Color spec
| Brand | Glidden |
| Name | Bleeding Heart |
| SKU | PPG1185-5 |
| Hex | #E66A77 |
| RGB | 230, 106, 119 |
| HSL | 354°, 71%, 66% |
| LRV | 28 |
| Undertone | warm red tone |
| Family | Pink |
About Glidden Bleeding Heart
Bleeding Heart sits in the mid-range at LRV 28, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Bleeding Heart is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Soft pinks flatter bedrooms and nurseries; deeper ones make a confident statement.
Closest matches by brand
11 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all pink from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Diamond Vogel
Hirshfield's
Kompozit
Similar Glidden colors
closest in the Glidden deckThe nearest shades to Bleeding Heart within Glidden's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #E66A77 in HSL space. Pair Bleeding Heart with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Glidden Bleeding Heart Equivalents at Other Brands
Matching Bleeding Heart from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Glidden PPG1185-5 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Bleeding Heart
Sherwin-Williams has no exact twin of Bleeding Heart. The nearest is Zany Pink (SW 6858) at ΔE 3.56 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 31 vs 28). Compare large swatches before substituting. See the full Zany Pink swatch →
Behr Equivalent of Bleeding Heart
Behr's nearest match is Guava Jam (200D-5), visually identical in normal room light (ΔE 1.99). It runs slightly lighter (LRV 30 vs 28) and carries a warm red undertone, so it substitutes for Bleeding Heart without repainting risk. See the full Guava Jam swatch →
Benjamin Moore Equivalent of Bleeding Heart
The closest Benjamin Moore equivalent of Bleeding Heart is Cactus Flower (1335). At ΔE 0.88 the two are indistinguishable on a wall — it carries the same warm red undertone and sits at the same lightness (LRV 28 vs 28). If Benjamin Moore is your counter, order Cactus Flower and you'll get the same color. See the full Cactus Flower swatch →
Valspar Equivalent of Bleeding Heart
At Valspar, the closest color to Bleeding Heart is Passion Pink (1006-1B) — very close at ΔE 2.36, though not an exact twin. It sits at the same lightness (LRV 26.6 vs 28) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Passion Pink swatch →
PPG / Glidden Equivalent of Bleeding Heart
The closest PPG / Glidden equivalent of Bleeding Heart is Bleeding Heart (PPG1185-5). At ΔE 0.29 the two are indistinguishable on a wall — it carries the same warm red undertone and sits at the same lightness (LRV 29 vs 28). If PPG / Glidden is your counter, order Bleeding Heart and you'll get the same color. See the full Bleeding Heart swatch →
Dutch Boy Equivalent of Bleeding Heart
At Dutch Boy, the closest color to Bleeding Heart is Watermelon Core (103-5DB) — very close at ΔE 2.08, though not an exact twin. It sits at the same lightness (LRV 29 vs 28) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Watermelon Core swatch →
HGTV Home by Sherwin-Williams Equivalent of Bleeding Heart
HGTV Home by Sherwin-Williams has no exact twin of Bleeding Heart. The nearest is Blooming Coral (HGSW 1064) at ΔE 3.71 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 26 vs 28). Compare large swatches before substituting. See the full Blooming Coral swatch →
Dunn-Edwards Equivalent of Bleeding Heart
At Dunn-Edwards, the closest color to Bleeding Heart is Redstone (DE5082) — very close at ΔE 2.03, though not an exact twin. It sits at the same lightness (LRV 27 vs 28) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Redstone swatch →