Behr Sweet Taffy#F4AFFC · LRV 57
Sweet Taffy reads as a violet / cool — light — bounces daylight without going clinical. The notes below cover the spec, what Behr 690A-3 actually looks like under different light, and the closest matches at competing US brands.
Color spec
| Brand | Behr |
| Name | Sweet Taffy |
| SKU | 690A-3 |
| Hex | #F4AFFC |
| RGB | 244, 175, 252 |
| HSL | 294°, 93%, 84% |
| LRV | 57 |
| Undertone | violet / cool |
| Family | Purple |
About Behr Sweet Taffy
At LRV 57, Sweet Taffy is a light color that bounces daylight around a room without tipping into stark white. Its violet undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. It holds its undertone in most exposures, which is what makes light shades like this so forgiving room to room.
Sweet Taffy is an easy whole-room color for living spaces and bedrooms, and light enough to carry onto trim or a ceiling if you want a soft, seamless look. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.
Kompozit alternative
The closest hex in the Kompozit deck, ranked by ΔE2000 (perceptual color difference). ΔE under 2 is indistinguishable to most eyes; under 5 is a very close visual match.
Closest matches at every US brand
9 brands · top 5 each5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all purple from that brand.
Benjamin Moore
Dunn-Edwards
PPG / Glidden
Valspar
Sherwin-Williams
Magnolia Home
Farrow & Ball
Backdrop
Clare
Similar Behr colors
closest in the Behr deckThe nearest shades to Sweet Taffy within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #F4AFFC in HSL space. Pair Sweet Taffy with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.