Color spec
| Brand | Behr |
| Name | Sweet Taffy |
| SKU | 690A-3 |
| Hex | #F4AFFC |
| RGB | 244, 175, 252 |
| HSL | 294°, 93%, 84% |
| LRV | 57 |
| Undertone | cool violet tone |
| Family | Purple |
About Behr Sweet Taffy
At LRV 57, Sweet Taffy is a light color that bounces daylight around a room without tipping into stark white. Its violet undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. It holds its undertone in most exposures, which is what makes light shades like this so forgiving room to room.
Sweet Taffy is an easy whole-room color for living spaces and bedrooms, and light enough to carry onto trim or a ceiling if you want a soft, seamless look. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.
Similar Behr colors
closest in the Behr deckThe nearest shades to Sweet Taffy within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #F4AFFC in HSL space. Pair Sweet Taffy with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.