Color spec
| Brand | Glidden |
| Name | Cheery Cherry |
| SKU | 90RR 31/403 |
| Hex | #E37983 |
| RGB | 227, 121, 131 |
| HSL | 354°, 65%, 68% |
| LRV | 31 |
| Undertone | warm red tone |
| Family | Pink |
About Glidden Cheery Cherry
Cheery Cherry sits in the mid-range at LRV 31, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Cheery Cherry is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Soft pinks flatter bedrooms and nurseries; deeper ones make a confident statement.
Closest matches by brand
12 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all pink from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Diamond Vogel
Hirshfield's
C2 Paint
Kompozit
Similar Glidden colors
closest in the Glidden deckThe nearest shades to Cheery Cherry within Glidden's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #E37983 in HSL space. Pair Cheery Cherry with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Glidden Cheery Cherry Equivalents at Other Brands
Matching Cheery Cherry from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Glidden 90RR 31/403 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Cheery Cherry
At Sherwin-Williams, the closest color to Cheery Cherry is Zany Pink (SW 6858) — very close at ΔE 2.32, though not an exact twin. It sits at the same lightness (LRV 31 vs 31) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Zany Pink swatch →
Behr Equivalent of Cheery Cherry
At Behr, the closest color to Cheery Cherry is Guava Jam (200D-5) — very close at ΔE 3.01, though not an exact twin. It sits at the same lightness (LRV 30 vs 31) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Guava Jam swatch →
Benjamin Moore Equivalent of Cheery Cherry
Benjamin Moore's nearest match is Coral Essence (2007-40), visually identical in normal room light (ΔE 1.24). It sits at the same lightness (LRV 32 vs 31) and carries a warm red undertone, so it substitutes for Cheery Cherry without repainting risk. See the full Coral Essence swatch →
Valspar Equivalent of Cheery Cherry
At Valspar, the closest color to Cheery Cherry is Poppy Field (1006-1C) — very close at ΔE 2.53, though not an exact twin. It runs slightly lighter (LRV 34.7 vs 31) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Poppy Field swatch →
PPG / Glidden Equivalent of Cheery Cherry
PPG / Glidden has no exact twin of Cheery Cherry. The nearest is Siesta Rose (PPG1188-5) at ΔE 3.99 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 32 vs 31). Compare large swatches before substituting. See the full Siesta Rose swatch →
Dutch Boy Equivalent of Cheery Cherry
At Dutch Boy, the closest color to Cheery Cherry is Watermelon Core (103-5DB) — very close at ΔE 2.03, though not an exact twin. It runs slightly darker (LRV 29 vs 31) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Watermelon Core swatch →
HGTV Home by Sherwin-Williams Equivalent of Cheery Cherry
HGTV Home by Sherwin-Williams has no exact twin of Cheery Cherry. The nearest is Dreaming Pink (HGSW 1034) at ΔE 4.32 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 30 vs 31). Compare large swatches before substituting. See the full Dreaming Pink swatch →
Dunn-Edwards Equivalent of Cheery Cherry
At Dunn-Edwards, the closest color to Cheery Cherry is Apple Valley (DE5088) — very close at ΔE 3.26, though not an exact twin. It runs slightly lighter (LRV 34 vs 31) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Apple Valley swatch →
Diamond Vogel Equivalent of Cheery Cherry
At Diamond Vogel, the closest color to Cheery Cherry is Dimple (1099) — very close at ΔE 2.82, though not an exact twin. It runs slightly lighter (LRV 35 vs 31) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Dimple swatch →
Hirshfield's Equivalent of Cheery Cherry
At Hirshfield's, the closest color to Cheery Cherry is Dimple (1099) — very close at ΔE 2.08, though not an exact twin. It runs slightly lighter (LRV 34 vs 31) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Dimple swatch →
C2 Paint Equivalent of Cheery Cherry
C2 Paint has no exact twin of Cheery Cherry. The nearest is Calf's Snout (BD53) at ΔE 4.18 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 36 vs 31). Compare large swatches before substituting. See the full Calf's Snout swatch →
Kompozit Equivalent of Cheery Cherry
At Kompozit, the closest color to Cheery Cherry is Dimple (1099) — very close at ΔE 2.08, though not an exact twin. It runs slightly lighter (LRV 35 vs 31) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Dimple swatch →