Color guide · Benjamin Moore · Purple

Exotic Purple

2071-10 · #43334D · LRV 4 · cool violet tone

2071-10 · #43334D · LRV 4 — cool violet tone, very dark — reads black in most rooms.

Exotic PurpleBenjamin Moore · 2071-10
The color, edge to edge.Use your own photo →
Exotic Purple
BENJAMIN MOORE · 2071-10 · #43334D
Brand · codeBenjamin Moore2071-10 · all Benjamin Moore purples
LRV4Very dark — reads black in most rooms.
Undertonecool violet tone
FamilyPurple
Hex · RGB · HSL#43334D · 67, 51, 77 · 277°, 20%, 25%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1Exotic Purple4
  2. 2Blue Nova17
  3. 3Gothic Purple24
Undertone and depth

What Color Is Exotic Purple, Really?

Exotic Purple reads as a cool violet tone — very dark — reads black in most rooms. The notes below cover how Benjamin Moore 2071-10 behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Exotic Purple

Exotic Purple earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.

Light by light

How Lighting Changes Exotic Purple

At LRV 4, Exotic Purple is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Its violet undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.

Test it in your light, not a showroom's

Most complaints about Exotic Purple are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

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Same color, different store

Need It From Another Brand?

Any paint counter can custom-tint Benjamin Moore 2071-10 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.

Same deck, next chip over

Similar Benjamin Moore Colors

The nearest shades to Exotic Purple within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Exotic Purple · 1.8 : 1 · fails for textWhite text on Exotic Purple · 11.5 : 1 · passes AA and AAA

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #43334D in HSL space. Pair Exotic Purple with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#43334D + #3D4D33
TRIADIC
#43334D · #4D4333 · #334D43
ANALOGOUS
#36334D · #43334D · #4D334A

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Jessica Williams

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