Color guide · Dunn-Edwards · Red

Jazz Berry Jam

DET401 · #674247 · LRV 7 · warm red tone

DET401 · #674247 · LRV 7 — warm red tone, very dark — reads black in most rooms.

Jazz Berry JamDunn-Edwards · DET401
The color, edge to edge.Use your own photo →
Jazz Berry Jam
DUNN-EDWARDS · DET401 · #674247
Brand · codeDunn-EdwardsDET401 · all Dunn-Edwards reds
LRV7Very dark — reads black in most rooms.
Undertonewarm red tone
FamilyRed
Hex · RGB · HSL#674247 · 103, 66, 71 · 352°, 22%, 33%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1Redwood0
  2. 2Jazz Berry Jam7
  3. 3Million Dollar Red13
  4. 4Cinnamon Slate19
Undertone and depth

What Color Is Jazz Berry Jam, Really?

Jazz Berry Jam reads as a warm red tone — very dark — reads black in most rooms. The notes below cover how Dunn-Edwards DET401 behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Jazz Berry Jam

Jazz Berry Jam earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Reds bring energy and appetite, classic in dining rooms and front doors.

Light by light

How Lighting Changes Jazz Berry Jam

At LRV 7, Jazz Berry Jam is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.

Test it in your light, not a showroom's

Most complaints about Jazz Berry Jam are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

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Same color, different store

Need It From Another Brand?

Any paint counter can custom-tint Dunn-Edwards DET401 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.

Same deck, next chip over

Similar Dunn-Edwards Colors

The nearest shades to Jazz Berry Jam within Dunn-Edwards's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Jazz Berry Jam · 2.4 : 1 · fails for textWhite text on Jazz Berry Jam · 8.6 : 1 · passes AA and AAA

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #674247 in HSL space. Pair Jazz Berry Jam with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#674247 + #426762
TRIADIC
#674247 · #476742 · #424767
ANALOGOUS
#67425A · #674247 · #675042

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Jessica Williams

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