Color guide · Behr · Purple

Sweet Taffy

690A-3 · #F4AFFC · LRV 57 · cool violet tone

690A-3 · #F4AFFC · LRV 57 — cool violet tone, light — bounces daylight without going clinical.

Sweet TaffyBehr · 690A-3
The color, edge to edge.Use your own photo →
Sweet Taffy
BEHR · 690A-3 · #F4AFFC
Brand · codeBehr690A-3 · all Behr purples
LRV57Light — bounces daylight without going clinical.
Undertonecool violet tone
FamilyPurple
Hex · RGB · HSL#F4AFFC · 244, 175, 252 · 294°, 93%, 84%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1Hazy Lilac29
  2. 2Wisteria48
  3. 3Sweet Taffy57
  4. 4Lavender Mist63
  5. 5Silver Peony68
Undertone and depth

What Color Is Sweet Taffy, Really?

Sweet Taffy reads as a cool violet tone — light — bounces daylight without going clinical. The notes below cover how Behr 690A-3 behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Sweet Taffy

Sweet Taffy is an easy whole-room color for living spaces and bedrooms, and light enough to carry onto trim or a ceiling if you want a soft, seamless look. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.

Light by light

How Lighting Changes Sweet Taffy

At LRV 57, Sweet Taffy is a light color that bounces daylight around a room without tipping into stark white. Its violet undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. It holds its undertone in most exposures, which is what makes light shades like this so forgiving room to room.

Test it in your light, not a showroom's

Most complaints about Sweet Taffy are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

Upload a photoPainted in about a minuteFree, no account
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Same deck, next chip over

Similar Behr Colors

The nearest shades to Sweet Taffy within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Sweet Taffy · 12.4 : 1 · passes AA and AAAWhite text on Sweet Taffy · 1.7 : 1 · fails for text

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #F4AFFC in HSL space. Pair Sweet Taffy with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#F4AFFC + #B7FCAF
TRIADIC
#F4AFFC · #FCF4AF · #AFFCF4
ANALOGOUS
#CEAFFC · #F4AFFC · #FCAFDE

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Jessica Williams

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