Color guide · Dunn-Edwards · Pink

Exotic Lilac

DE5017 · #D198B5 · LRV 36 · warm magenta tone

DE5017 · #D198B5 · LRV 36 — warm magenta tone, mid-tone — versatile but shifts visibly with light.

Exotic LilacDunn-Edwards · DE5017
The color, edge to edge.Use your own photo →
Exotic Lilac
DUNN-EDWARDS · DE5017 · #D198B5
Brand · codeDunn-EdwardsDE5017 · all Dunn-Edwards pinks
LRV36Mid-tone — versatile but shifts visibly with light.
Undertonewarm magenta tone
FamilyPink
Hex · RGB · HSL#D198B5 · 209, 152, 181 · 329°, 38%, 71%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1Razzle Dazzle20
  2. 2Coming up Roses30
  3. 3Exotic Lilac36
  4. 4Pale Cherry Blossom61
  5. 5Romance66
Undertone and depth

What Color Is Exotic Lilac, Really?

Exotic Lilac reads as a warm magenta tone — mid-tone — versatile but shifts visibly with light. The notes below cover how Dunn-Edwards DE5017 behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Exotic Lilac

Exotic Lilac is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Soft pinks flatter bedrooms and nurseries; deeper ones make a confident statement.

Light by light

How Lighting Changes Exotic Lilac

Exotic Lilac sits in the mid-range at LRV 36, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its magenta undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.

Test it in your light, not a showroom's

Most complaints about Exotic Lilac are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

Upload a photoPainted in about a minuteFree, no account
Visualize in your room
Same color, different store

Need It From Another Brand?

Any paint counter can custom-tint Dunn-Edwards DE5017 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.

Same deck, next chip over

Similar Dunn-Edwards Colors

The nearest shades to Exotic Lilac within Dunn-Edwards's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Exotic Lilac · 8.9 : 1 · passes AA and AAAWhite text on Exotic Lilac · 2.4 : 1 · fails for text

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #D198B5 in HSL space. Pair Exotic Lilac with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#D198B5 + #98D1B4
TRIADIC
#D198B5 · #B5D198 · #98B5D1
ANALOGOUS
#D098D1 · #D198B5 · #D19899

Have you painted with Exotic Lilac?

Rate it — one tap helps the next reader decide.

Ask a Question

Jessica Williams

Not sure about Exotic Lilac in your room?

Ask Jessica below — every question gets a real reply, usually within a day.

Keep exploring