Smoked Mauve
PPU17-12 · #A89C98 · LRV 34 — warm red tone, mid-tone — versatile but shifts visibly with light.
- 1Black Fox7
- 2Pewter Green12
- 3Smoked Mauve34
- 4Stardew43
- 5Sea Salt63
What Color Is Smoked Mauve, Really?
Smoked Mauve reads as a warm red tone — mid-tone — versatile but shifts visibly with light. The notes below cover how Behr PPU17-12 behaves in different light and the closest matches at competing US brands.
Best Rooms and Uses for Smoked Mauve
Smoked Mauve is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Grays like this read as a modern neutral and sit comfortably alongside both warm woods and cool metals.
How Lighting Changes Smoked Mauve
Smoked Mauve sits in the mid-range at LRV 34, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Most complaints about Smoked Mauve are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.
Need It From Another Brand?
Any paint counter can custom-tint Behr PPU17-12 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.
| Brand | Closest color | ΔE | LRV | |
|---|---|---|---|---|
| Sherwin-Williams | PalisadeSW 7635 · Sherwin-Williams | 2.7 | 35 | Color page → |
| Benjamin Moore | Willow Creek1468 · Benjamin Moore | 4.4 | 34 | Color page → |
| Valspar | Dusky Hyacinth1003-10A · Valspar | 3.9 | 32.8 | Color page → |
| PPG / Glidden | Coffee CustardPPG1047-5 · PPG / Glidden | 2.5 | 35 | Color page → |
| Glidden | Coffee CustardPPG1047-5 · Glidden | 3.5 | 35 | Color page → |
| Dutch Boy | Iron Clawfoot447-3DB · Dutch Boy | 3.0 | 35 | Color page → |
Similar Behr Colors
The nearest shades to Smoked Mauve within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.
Coordinated palette
Generated by hue-rotating #A89C98 in HSL space. Pair Smoked Mauve with one accent and one neutral — the swatches below are starting points, not final picks.
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