Color spec
| Brand | Benjamin Moore |
| Name | Southern Belle |
| SKU | 819 |
| Hex | #41548C |
| RGB | 65, 84, 140 |
| HSL | 225°, 37%, 40% |
| LRV | 12 |
| Undertone | cool blue tone |
| Family | Blue |
About Benjamin Moore Southern Belle
With an LRV of 12, Southern Belle is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its blue undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Southern Belle works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Blues calm a room, which makes them popular in bedrooms, bathrooms and home offices.
Closest matches by brand
11 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all blue from that brand.
Sherwin-Williams
Behr
Valspar
PPG / Glidden
Glidden
Dutch Boy
Dunn-Edwards
Farrow & Ball
Diamond Vogel
Hirshfield's
Kompozit
Similar Benjamin Moore colors
closest in the Benjamin Moore deckThe nearest shades to Southern Belle within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #41548C in HSL space. Pair Southern Belle with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Benjamin Moore Southern Belle Equivalents at Other Brands
Matching Southern Belle from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Benjamin Moore 819 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Southern Belle
At Sherwin-Williams, the closest color to Southern Belle is Morning Glory (SW 6971) — very close at ΔE 2.97, though not an exact twin. It runs slightly darker (LRV 8 vs 12) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Morning Glory swatch →
Behr Equivalent of Southern Belle
The closest Behr equivalent of Southern Belle is Blue Blood (S560-6). At ΔE 0.97 the two are indistinguishable on a wall — it carries the same cool blue undertone and runs slightly darker (LRV 10 vs 12). If Behr is your counter, order Blue Blood and you'll get the same color. See the full Blue Blood swatch →
Valspar Equivalent of Southern Belle
The closest Valspar equivalent of Southern Belle is Demon Blue (V037-3). At ΔE 0.86 the two are indistinguishable on a wall — it carries the same cool blue undertone and runs slightly darker (LRV 9.6 vs 12). If Valspar is your counter, order Demon Blue and you'll get the same color. See the full Demon Blue swatch →
PPG / Glidden Equivalent of Southern Belle
At PPG / Glidden, the closest color to Southern Belle is Blue Jewel (PPG1167-7) — very close at ΔE 2.04, though not an exact twin. It runs slightly darker (LRV 9 vs 12) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Blue Jewel swatch →
Glidden Equivalent of Southern Belle
At Glidden, the closest color to Southern Belle is Blue Jewel (PPG1167-7) — very close at ΔE 2.28, though not an exact twin. It runs slightly darker (LRV 9 vs 12) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Blue Jewel swatch →
Dutch Boy Equivalent of Southern Belle
At Dutch Boy, the closest color to Southern Belle is Passion Purple (142-7DB) — very close at ΔE 3.22, though not an exact twin. It sits at the same lightness (LRV 11 vs 12) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Passion Purple swatch →
Dunn-Edwards Equivalent of Southern Belle
Dunn-Edwards has no exact twin of Southern Belle. The nearest is Beaded Blue (DE5909) at ΔE 3.9 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 8 vs 12). Compare large swatches before substituting. See the full Beaded Blue swatch →
Farrow & Ball Equivalent of Southern Belle
Farrow & Ball has no exact twin of Southern Belle. The nearest is Dinnerware (NO. 9820) at ΔE 3.57 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 10 vs 12). Compare large swatches before substituting. See the full Dinnerware swatch →
Diamond Vogel Equivalent of Southern Belle
Diamond Vogel's nearest match is Blue Highlight (0613), visually identical in normal room light (ΔE 1.49). It runs slightly darker (LRV 9 vs 12) and carries a cool blue undertone, so it substitutes for Southern Belle without repainting risk. See the full Blue Highlight swatch →