Color spec
| Brand | Benjamin Moore |
| Name | Rawhide |
| SKU | CC-302 |
| Hex | #B99978 |
| RGB | 185, 153, 120 |
| HSL | 30°, 32%, 60% |
| LRV | 34 |
| Undertone | warm red-orange tone |
| Family | Neutral |
About Benjamin Moore Rawhide
Rawhide sits in the mid-range at LRV 34, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its orange undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Rawhide is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Greige-leaning neutrals like this are the safe whole-home choice when you want warmth without committing to a color.
Closest matches by brand
15 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all neutral from that brand.
Sherwin-Williams
Behr
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Farrow & Ball
Diamond Vogel
Hirshfield's
Rodda
C2 Paint
Portola Paints
Kompozit
Similar Benjamin Moore colors
closest in the Benjamin Moore deckThe nearest shades to Rawhide within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #B99978 in HSL space. Pair Rawhide with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Benjamin Moore Rawhide Equivalents at Other Brands
Matching Rawhide from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Benjamin Moore CC-302 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Rawhide
Sherwin-Williams's nearest match is Woven Wicker (SW 9104), visually identical in normal room light (ΔE 1.34). It sits at the same lightness (LRV 34 vs 34) and carries a warm red-orange undertone, so it substitutes for Rawhide without repainting risk. See the full Woven Wicker swatch →
Behr Equivalent of Rawhide
At Behr, the closest color to Rawhide is Key To The City (MQ2-3) — very close at ΔE 2.02, though not an exact twin. It sits at the same lightness (LRV 34 vs 34) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Key To The City swatch →
Valspar Equivalent of Rawhide
Valspar's nearest match is Slice of Brioche (M153), visually identical in normal room light (ΔE 1.08). It sits at the same lightness (LRV 34.3 vs 34) and carries a warm red-orange undertone, so it substitutes for Rawhide without repainting risk. See the full Slice of Brioche swatch →
PPG / Glidden Equivalent of Rawhide
PPG / Glidden's nearest match is Maison De Campagne (PPG15-01), visually identical in normal room light (ΔE 1.32). It runs slightly lighter (LRV 36 vs 34) and carries a warm red-orange undertone, so it substitutes for Rawhide without repainting risk. See the full Maison De Campagne swatch →
Glidden Equivalent of Rawhide
Glidden's nearest match is Maison De Campagne (PPG15-01), visually identical in normal room light (ΔE 1.26). It sits at the same lightness (LRV 35 vs 34) and carries a warm red-orange undertone, so it substitutes for Rawhide without repainting risk. See the full Maison De Campagne swatch →
Dutch Boy Equivalent of Rawhide
At Dutch Boy, the closest color to Rawhide is Mitered Edge (216-4DB) — very close at ΔE 2.17, though not an exact twin. It sits at the same lightness (LRV 35 vs 34) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Mitered Edge swatch →
HGTV Home by Sherwin-Williams Equivalent of Rawhide
HGTV Home by Sherwin-Williams's nearest match is Craggy Desert (HGSW 3134), visually identical in normal room light (ΔE 1.34). It sits at the same lightness (LRV 35 vs 34) and carries a warm red-orange undertone, so it substitutes for Rawhide without repainting risk. See the full Craggy Desert swatch →
Dunn-Edwards Equivalent of Rawhide
At Dunn-Edwards, the closest color to Rawhide is Wooded Acre (DE6130) — very close at ΔE 2.12, though not an exact twin. It sits at the same lightness (LRV 33 vs 34) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Wooded Acre swatch →
Farrow & Ball Equivalent of Rawhide
At Farrow & Ball, the closest color to Rawhide is Buff (NO. 20) — very close at ΔE 3.33, though not an exact twin. It sits at the same lightness (LRV 35 vs 34) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Buff swatch →
Diamond Vogel Equivalent of Rawhide
At Diamond Vogel, the closest color to Rawhide is Blonde Shell (0170) — very close at ΔE 2, though not an exact twin. It sits at the same lightness (LRV 35 vs 34) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Blonde Shell swatch →
Hirshfield's Equivalent of Rawhide
At Hirshfield's, the closest color to Rawhide is Blonde Shell (0170) — very close at ΔE 2.55, though not an exact twin. It sits at the same lightness (LRV 34 vs 34) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Blonde Shell swatch →
Rodda Equivalent of Rawhide
At Rodda, the closest color to Rawhide is Wheat (CA053) — very close at ΔE 2.54, though not an exact twin. It runs slightly lighter (LRV 36 vs 34) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Wheat swatch →
C2 Paint Equivalent of Rawhide
C2 Paint has no exact twin of Rawhide. The nearest is Walnut Hull (BD76) at ΔE 4 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 35 vs 34). Compare large swatches before substituting. See the full Walnut Hull swatch →
Kompozit Equivalent of Rawhide
At Kompozit, the closest color to Rawhide is Blonde Shell (0170) — very close at ΔE 2.55, though not an exact twin. It sits at the same lightness (LRV 34 vs 34) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Blonde Shell swatch →