Color spec
| Brand | Glidden |
| Name | Charred Clay |
| SKU | 30YR 17/341 |
| Hex | #AB6153 |
| RGB | 171, 97, 83 |
| HSL | 10°, 35%, 50% |
| LRV | 17 |
| Undertone | red / warm |
| Family | Red |
About Glidden Charred Clay
With an LRV of 17, Charred Clay is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Charred Clay works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Reds bring energy and appetite, classic in dining rooms and front doors.
Closest matches at every US brand
20 brands · top 5 each5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all red from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Magnolia Home
Farrow & Ball
Diamond Vogel
Hirshfield's
Rodda
C2 Paint
Clare
Portola Paints
Annie Sloan
Backdrop
Rust-Oleum
Kompozit
Similar Glidden colors
closest in the Glidden deckThe nearest shades to Charred Clay within Glidden's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #AB6153 in HSL space. Pair Charred Clay with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Glidden Charred Clay Equivalents at Other Brands
Matching Charred Clay from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Glidden 30YR 17/341 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Charred Clay
Sherwin-Williams's nearest match is Roycroft Adobe (SW 40), visually identical in normal room light (ΔE 1.58). It sits at the same lightness (LRV 17 vs 17) and carries a warm red undertone, so it substitutes for Charred Clay without repainting risk. See the full Roycroft Adobe swatch →
Behr Equivalent of Charred Clay
Behr's nearest match is Prairie Poppy (T12-1), visually identical in normal room light (ΔE 1.73). It sits at the same lightness (LRV 18 vs 17) and carries a warm red undertone, so it substitutes for Charred Clay without repainting risk. See the full Prairie Poppy swatch →
Benjamin Moore Equivalent of Charred Clay
Benjamin Moore's nearest match is Sedona Clay (2174-30), visually identical in normal room light (ΔE 1.54). It sits at the same lightness (LRV 18 vs 17) and carries a warm red undertone, so it substitutes for Charred Clay without repainting risk. See the full Sedona Clay swatch →
Valspar Equivalent of Charred Clay
At Valspar, the closest color to Charred Clay is Deep Clay Red (2003-7B) — very close at ΔE 3.32, though not an exact twin. It sits at the same lightness (LRV 17.1 vs 17) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Deep Clay Red swatch →
PPG / Glidden Equivalent of Charred Clay
PPG / Glidden's nearest match is Pizza Pie (PPG1058-6), visually identical in normal room light (ΔE 1.16). It sits at the same lightness (LRV 18 vs 17) and carries a warm red undertone, so it substitutes for Charred Clay without repainting risk. See the full Pizza Pie swatch →
Dutch Boy Equivalent of Charred Clay
Dutch Boy has no exact twin of Charred Clay. The nearest is Brandi-ed Orange (308-6DB) at ΔE 4.6 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 17 vs 17). Compare large swatches before substituting. See the full Brandi-ed Orange swatch →
HGTV Home by Sherwin-Williams Equivalent of Charred Clay
HGTV Home by Sherwin-Williams's nearest match is Nouveau Red (HGSW 2073), visually identical in normal room light (ΔE 1.54). It sits at the same lightness (LRV 17 vs 17) and carries a warm red undertone, so it substitutes for Charred Clay without repainting risk. See the full Nouveau Red swatch →
Dunn-Edwards Equivalent of Charred Clay
Dunn-Edwards has no exact twin of Charred Clay. The nearest is Ruddy Oak (DE5188) at ΔE 4.15 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 17 vs 17). Compare large swatches before substituting. See the full Ruddy Oak swatch →
Magnolia Home Equivalent of Charred Clay
Magnolia Home doesn't make a true equivalent of Charred Clay — the nearest deck color, Work Worn Wood (JG-35), is clearly different (ΔE 7.2). For an exact match, any Magnolia Home retailer can custom-tint Glidden 30YR 17/341 instead. See the full Work Worn Wood swatch →
Farrow & Ball Equivalent of Charred Clay
At Farrow & Ball, the closest color to Charred Clay is Book Room Red (NO. 50) — very close at ΔE 2.45, though not an exact twin. It runs slightly lighter (LRV 19 vs 17) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Book Room Red swatch →
Diamond Vogel Equivalent of Charred Clay
At Diamond Vogel, the closest color to Charred Clay is Cherry Blink (1075) — very close at ΔE 2.25, though not an exact twin. It sits at the same lightness (LRV 17 vs 17) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Cherry Blink swatch →
Hirshfield's Equivalent of Charred Clay
At Hirshfield's, the closest color to Charred Clay is Poppy Prose (0065) — very close at ΔE 3.47, though not an exact twin. It runs slightly lighter (LRV 19 vs 17) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Poppy Prose swatch →
Rodda Equivalent of Charred Clay
At Rodda, the closest color to Charred Clay is Terracotta (CA224) — very close at ΔE 3.19, though not an exact twin. It runs slightly lighter (LRV 19 vs 17) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Terracotta swatch →
C2 Paint Equivalent of Charred Clay
The closest C2 Paint equivalent of Charred Clay is Rhode Island Red (BD46). At ΔE 0.6 the two are indistinguishable on a wall — it carries the same warm red undertone and sits at the same lightness (LRV 18 vs 17). If C2 Paint is your counter, order Rhode Island Red and you'll get the same color. See the full Rhode Island Red swatch →
Clare Equivalent of Charred Clay
Clare doesn't make a true equivalent of Charred Clay — the nearest deck color, Big Apple (PNT100-DP-30), is clearly different (ΔE 5.17). For an exact match, any Clare retailer can custom-tint Glidden 30YR 17/341 instead. See the full Big Apple swatch →
Portola Paints Equivalent of Charred Clay
Portola Paints doesn't make a true equivalent of Charred Clay — the nearest deck color, Miel (MIEL), is clearly different (ΔE 12.07). For an exact match, any Portola Paints retailer can custom-tint Glidden 30YR 17/341 instead. See the full Miel swatch →
Annie Sloan Equivalent of Charred Clay
Annie Sloan doesn't make a true equivalent of Charred Clay — the nearest deck color, Scandinavian Pink (SCANDINAVIAN PINK), is clearly different (ΔE 9.05). For an exact match, any Annie Sloan retailer can custom-tint Glidden 30YR 17/341 instead. See the full Scandinavian Pink swatch →
Backdrop Equivalent of Charred Clay
Backdrop doesn't make a true equivalent of Charred Clay — the nearest deck color, Buenos Aires (BD-BA), is clearly different (ΔE 14.65). For an exact match, any Backdrop retailer can custom-tint Glidden 30YR 17/341 instead. See the full Buenos Aires swatch →
Rust-Oleum Equivalent of Charred Clay
Rust-Oleum doesn't make a true equivalent of Charred Clay — the nearest deck color, Farmhouse Red (329211), is clearly different (ΔE 12.09). For an exact match, any Rust-Oleum retailer can custom-tint Glidden 30YR 17/341 instead. See the full Farmhouse Red swatch →
Kompozit Equivalent of Charred Clay
At Kompozit, the closest color to Charred Clay is Poppy Prose (0065) — very close at ΔE 3.47, though not an exact twin. It sits at the same lightness (LRV 18 vs 17) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Poppy Prose swatch →