Color guide · Diamond Vogel · Purple

Southern Belle

1312 · #837382 · LRV 19 · warm magenta tone

1312 · #837382 · LRV 19 — warm magenta tone, dark — high drama, needs strong daylight or warm bulbs.

Southern BelleDiamond Vogel · 1312
The color, edge to edge.Use your own photo →
Southern Belle
DIAMOND VOGEL · 1312 · #837382
Brand · codeDiamond Vogel1312 · all Diamond Vogel purples
LRV19Dark — high drama, needs strong daylight or warm bulbs.
Undertonewarm magenta tone
FamilyPurple
Hex · RGB · HSL#837382 · 131, 115, 130 · 304°, 7%, 48%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1Nocturne Shade5
  2. 2Ripe Berry10
  3. 3Southern Belle19
  4. 4Gothic Purple24
  5. 5Wisteria48
Undertone and depth

What Color Is Southern Belle, Really?

Southern Belle reads as a warm magenta tone — dark — high drama, needs strong daylight or warm bulbs. The notes below cover how Diamond Vogel 1312 behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Southern Belle

Southern Belle works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.

Light by light

How Lighting Changes Southern Belle

With an LRV of 19, Southern Belle is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its magenta undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.

Test it in your light, not a showroom's

Most complaints about Southern Belle are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

Upload a photoPainted in about a minuteFree, no account
Visualize in your room
Same color, different store

Need It From Another Brand?

Any paint counter can custom-tint Diamond Vogel 1312 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.

Same deck, next chip over

Similar Diamond Vogel Colors

The nearest shades to Southern Belle within Diamond Vogel's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Southern Belle · 4.7 : 1 · passes AAWhite text on Southern Belle · 4.4 : 1 · large text only

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #837382 in HSL space. Pair Southern Belle with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#837382 + #738374
TRIADIC
#837382 · #828373 · #738283
ANALOGOUS
#7C7383 · #837382 · #83737A

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Jessica Williams

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