Color spec
| Brand | Dutch Boy |
| Name | Violet Aurora |
| SKU | 243-7DB |
| Hex | #3E385A |
| RGB | 62, 56, 90 |
| HSL | 251°, 23%, 29% |
| LRV | 5 |
| Undertone | blue / cool |
| Family | Purple |
About Dutch Boy Violet Aurora
At LRV 5, Violet Aurora is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Its blue undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.
Violet Aurora earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.
Closest matches at every US brand
13 brands · top 5 each5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all purple from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Dunn-Edwards
Valspar
PPG / Glidden
Kompozit
C2 Paint
Backdrop
Magnolia Home
Diamond Vogel
Farrow & Ball
Clare
Similar Dutch Boy colors
closest in the Dutch Boy deckThe nearest shades to Violet Aurora within Dutch Boy's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #3E385A in HSL space. Pair Violet Aurora with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Dutch Boy Violet Aurora Equivalents at Other Brands
Matching Violet Aurora from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Dutch Boy 243-7DB directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Violet Aurora
The closest Sherwin-Williams equivalent of Violet Aurora is Dewberry (SW 6552). At ΔE 0 the two are indistinguishable on a wall — it carries the same cool blue undertone and sits at the same lightness (LRV 5 vs 5). If Sherwin-Williams is your counter, order Dewberry and you'll get the same color. See the full Dewberry swatch →
Behr Equivalent of Violet Aurora
Behr's nearest match is Deep Mulberry (BXC-51), visually identical in normal room light (ΔE 1.12). It sits at the same lightness (LRV 5 vs 5) and carries a cool blue undertone, so it substitutes for Violet Aurora without repainting risk. See the full Deep Mulberry swatch →
Dunn-Edwards Equivalent of Violet Aurora
At Dunn-Edwards, the closest color to Violet Aurora is Magic Night (DEA191) — very close at ΔE 2.7, though not an exact twin. It sits at the same lightness (LRV 5 vs 5) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Magic Night swatch →
Valspar Equivalent of Violet Aurora
Valspar has no exact twin of Violet Aurora. The nearest is Patrician Purple (M224) at ΔE 3.54 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 3.8 vs 5). Compare large swatches before substituting. See the full Patrician Purple swatch →
Benjamin Moore Equivalent of Violet Aurora
Benjamin Moore has no exact twin of Violet Aurora. The nearest is Blue Grotto (CC-964) at ΔE 4.27 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 6 vs 5). Compare large swatches before substituting. See the full Blue Grotto swatch →
PPG / Glidden Equivalent of Violet Aurora
PPG / Glidden doesn't make a true equivalent of Violet Aurora — the nearest deck color, Victory Blue (PPG1165-7), is clearly different (ΔE 5.77). For an exact match, any PPG / Glidden retailer can custom-tint Dutch Boy 243-7DB instead. See the full Victory Blue swatch →
C2 Paint Equivalent of Violet Aurora
C2 Paint doesn't make a true equivalent of Violet Aurora — the nearest deck color, Blackberry (C2-773), is clearly different (ΔE 7.95). For an exact match, any C2 Paint retailer can custom-tint Dutch Boy 243-7DB instead. See the full Blackberry swatch →
Backdrop Equivalent of Violet Aurora
Backdrop doesn't make a true equivalent of Violet Aurora — the nearest deck color, Last Call (BD-LC), is clearly different (ΔE 8.13). For an exact match, any Backdrop retailer can custom-tint Dutch Boy 243-7DB instead. See the full Last Call swatch →
Magnolia Home Equivalent of Violet Aurora
Magnolia Home doesn't make a true equivalent of Violet Aurora — the nearest deck color, Plum Suede (JG-102), is clearly different (ΔE 9.2). For an exact match, any Magnolia Home retailer can custom-tint Dutch Boy 243-7DB instead. See the full Plum Suede swatch →
Kompozit Equivalent of Violet Aurora
Kompozit doesn't make a true equivalent of Violet Aurora — the nearest deck color, Star-Studded (0620), is clearly different (ΔE 10.25). For an exact match, any Kompozit retailer can custom-tint Dutch Boy 243-7DB instead. See the full Star-Studded swatch →
Diamond Vogel Equivalent of Violet Aurora
Diamond Vogel doesn't make a true equivalent of Violet Aurora — the nearest deck color, Purple Province (H065), is clearly different (ΔE 11). For an exact match, any Diamond Vogel retailer can custom-tint Dutch Boy 243-7DB instead. See the full Purple Province swatch →
Farrow & Ball Equivalent of Violet Aurora
Farrow & Ball doesn't make a true equivalent of Violet Aurora — the nearest deck color, Paean Black (NO. 294), is clearly different (ΔE 12.91). For an exact match, any Farrow & Ball retailer can custom-tint Dutch Boy 243-7DB instead. See the full Paean Black swatch →
Clare Equivalent of Violet Aurora
Clare doesn't make a true equivalent of Violet Aurora — the nearest deck color, Blackish (PNT100-DP-54), is clearly different (ΔE 18.06). For an exact match, any Clare retailer can custom-tint Dutch Boy 243-7DB instead. See the full Blackish swatch →