Color spec
| Brand | Glidden |
| Name | Rusty Red |
| SKU | 10YR 10/312 |
| Hex | #8E4545 |
| RGB | 142, 69, 69 |
| HSL | 0°, 35%, 41% |
| LRV | 10 |
| Undertone | warm red tone |
| Family | Red |
About Glidden Rusty Red
With an LRV of 10, Rusty Red is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Rusty Red works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Reds bring energy and appetite, classic in dining rooms and front doors.
Closest matches by brand
15 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all red from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Magnolia Home
Farrow & Ball
Diamond Vogel
Hirshfield's
Rodda
C2 Paint
Kompozit
Similar Glidden colors
closest in the Glidden deckThe nearest shades to Rusty Red within Glidden's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #8E4545 in HSL space. Pair Rusty Red with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Glidden Rusty Red Equivalents at Other Brands
Matching Rusty Red from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Glidden 10YR 10/312 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Rusty Red
Sherwin-Williams has no exact twin of Rusty Red. The nearest is Flower Pot (SW 6334) at ΔE 4.86 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 10 vs 10). Compare large swatches before substituting. See the full Flower Pot swatch →
Behr Equivalent of Rusty Red
The closest Behr equivalent of Rusty Red is Haute Couture (MQ1-09). At ΔE 0.81 the two are indistinguishable on a wall — it carries the same warm red undertone and sits at the same lightness (LRV 10 vs 10). If Behr is your counter, order Haute Couture and you'll get the same color. See the full Haute Couture swatch →
Benjamin Moore Equivalent of Rusty Red
The closest Benjamin Moore equivalent of Rusty Red is Maple Leaf Red (2084-20). At ΔE 0.99 the two are indistinguishable on a wall — it carries the same warm red undertone and sits at the same lightness (LRV 11 vs 10). If Benjamin Moore is your counter, order Maple Leaf Red and you'll get the same color. See the full Maple Leaf Red swatch →
Valspar Equivalent of Rusty Red
Valspar's nearest match is Muted Red (1008-5A), visually identical in normal room light (ΔE 1.74). It sits at the same lightness (LRV 11 vs 10) and carries a warm red undertone, so it substitutes for Rusty Red without repainting risk. See the full Muted Red swatch →
PPG / Glidden Equivalent of Rusty Red
PPG / Glidden's nearest match is Crazed Cranberry (PPG13-12), visually identical in normal room light (ΔE 1.81). It sits at the same lightness (LRV 10 vs 10) and carries a warm red undertone, so it substitutes for Rusty Red without repainting risk. See the full Crazed Cranberry swatch →
HGTV Home by Sherwin-Williams Equivalent of Rusty Red
HGTV Home by Sherwin-Williams has no exact twin of Rusty Red. The nearest is Passionate (HGSW 2032) at ΔE 4.75 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 11 vs 10). Compare large swatches before substituting. See the full Passionate swatch →
Dunn-Edwards Equivalent of Rusty Red
At Dunn-Edwards, the closest color to Rusty Red is Fireside Chat (DESS05) — very close at ΔE 2, though not an exact twin. It sits at the same lightness (LRV 11 vs 10) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Fireside Chat swatch →
Farrow & Ball Equivalent of Rusty Red
Farrow & Ball has no exact twin of Rusty Red. The nearest is Radicchio (NO. 96) at ΔE 3.64 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 11 vs 10). Compare large swatches before substituting. See the full Radicchio swatch →
Diamond Vogel Equivalent of Rusty Red
Diamond Vogel's nearest match is Lover's Kiss (0067), visually identical in normal room light (ΔE 1.15). It sits at the same lightness (LRV 11 vs 10) and carries a warm red undertone, so it substitutes for Rusty Red without repainting risk. See the full Lover's Kiss swatch →
Hirshfield's Equivalent of Rusty Red
Hirshfield's's nearest match is Codman Claret (H0008), visually identical in normal room light (ΔE 1.46). It sits at the same lightness (LRV 10 vs 10) and carries a warm red undertone, so it substitutes for Rusty Red without repainting risk. See the full Codman Claret swatch →
Rodda Equivalent of Rusty Red
Rodda has no exact twin of Rusty Red. The nearest is Picante (CA227) at ΔE 4.29 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 11 vs 10). Compare large swatches before substituting. See the full Picante swatch →
C2 Paint Equivalent of Rusty Red
C2 Paint's nearest match is Mojo (C2-553), visually identical in normal room light (ΔE 1.66). It sits at the same lightness (LRV 10 vs 10) and carries a warm red undertone, so it substitutes for Rusty Red without repainting risk. See the full Mojo swatch →
Kompozit Equivalent of Rusty Red
Kompozit has no exact twin of Rusty Red. The nearest is Savanna (0121) at ΔE 3.93 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 11 vs 10). Compare large swatches before substituting. See the full Savanna swatch →