Color guide · Benjamin Moore · Red

Poppy

1315 · #BD3A42 · LRV 14 · warm red tone

1315 · #BD3A42 · LRV 14 — warm red tone, dark — high drama, needs strong daylight or warm bulbs.

PoppyBenjamin Moore · 1315
The color, edge to edge.Use your own photo →
Poppy
BENJAMIN MOORE · 1315 · #BD3A42
Brand · codeBenjamin Moore1315 · all Benjamin Moore reds
LRV14Dark — high drama, needs strong daylight or warm bulbs.
Undertonewarm red tone
FamilyRed
Hex · RGB · HSL#BD3A42 · 189, 58, 66 · 356°, 53%, 48%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1Rookwood Dark Red3
  2. 2Rumors8
  3. 3Poppy14
  4. 4Cinnamon Slate19
  5. 5Rejuvenate30
Undertone and depth

What Color Is Poppy, Really?

Poppy reads as a warm red tone — dark — high drama, needs strong daylight or warm bulbs. The notes below cover how Benjamin Moore 1315 behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Poppy

Poppy works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Reds bring energy and appetite, classic in dining rooms and front doors.

Light by light

How Lighting Changes Poppy

With an LRV of 14, Poppy is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.

Test it in your light, not a showroom's

Most complaints about Poppy are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

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Same color, different store

Need It From Another Brand?

Any paint counter can custom-tint Benjamin Moore 1315 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.

Same deck, next chip over

Similar Benjamin Moore Colors

The nearest shades to Poppy within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Poppy · 3.8 : 1 · large text onlyWhite text on Poppy · 5.5 : 1 · passes AA

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #BD3A42 in HSL space. Pair Poppy with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#BD3A42 + #3ABDB5
TRIADIC
#BD3A42 · #42BD3A · #3A42BD
ANALOGOUS
#BD3A83 · #BD3A42 · #BD733A

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Jessica Williams

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