Color spec
| Brand | Diamond Vogel |
| Name | Magenta Red Lips |
| SKU | 1194 |
| Hex | #694B74 |
| RGB | 105, 75, 116 |
| HSL | 284°, 21%, 37% |
| LRV | 9 |
| Undertone | cool violet tone |
| Family | Purple |
About Diamond Vogel Magenta Red Lips
At LRV 9, Magenta Red Lips is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Its violet undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.
Magenta Red Lips earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.
Closest matches by brand
11 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all purple from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Hirshfield's
Kompozit
Similar Diamond Vogel colors
closest in the Diamond Vogel deckThe nearest shades to Magenta Red Lips within Diamond Vogel's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #694B74 in HSL space. Pair Magenta Red Lips with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Diamond Vogel Magenta Red Lips Equivalents at Other Brands
Matching Magenta Red Lips from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Diamond Vogel 1194 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Magenta Red Lips
At Sherwin-Williams, the closest color to Magenta Red Lips is Impulsive Purple (SW 6832) — very close at ΔE 2.59, though not an exact twin. It sits at the same lightness (LRV 9 vs 9) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Impulsive Purple swatch →
Behr Equivalent of Magenta Red Lips
Behr has no exact twin of Magenta Red Lips. The nearest is Virtual Violet (HDC-MD-25) at ΔE 4.41 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 10 vs 9). Compare large swatches before substituting. See the full Virtual Violet swatch →
Benjamin Moore Equivalent of Magenta Red Lips
Benjamin Moore has no exact twin of Magenta Red Lips. The nearest is Passion Plum (2073-30) at ΔE 4.67 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 10 vs 9). Compare large swatches before substituting. See the full Passion Plum swatch →
PPG / Glidden Equivalent of Magenta Red Lips
PPG / Glidden's nearest match is Perfectly Purple (PPG1176-7), visually identical in normal room light (ΔE 1.96). It sits at the same lightness (LRV 9 vs 9) and carries a cool violet undertone, so it substitutes for Magenta Red Lips without repainting risk. See the full Perfectly Purple swatch →
Glidden Equivalent of Magenta Red Lips
Glidden's nearest match is Perfectly Purple (PPG1176-7), visually identical in normal room light (ΔE 1.98). It sits at the same lightness (LRV 9 vs 9) and carries a cool violet undertone, so it substitutes for Magenta Red Lips without repainting risk. See the full Perfectly Purple swatch →
Dutch Boy Equivalent of Magenta Red Lips
At Dutch Boy, the closest color to Magenta Red Lips is Aster Purple (244-7DB) — very close at ΔE 3.11, though not an exact twin. It sits at the same lightness (LRV 8 vs 9) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Aster Purple swatch →
HGTV Home by Sherwin-Williams Equivalent of Magenta Red Lips
At HGTV Home by Sherwin-Williams, the closest color to Magenta Red Lips is Impulsive Purple (HGSW 1421) — very close at ΔE 2.59, though not an exact twin. It sits at the same lightness (LRV 9 vs 9) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Impulsive Purple swatch →
Dunn-Edwards Equivalent of Magenta Red Lips
At Dunn-Edwards, the closest color to Magenta Red Lips is Your Majesty (DE5986) — very close at ΔE 2.18, though not an exact twin. It sits at the same lightness (LRV 8 vs 9) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Your Majesty swatch →
Hirshfield's Equivalent of Magenta Red Lips
At Hirshfield's, the closest color to Magenta Red Lips is Magenta Red Lips (1194) — very close at ΔE 3.21, though not an exact twin. It sits at the same lightness (LRV 9 vs 9) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Magenta Red Lips swatch →
Kompozit Equivalent of Magenta Red Lips
At Kompozit, the closest color to Magenta Red Lips is Magenta Red Lips (1194) — very close at ΔE 3.21, though not an exact twin. It runs slightly darker (LRV 7 vs 9) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Magenta Red Lips swatch →