Color guide · Benjamin Moore · Gray

Storm

AF-700 · #9FA09E · LRV 36 · neutral with no strong undertone

AF-700 · #9FA09E · LRV 36 — neutral with no strong undertone, mid-tone — versatile but shifts visibly with light.

StormBenjamin Moore · AF-700
The color, edge to edge.Use your own photo →
Storm
BENJAMIN MOORE · AF-700 · #9FA09E
Brand · codeBenjamin MooreAF-700 · all Benjamin Moore grays
LRV36Mid-tone — versatile but shifts visibly with light.
Undertoneneutral with no strong undertone
FamilyGray
Hex · RGB · HSL#9FA09E · 159, 160, 158 · 90°, 1%, 62%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1Black Fox7
  2. 2Pewter Green12
  3. 3Storm36
  4. 4Stardew43
  5. 5Sea Salt63
Undertone and depth

What Color Is Storm, Really?

Storm reads as a neutral with no strong undertone — mid-tone — versatile but shifts visibly with light. The notes below cover how Benjamin Moore AF-700 behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Storm

Storm is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Grays like this read as a modern neutral and sit comfortably alongside both warm woods and cool metals.

Light by light

How Lighting Changes Storm

Storm sits in the mid-range at LRV 36, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Because it carries almost no measurable hue, it stays a true neutral and pairs cleanly with nearly any trim or floor. South-facing rooms will pull it lighter and warmer, while north light cools it down.

Test it in your light, not a showroom's

Most complaints about Storm are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

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Same color, different store

Need It From Another Brand?

Any paint counter can custom-tint Benjamin Moore AF-700 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.

Same deck, next chip over

Similar Benjamin Moore Colors

The nearest shades to Storm within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Storm · 8 : 1 · passes AA and AAAWhite text on Storm · 2.6 : 1 · fails for text

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #9FA09E in HSL space. Pair Storm with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#9FA09E + #9F9EA0
TRIADIC
#9FA09E · #9E9FA0 · #A09E9F
ANALOGOUS
#A0A09E · #9FA09E · #9EA09E

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Jessica Williams

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