Color spec
| Brand | Behr |
| Name | Wild Ginger |
| SKU | M270-7 |
| Hex | #B27C27 |
| RGB | 178, 124, 39 |
| HSL | 37°, 64%, 43% |
| LRV | 24 |
| Undertone | warm red-orange tone |
| Family | Yellow |
About Behr Wild Ginger
With an LRV of 24, Wild Ginger is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its orange undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Wild Ginger works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Yellows lift kitchens, hallways and kids' rooms with warmth.
Closest matches by brand
12 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all yellow from that brand.
Sherwin-Williams
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Diamond Vogel
Hirshfield's
C2 Paint
Kompozit
Similar Behr colors
closest in the Behr deckThe nearest shades to Wild Ginger within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #B27C27 in HSL space. Pair Wild Ginger with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Behr Wild Ginger Equivalents at Other Brands
Matching Wild Ginger from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Behr M270-7 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Wild Ginger
Sherwin-Williams has no exact twin of Wild Ginger. The nearest is Nankeen (SW 6397) at ΔE 3.54 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 24 vs 24). Compare large swatches before substituting. See the full Nankeen swatch →
Benjamin Moore Equivalent of Wild Ginger
At Benjamin Moore, the closest color to Wild Ginger is Caramel Corn (2160-10) — very close at ΔE 3.05, though not an exact twin. It sits at the same lightness (LRV 25 vs 24) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Caramel Corn swatch →
Valspar Equivalent of Wild Ginger
Valspar's nearest match is Golden Ochre (V053-6), visually identical in normal room light (ΔE 1.86). It sits at the same lightness (LRV 23.9 vs 24) and carries a warm red-orange undertone, so it substitutes for Wild Ginger without repainting risk. See the full Golden Ochre swatch →
PPG / Glidden Equivalent of Wild Ginger
At PPG / Glidden, the closest color to Wild Ginger is Cider Toddy (PPG1207-7) — very close at ΔE 2.36, though not an exact twin. It runs slightly lighter (LRV 26 vs 24) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Cider Toddy swatch →
Glidden Equivalent of Wild Ginger
At Glidden, the closest color to Wild Ginger is Cider Toddy (PPG1207-7) — very close at ΔE 2.42, though not an exact twin. It runs slightly lighter (LRV 26 vs 24) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Cider Toddy swatch →
Dutch Boy Equivalent of Wild Ginger
At Dutch Boy, the closest color to Wild Ginger is Bronzed Tan (318-6DB) — very close at ΔE 2.47, though not an exact twin. It sits at the same lightness (LRV 25 vs 24) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Bronzed Tan swatch →
HGTV Home by Sherwin-Williams Equivalent of Wild Ginger
HGTV Home by Sherwin-Williams has no exact twin of Wild Ginger. The nearest is Hazellwood (HGSW 2192) at ΔE 3.54 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 24 vs 24). Compare large swatches before substituting. See the full Hazellwood swatch →
Dunn-Edwards Equivalent of Wild Ginger
Dunn-Edwards has no exact twin of Wild Ginger. The nearest is Walnut Shell (DE5363) at ΔE 4.92 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 24 vs 24). Compare large swatches before substituting. See the full Walnut Shell swatch →
Diamond Vogel Equivalent of Wild Ginger
Diamond Vogel has no exact twin of Wild Ginger. The nearest is Amber Essence (H027) at ΔE 3.51 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 25 vs 24). Compare large swatches before substituting. See the full Amber Essence swatch →
Hirshfield's Equivalent of Wild Ginger
Hirshfield's has no exact twin of Wild Ginger. The nearest is Waxen Moon (0921) at ΔE 3.66 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 27 vs 24). Compare large swatches before substituting. See the full Waxen Moon swatch →
C2 Paint Equivalent of Wild Ginger
C2 Paint has no exact twin of Wild Ginger. The nearest is Pumpkin (C2-647) at ΔE 4.82 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 23 vs 24). Compare large swatches before substituting. See the full Pumpkin swatch →
Kompozit Equivalent of Wild Ginger
Kompozit has no exact twin of Wild Ginger. The nearest is Waxen Moon (0921) at ΔE 3.66 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 26 vs 24). Compare large swatches before substituting. See the full Waxen Moon swatch →