CP
BEHR · PPF-40

Behr Rocking Chair Red#90413D · LRV 10

Rocking Chair Red reads as a red / warm — dark — high drama, needs strong daylight or warm bulbs. The notes below cover the spec, what Behr PPF-40 actually looks like under different light, and the closest matches at competing US brands.

BEHR ROCKING CHAIR RED
RGB 144, 65, 61 LRV 10

Color spec

Brand Behr
Name Rocking Chair Red
SKU PPF-40
Hex #90413D
RGB 144, 65, 61
HSL 3°, 40%, 40%
LRV 10
Undertone red / warm
Family Red

About Behr Rocking Chair Red

With an LRV of 10, Rocking Chair Red is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.

Rocking Chair Red works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Reds bring energy and appetite, classic in dining rooms and front doors.

Closest matches at every US brand

13 brands · top 5 each

5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all red from that brand.

Dunn-Edwards

2,298 colors in deck · best ΔE 0.45
All red at Dunn-Edwards →
DEA152 · #8F423D · ΔE 0.45 · LRV 10
DET423 · #91433E · ΔE 0.62 · LRV 10
DESS05 · #8F4843 · ΔE 2.01 · LRV 11
DET425 · #8E3C3F · ΔE 2.66 · LRV 9
DET424 · #8B4044 · ΔE 3.52 · LRV 9

C2 Paint

580 colors in deck · best ΔE 0.79
All red at C2 Paint →
C2-553 · #904340 · ΔE 0.79 · LRV 10
C2-565 · #94403D · ΔE 0.91 · LRV 10
C2-537 · #934143 · ΔE 2.28 · LRV 10
BD70 · #9C413E · ΔE 2.53 · LRV 11
Fez
C2-569 · #93483B · ΔE 3.64 · LRV 11

Diamond Vogel

1,386 colors in deck · best ΔE 1.52
All red at Diamond Vogel →
H008 · #8C3F3E · ΔE 1.52 · LRV 9
0060 · #8C4944 · ΔE 2.59 · LRV 11
0066 · #934145 · ΔE 3.03 · LRV 10
1138 · #974145 · ΔE 3.09 · LRV 11
0067 · #914849 · ΔE 3.24 · LRV 11

Benjamin Moore

3,934 colors in deck · best ΔE 1.64
All red at Benjamin Moore →
2084-20 · #914443 · ΔE 1.64 · LRV 11
CSP-1165 · #944544 · ΔE 1.91 · LRV 13
2005-20 · #8A453E · ΔE 1.97 · LRV 10
2091-20 · #8E4738 · ΔE 4.25 · LRV 11
2172-10 · #8E4332 · ΔE 4.84 · LRV 11

Kompozit

1,321 colors in deck · best ΔE 1.69
All red at Kompozit →
0060 · #893E39 · ΔE 1.69 · LRV 9
0067 · #8F3B3D · ΔE 2.32 · LRV 9
1138 · #96353A · ΔE 3.51 · LRV 9
1061 · #8B3D2F · ΔE 4.24 · LRV 9
1136 · #983D48 · ΔE 5.12 · LRV 10

PPG / Glidden

2,132 colors in deck · best ΔE 2.04
All red at PPG / Glidden →
PPG1056-7 · #87423D · ΔE 2.04 · LRV 9
FLLW68 · #91493E · ΔE 3.13 · LRV 11
PPG16-32 · #8A483D · ΔE 3.37 · LRV 10
PPG1051-7 · #903F45 · ΔE 3.73 · LRV 10
PPG13-12 · #904348 · ΔE 3.8 · LRV 10

Sherwin-Williams

1,947 colors in deck · best ΔE 2.34
All red at Sherwin-Williams →
SW 7600 · #903934 · ΔE 2.34 · LRV 9
SW 6321 · #8E3738 · ΔE 2.69 · LRV 9
SW 6334 · #8F4438 · ΔE 2.98 · LRV 10
SW 7599 · #93402F · ΔE 5.02 · LRV 10
SW 8 · #8D422F · ΔE 5.61 · LRV 10

Valspar

2,858 colors in deck · best ΔE 2.54
All red at Valspar →
8002-8F · #973A3C · ΔE 2.54 · LRV 10
P080 · #973A3C · ΔE 2.54 · LRV 9.9
2002-5A · #8D3C30 · ΔE 3.65 · LRV 9.1
P044 · #964231 · ΔE 5.04 · LRV 10.6
2011-7 · #923F2D · ΔE 5.41 · LRV 9.9

Dutch Boy

1,340 colors in deck · best ΔE 3.01
All red at Dutch Boy →
306-7DB · #903C32 · ΔE 3.01 · LRV 9
203-7DB · #94303A · ΔE 4.87 · LRV 9
307-7DB · #8D422F · ΔE 5.61 · LRV 10
202-7DB · #833A42 · ΔE 5.78 · LRV 8
308-7DB · #964731 · ΔE 6.68 · LRV 11

Farrow & Ball

209 colors in deck · best ΔE 3.46
All red at Farrow & Ball →
NO. 248 · #9C4547 · ΔE 3.46 · LRV 12
NO. 43 · #8B4D4F · ΔE 5.35 · LRV 11
NO. 217 · #9F404B · ΔE 5.57 · LRV 12
NO. 96 · #924951 · ΔE 5.92 · LRV 11
NO. 56 · #805348 · ΔE 7.96 · LRV 11

Magnolia Home

160 colors in deck · best ΔE 4.86
All red at Magnolia Home →
JG-30 · #965147 · ΔE 4.86 · LRV 13
JG-28 · #85353D · ΔE 5.44 · LRV 8
JG-31 · #AB3F38 · ΔE 6.03 · LRV 12
JG-32 · #A62C29 · ΔE 6.75 · LRV 10
JG-36 · #A45436 · ΔE 10.8 · LRV 14

Backdrop

30 colors in deck · best ΔE 5.43
All red at Backdrop →
BD-PR · #A22D31 · ΔE 5.43 · LRV 8
BD-BH · #A82F31 · ΔE 6.02 · LRV 8
BD-SB · #7C2F2A · ΔE 6.07 · LRV 5
BD-BA · #7C5F47 · ΔE 16.48 · LRV 14
BD-TS · #7C5F47 · ΔE 16.48 · LRV 14

Clare

78 colors in deck · best ΔE 7.27
All red at Clare →
PNT100-DP-67 · #7C4D4C · ΔE 7.27 · LRV 10
PNT100-DP-30 · #9F605D · ΔE 9.8 · LRV 17
PNT100-DP-77 · #604B56 · ΔE 17.13 · LRV 8
PNT100-DP-53 · #726460 · ΔE 18.1 · LRV 14
PNT100-DP-33 · #706473 · ΔE 21 · LRV 14

Similar Behr colors

closest in the Behr deck

The nearest shades to Rocking Chair Red within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

PPU2-03 · LRV 10
PMD-21 · LRV 11
BIC-47 · LRV 9
210D-7 · LRV 10
MQ1-09 · LRV 10
ECC-46-3 · LRV 10

Coordinated palette

Generated by hue-rotating #90413D in HSL space. Pair Rocking Chair Red with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#90413D + #3D8C90
TRIADIC
#90413D · #3D9041 · #413D90
ANALOGOUS
#903D63 · #90413D · #906B3D

Accessibility (WCAG contrast)

Sample text on white
6.98:1 AA
Sample text on black
3.01:1 AA Large

WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.

Behr Rocking Chair Red Equivalents at Other Brands

Matching Rocking Chair Red from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Behr PPF-40 directly — these equivalents are for when you'd rather stay inside one brand's own deck.

Dunn-Edwards Equivalent of Rocking Chair Red

The closest Dunn-Edwards equivalent of Rocking Chair Red is Deep Crimson (DEA152). At ΔE 0.45 the two are indistinguishable on a wall — it carries the same warm red undertone and sits at the same lightness (LRV 10 vs 10). If Dunn-Edwards is your counter, order Deep Crimson and you'll get the same color. See the full Deep Crimson swatch →

C2 Paint Equivalent of Rocking Chair Red

The closest C2 Paint equivalent of Rocking Chair Red is Mojo (C2-553). At ΔE 0.79 the two are indistinguishable on a wall — it carries the same warm red undertone and sits at the same lightness (LRV 10 vs 10). If C2 Paint is your counter, order Mojo and you'll get the same color. See the full Mojo swatch →

Diamond Vogel Equivalent of Rocking Chair Red

Diamond Vogel's nearest match is Ruggero Red (H008), visually identical in normal room light (ΔE 1.52). It sits at the same lightness (LRV 9 vs 10) and carries a warm red undertone, so it substitutes for Rocking Chair Red without repainting risk. See the full Ruggero Red swatch →

Benjamin Moore Equivalent of Rocking Chair Red

Benjamin Moore's nearest match is Maple Leaf Red (2084-20), visually identical in normal room light (ΔE 1.64). It sits at the same lightness (LRV 11 vs 10) and carries a warm red undertone, so it substitutes for Rocking Chair Red without repainting risk. See the full Maple Leaf Red swatch →

Kompozit Equivalent of Rocking Chair Red

At Kompozit, the closest color to Rocking Chair Red is Lover's Kiss (0067) — very close at ΔE 2.32, though not an exact twin. It sits at the same lightness (LRV 9 vs 10) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Lover's Kiss swatch →

Valspar Equivalent of Rocking Chair Red

At Valspar, the closest color to Rocking Chair Red is Thai Chili (8002-8F) — very close at ΔE 2.54, though not an exact twin. It sits at the same lightness (LRV 10 vs 10) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Thai Chili swatch →

Sherwin-Williams Equivalent of Rocking Chair Red

At Sherwin-Williams, the closest color to Rocking Chair Red is Flower Pot (SW 6334) — very close at ΔE 2.98, though not an exact twin. It sits at the same lightness (LRV 10 vs 10) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Flower Pot swatch →

Dutch Boy Equivalent of Rocking Chair Red

At Dutch Boy, the closest color to Rocking Chair Red is Regaled Red (306-7DB) — very close at ΔE 3.01, though not an exact twin. It sits at the same lightness (LRV 9 vs 10) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Regaled Red swatch →

Farrow & Ball Equivalent of Rocking Chair Red

At Farrow & Ball, the closest color to Rocking Chair Red is Incarnadine (NO. 248) — very close at ΔE 3.46, though not an exact twin. It runs slightly lighter (LRV 12 vs 10) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Incarnadine swatch →

PPG / Glidden Equivalent of Rocking Chair Red

PPG / Glidden has no exact twin of Rocking Chair Red. The nearest is Apple-A-Day (PPG1051-7) at ΔE 3.73 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 10 vs 10). Compare large swatches before substituting. See the full Apple-A-Day swatch →

Backdrop Equivalent of Rocking Chair Red

Backdrop doesn't make a true equivalent of Rocking Chair Red — the nearest deck color, Punk Rock (BD-PR), is clearly different (ΔE 5.43). For an exact match, any Backdrop retailer can custom-tint Behr PPF-40 instead. See the full Punk Rock swatch →

Magnolia Home Equivalent of Rocking Chair Red

Magnolia Home doesn't make a true equivalent of Rocking Chair Red — the nearest deck color, Create (JG-28), is clearly different (ΔE 5.44). For an exact match, any Magnolia Home retailer can custom-tint Behr PPF-40 instead. See the full Create swatch →

Clare Equivalent of Rocking Chair Red

Clare doesn't make a true equivalent of Rocking Chair Red — the nearest deck color, Vintage (PNT100-DP-67), is clearly different (ΔE 7.27). For an exact match, any Clare retailer can custom-tint Behr PPF-40 instead. See the full Vintage swatch →

EXPLORE MORE