Fruit Cocktail
M140-4 · #D08995 · LRV 33 — warm red tone, mid-tone — versatile but shifts visibly with light.
- 1Razzle Dazzle20
- 2Bubblegum Pink26
- 3Fruit Cocktail33
- 4Vintage Tea Rose47
- 5Pale Cherry Blossom61
What Color Is Fruit Cocktail, Really?
Fruit Cocktail reads as a warm red tone — mid-tone — versatile but shifts visibly with light. The notes below cover how Behr M140-4 behaves in different light and the closest matches at competing US brands.
Best Rooms and Uses for Fruit Cocktail
Fruit Cocktail is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Soft pinks flatter bedrooms and nurseries; deeper ones make a confident statement.
How Lighting Changes Fruit Cocktail
Fruit Cocktail sits in the mid-range at LRV 33, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Most complaints about Fruit Cocktail are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.
Need It From Another Brand?
Any paint counter can custom-tint Behr M140-4 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.
| Brand | Closest color | ΔE | LRV | |
|---|---|---|---|---|
| Sherwin-Williams | Memorable RoseSW 6311 · Sherwin-Williams | 3.2 | 33 | Color page → |
| Benjamin Moore | Precious Pink2084-40 · Benjamin Moore | 2.7 | 32 | Color page → |
| Valspar | Sianna RoseV041-4 · Valspar | 1.7 | 33.1 | Color page → |
| PPG / Glidden | PrimrosePPG1182-5 · PPG / Glidden | 4.0 | 34 | Color page → |
| Glidden | PrimrosePPG1182-5 · Glidden | 4.3 | 34 | Color page → |
| HGTV Home by Sherwin-Williams | Memorable RoseHGSW 2045 · HGTV Home by Sherwin-Williams | 3.2 | 33 | Color page → |
Similar Behr Colors
The nearest shades to Fruit Cocktail within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.
Coordinated palette
Generated by hue-rotating #D08995 in HSL space. Pair Fruit Cocktail with one accent and one neutral — the swatches below are starting points, not final picks.
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