Cheery Cherry
90RR 31/403 · #E37983 · LRV 31 — warm red tone, mid-tone — versatile but shifts visibly with light.
- 1Razzle Dazzle20
- 2Bubblegum Pink26
- 3Cheery Cherry31
- 4Vintage Tea Rose47
- 5Pale Cherry Blossom61
What Color Is Cheery Cherry, Really?
Cheery Cherry reads as a warm red tone — mid-tone — versatile but shifts visibly with light. The notes below cover how Glidden 90RR 31/403 behaves in different light and the closest matches at competing US brands.
Best Rooms and Uses for Cheery Cherry
Cheery Cherry is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Soft pinks flatter bedrooms and nurseries; deeper ones make a confident statement.
How Lighting Changes Cheery Cherry
Cheery Cherry sits in the mid-range at LRV 31, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Most complaints about Cheery Cherry are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.
Need It From Another Brand?
Any paint counter can custom-tint Glidden 90RR 31/403 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.
| Brand | Closest color | ΔE | LRV | |
|---|---|---|---|---|
| Sherwin-Williams | Zany PinkSW 6858 · Sherwin-Williams | 2.3 | 31 | Color page → |
| Behr | Hot GossipP150-4 · Behr | 1.7 | 32 | Color page → |
| Benjamin Moore | Coral Essence2007-40 · Benjamin Moore | 1.2 | 32 | Color page → |
| Valspar | Poppy Field1006-1C · Valspar | 2.5 | 34.7 | Color page → |
| PPG / Glidden | Siesta RosePPG1188-5 · PPG / Glidden | 4.0 | 32 | Color page → |
| Dutch Boy | Watermelon Core103-5DB · Dutch Boy | 2.0 | 29 | Color page → |
Similar Glidden Colors
The nearest shades to Cheery Cherry within Glidden's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.
Coordinated palette
Generated by hue-rotating #E37983 in HSL space. Pair Cheery Cherry with one accent and one neutral — the swatches below are starting points, not final picks.
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