CP
HGTV HOME BY SHERWIN-WILLIAMS · HGSW 6313

HGTV Home by Sherwin-Williams Kirsch Red#974953 · LRV 12

Kirsch Red reads as a red / warm — dark — high drama, needs strong daylight or warm bulbs. The notes below cover the spec, what HGTV Home by Sherwin-Williams HGSW 6313 actually looks like under different light, and the closest matches at competing US brands.

HGTV HOME BY SHERWIN-WILLIAMS KIRSCH RED
RGB 151, 73, 83 LRV 12

Color spec

Brand HGTV Home by Sherwin-Williams
Name Kirsch Red
SKU HGSW 6313
Hex #974953
RGB 151, 73, 83
HSL 352°, 35%, 44%
LRV 12
Undertone red / warm
Family Red

About HGTV Home by Sherwin-Williams Kirsch Red

With an LRV of 12, Kirsch Red is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.

Kirsch Red works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Reds bring energy and appetite, classic in dining rooms and front doors.

Closest matches at every US brand

14 brands · top 5 each

5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all red from that brand.

Sherwin-Williams

1,947 colors in deck · best ΔE 0
All red at Sherwin-Williams →
SW 6313 · #974953 · ΔE 0 · LRV 12
SW 6306 · #864C52 · ΔE 4.1 · LRV 11
SW 6320 · #A0524E · ΔE 5.93 · LRV 14
SW 33 · #974F49 · ΔE 5.98 · LRV 13
SW 7587 · #9F4442 · ΔE 6.03 · LRV 12

Dutch Boy

1,340 colors in deck · best ΔE 0
All red at Dutch Boy →
303-5DB · #974953 · ΔE 0 · LRV 12
204-6DB · #A6474F · ΔE 3.82 · LRV 13
202-6DB · #9F4C63 · ΔE 4.83 · LRV 13
304-6DB · #8B534E · ΔE 6.4 · LRV 12
305-6DB · #97534C · ΔE 6.52 · LRV 13

Diamond Vogel

1,386 colors in deck · best ΔE 0.55
All red at Diamond Vogel →
1136 · #964851 · ΔE 0.55 · LRV 12
1137 · #9E4A52 · ΔE 1.92 · LRV 13
0067 · #914849 · ΔE 3.51 · LRV 11
0066 · #934145 · ΔE 3.78 · LRV 10
1138 · #974145 · ΔE 3.92 · LRV 11

Farrow & Ball

209 colors in deck · best ΔE 1.16
All red at Farrow & Ball →
NO. 96 · #924951 · ΔE 1.16 · LRV 11
NO. 217 · #9F404B · ΔE 3.15 · LRV 12
NO. 43 · #8B4D4F · ΔE 3.66 · LRV 11
NO. 248 · #9C4547 · ΔE 4.17 · LRV 12
NO. 42 · #9B594F · ΔE 8.31 · LRV 15

Valspar

2,858 colors in deck · best ΔE 1.37
All red at Valspar →
1006-3A · #95454E · ΔE 1.37 · LRV 11.2
1008-5A · #8E484B · ΔE 2.99 · LRV 11
M223 · #A25462 · ΔE 4.38 · LRV 15
V079-6 · #8A5255 · ΔE 4.46 · LRV 12.1
2011-4 · #A64740 · ΔE 8.08 · LRV 13.1

Behr

5,644 colors in deck · best ΔE 1.43
All red at Behr →
PPU1-11 · #954C52 · ΔE 1.43 · LRV 12
MQ1-05 · #914D57 · ΔE 2.06 · LRV 12
PPU1-16 · #97495A · ΔE 2.63 · LRV 12
MQ1-5 · #904D5A · ΔE 3 · LRV 12
ECC-10-3 · #9B494A · ΔE 3.84 · LRV 12

C2 Paint

580 colors in deck · best ΔE 1.94
All red at C2 Paint →
C2-538 · #97494E · ΔE 1.94 · LRV 12
C2-537 · #934143 · ΔE 4.42 · LRV 10
C2-522 · #9D3F3F · ΔE 6.1 · LRV 11
C2-571 · #9A5049 · ΔE 6.49 · LRV 13
BD70 · #9C413E · ΔE 6.61 · LRV 11

Benjamin Moore

3,934 colors in deck · best ΔE 1.96
All red at Benjamin Moore →
CW-345 · #9F4552 · ΔE 1.96 · LRV 14
1344 · #963F50 · ΔE 2.89 · LRV 11
1274 · #914D4E · ΔE 3.29 · LRV 13
CSP-1165 · #944544 · ΔE 4.72 · LRV 13
1288 · #9B4B49 · ΔE 4.79 · LRV 13

PPG / Glidden

2,132 colors in deck · best ΔE 2.71
All red at PPG / Glidden →
PPG13-13 · #9C4E52 · ΔE 2.71 · LRV 13
PPG13-12 · #904348 · ΔE 3.06 · LRV 10
PPG13-10 · #964648 · ΔE 3.49 · LRV 11
PPG1052-6 · #93555B · ΔE 3.78 · LRV 13
PPG13-09 · #A34848 · ΔE 5.34 · LRV 13

Dunn-Edwards

2,298 colors in deck · best ΔE 2.78
All red at Dunn-Edwards →
DE5055 · #A44A56 · ΔE 2.78 · LRV 13
DET411 · #9F414B · ΔE 3.1 · LRV 11
DEFD16 · #994158 · ΔE 4 · LRV 11
DET422 · #994240 · ΔE 5.86 · LRV 11
DESS05 · #8F4843 · ΔE 5.87 · LRV 11

Kompozit

1,321 colors in deck · best ΔE 3.09
All red at Kompozit →
1137 · #9D404A · ΔE 3.09 · LRV 11
1136 · #983D48 · ΔE 3.34 · LRV 10
1103 · #A53F48 · ΔE 4.62 · LRV 12
0094 · #854E51 · ΔE 4.77 · LRV 11
0059 · #8C4F46 · ΔE 7.44 · LRV 12

Magnolia Home

160 colors in deck · best ΔE 6.6
All red at Magnolia Home →
JG-28 · #85353D · ΔE 6.6 · LRV 8
JG-30 · #965147 · ΔE 7.56 · LRV 13
JG-25 · #B5494B · ΔE 7.92 · LRV 15
JG-31 · #AB3F38 · ΔE 9.65 · LRV 12
JG-36 · #A45436 · ΔE 14.97 · LRV 14

Clare

78 colors in deck · best ΔE 7.29
All red at Clare →
PNT100-DP-67 · #7C4D4C · ΔE 7.29 · LRV 10
PNT100-DP-30 · #9F605D · ΔE 7.87 · LRV 17
PNT100-DP-29 · #BE5E56 · ΔE 12.38 · LRV 20
PNT100-DP-53 · #726460 · ΔE 17.78 · LRV 14
PNT100-DP-33 · #706473 · ΔE 18.09 · LRV 14

Backdrop

30 colors in deck · best ΔE 9.41
All red at Backdrop →
BD-PR · #A22D31 · ΔE 9.41 · LRV 8
BD-BH · #A82F31 · ΔE 9.89 · LRV 8
BD-SB · #7C2F2A · ΔE 11.2 · LRV 5
BD-BA · #7C5F47 · ΔE 19.18 · LRV 14
BD-TS · #7C5F47 · ΔE 19.18 · LRV 14

Similar HGTV Home by Sherwin-Williams colors

closest in the HGTV Home by Sherwin-Williams deck

The nearest shades to Kirsch Red within HGTV Home by Sherwin-Williams's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

HGSW 2042 · LRV 12
HGSW 2032 · LRV 11
HGSW 6306 · LRV 11
HGSW 2081 · LRV 12
HGSW 6342 · LRV 12
HGSW 1072 · LRV 11

Coordinated palette

Generated by hue-rotating #974953 in HSL space. Pair Kirsch Red with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#974953 + #49978D
TRIADIC
#974953 · #539749 · #495397
ANALOGOUS
#97497A · #974953 · #976649

Accessibility (WCAG contrast)

Sample text on white
6.19:1 AA
Sample text on black
3.39:1 AA Large

WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.

HGTV Home by Sherwin-Williams Kirsch Red Equivalents at Other Brands

Matching Kirsch Red from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint HGTV Home by Sherwin-Williams HGSW 6313 directly — these equivalents are for when you'd rather stay inside one brand's own deck.

Sherwin-Williams Equivalent of Kirsch Red

The closest Sherwin-Williams equivalent of Kirsch Red is Kirsch Red (SW 6313). At ΔE 0 the two are indistinguishable on a wall — it carries the same warm red undertone and sits at the same lightness (LRV 12 vs 12). If Sherwin-Williams is your counter, order Kirsch Red and you'll get the same color. See the full Kirsch Red swatch →

Dutch Boy Equivalent of Kirsch Red

The closest Dutch Boy equivalent of Kirsch Red is Depression Glass (303-5DB). At ΔE 0 the two are indistinguishable on a wall — it carries the same warm red undertone and sits at the same lightness (LRV 12 vs 12). If Dutch Boy is your counter, order Depression Glass and you'll get the same color. See the full Depression Glass swatch →

Diamond Vogel Equivalent of Kirsch Red

The closest Diamond Vogel equivalent of Kirsch Red is Romp (1136). At ΔE 0.55 the two are indistinguishable on a wall — it carries the same warm red undertone and sits at the same lightness (LRV 12 vs 12). If Diamond Vogel is your counter, order Romp and you'll get the same color. See the full Romp swatch →

Farrow & Ball Equivalent of Kirsch Red

Farrow & Ball's nearest match is Radicchio (NO. 96), visually identical in normal room light (ΔE 1.16). It sits at the same lightness (LRV 11 vs 12) and carries a warm red undertone, so it substitutes for Kirsch Red without repainting risk. See the full Radicchio swatch →

Valspar Equivalent of Kirsch Red

Valspar's nearest match is Baked Bahama (1006-3A), visually identical in normal room light (ΔE 1.37). It sits at the same lightness (LRV 11.2 vs 12) and carries a warm red undertone, so it substitutes for Kirsch Red without repainting risk. See the full Baked Bahama swatch →

Behr Equivalent of Kirsch Red

Behr's nearest match is Crantini (PPU1-11), visually identical in normal room light (ΔE 1.43). It sits at the same lightness (LRV 12 vs 12) and carries a warm red undertone, so it substitutes for Kirsch Red without repainting risk. See the full Crantini swatch →

C2 Paint Equivalent of Kirsch Red

C2 Paint's nearest match is Vixen (C2-538), visually identical in normal room light (ΔE 1.94). It sits at the same lightness (LRV 12 vs 12) and carries a warm red undertone, so it substitutes for Kirsch Red without repainting risk. See the full Vixen swatch →

Benjamin Moore Equivalent of Kirsch Red

Benjamin Moore's nearest match is Travers Red (CW-345), visually identical in normal room light (ΔE 1.96). It runs slightly lighter (LRV 14 vs 12) and carries a warm red undertone, so it substitutes for Kirsch Red without repainting risk. See the full Travers Red swatch →

Kompozit Equivalent of Kirsch Red

At Kompozit, the closest color to Kirsch Red is Ode to Joy (1137) — very close at ΔE 3.09, though not an exact twin. It sits at the same lightness (LRV 11 vs 12) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Ode to Joy swatch →

Dunn-Edwards Equivalent of Kirsch Red

At Dunn-Edwards, the closest color to Kirsch Red is Charleston Cherry (DET411) — very close at ΔE 3.1, though not an exact twin. It sits at the same lightness (LRV 11 vs 12) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Charleston Cherry swatch →

PPG / Glidden Equivalent of Kirsch Red

At PPG / Glidden, the closest color to Kirsch Red is Candy Apple (PPG13-10) — very close at ΔE 3.49, though not an exact twin. It sits at the same lightness (LRV 11 vs 12) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Candy Apple swatch →

Clare Equivalent of Kirsch Red

Clare doesn't make a true equivalent of Kirsch Red — the nearest deck color, Vintage (PNT100-DP-67), is clearly different (ΔE 7.29). For an exact match, any Clare retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6313 instead. See the full Vintage swatch →

Magnolia Home Equivalent of Kirsch Red

Magnolia Home doesn't make a true equivalent of Kirsch Red — the nearest deck color, Home At Last (JG-30), is clearly different (ΔE 7.56). For an exact match, any Magnolia Home retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6313 instead. See the full Home At Last swatch →

Backdrop Equivalent of Kirsch Red

Backdrop doesn't make a true equivalent of Kirsch Red — the nearest deck color, Punk Rock (BD-PR), is clearly different (ΔE 9.41). For an exact match, any Backdrop retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6313 instead. See the full Punk Rock swatch →

EXPLORE MORE