reads as a warm red tone — mid-tone — versatile but shifts visibly with light. The notes below cover how HGTV Home by Sherwin-Williams HGSW 3015 behaves in different light and the closest matches at competing US brands.
Best Rooms and Uses for Maeve's Mauve
Maeve's Mauve is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Soft pinks flatter bedrooms and nurseries; deeper ones make a confident statement.
How Lighting Changes Maeve's Mauve
Maeve's Mauve sits in the mid-range at LRV 37, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Most complaints about Maeve's Mauve are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.
Need It From Another Brand?
Any paint counter can custom-tint HGTV Home by Sherwin-Williams HGSW 3015 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.
| Brand | Closest color | ΔE | LRV | |
|---|---|---|---|---|
| Sherwin-Williams | Dressy RoseSW 6024 · Sherwin-Williams | 0.0 | 37 | Color page → |
| Behr | Roaring TwentiesN120-4 · Behr | 2.6 | 36 | Color page → |
| Benjamin Moore | Seaside Sand2110-40 · Benjamin Moore | 3.4 | 37 | Color page → |
| Valspar | Poetry in MotionT573 · Valspar | 3.6 | 38.7 | Color page → |
| PPG / Glidden | AwakeningPPG18-05 · PPG / Glidden | 0.7 | 38 | Color page → |
| Glidden | AwakeningPPG18-05 · Glidden | 0.8 | 37 | Color page → |
Similar HGTV Home by Sherwin-Williams Colors
The nearest shades to Maeve's Mauve within HGTV Home by Sherwin-Williams's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.
Coordinated palette
Generated by hue-rotating #B89D9A in HSL space. Pair Maeve's Mauve with one accent and one neutral — the swatches below are starting points, not final picks.
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