Color spec
| Brand | Valspar |
| Name | Purple Earth |
| SKU | 1004-7A |
| Hex | #624647 |
| RGB | 98, 70, 71 |
| HSL | 358°, 17%, 33% |
| LRV | 7.4 |
| Undertone | warm red tone |
| Family | Brown |
About Valspar Purple Earth
At LRV 7.4, Purple Earth is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.
Purple Earth earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Browns ground a room and pair naturally with leather, wood and warm metals.
Closest matches by brand
14 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all brown from that brand.
Sherwin-Williams
Behr
Benjamin Moore
PPG / Glidden
Glidden
Dutch Boy
Dunn-Edwards
Magnolia Home
Farrow & Ball
Diamond Vogel
Hirshfield's
Rodda
C2 Paint
Portola Paints
Similar Valspar colors
closest in the Valspar deckThe nearest shades to Purple Earth within Valspar's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #624647 in HSL space. Pair Purple Earth with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Valspar Purple Earth Equivalents at Other Brands
Matching Purple Earth from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Valspar 1004-7A directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Purple Earth
Sherwin-Williams has no exact twin of Purple Earth. The nearest is Deep Maroon (SW 72) at ΔE 3.68 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 7 vs 7.4). Compare large swatches before substituting. See the full Deep Maroon swatch →
Behr Equivalent of Purple Earth
At Behr, the closest color to Purple Earth is Death By Chocolate (MQ1-54) — very close at ΔE 2.58, though not an exact twin. It sits at the same lightness (LRV 7 vs 7.4) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Death By Chocolate swatch →
Benjamin Moore Equivalent of Purple Earth
Benjamin Moore's nearest match is El Cajon Clay (1260), visually identical in normal room light (ΔE 1.66). It sits at the same lightness (LRV 7 vs 7.4) and carries a warm red undertone, so it substitutes for Purple Earth without repainting risk. See the full El Cajon Clay swatch →
PPG / Glidden Equivalent of Purple Earth
PPG / Glidden's nearest match is Enchanting Eggplant (PPG13-07), visually identical in normal room light (ΔE 1.22). It sits at the same lightness (LRV 7 vs 7.4) and carries a warm red undertone, so it substitutes for Purple Earth without repainting risk. See the full Enchanting Eggplant swatch →
Glidden Equivalent of Purple Earth
Glidden's nearest match is Enchanting Eggplant (PPG13-07), visually identical in normal room light (ΔE 1.01). It sits at the same lightness (LRV 7 vs 7.4) and carries a warm red undertone, so it substitutes for Purple Earth without repainting risk. See the full Enchanting Eggplant swatch →
Dutch Boy Equivalent of Purple Earth
Dutch Boy has no exact twin of Purple Earth. The nearest is Aged Beauty (401-7DB) at ΔE 3.67 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 7 vs 7.4). Compare large swatches before substituting. See the full Aged Beauty swatch →
Dunn-Edwards Equivalent of Purple Earth
Dunn-Edwards's nearest match is Outer Boundary (DE6021), visually identical in normal room light (ΔE 1.67). It sits at the same lightness (LRV 8 vs 7.4) and carries a warm red undertone, so it substitutes for Purple Earth without repainting risk. See the full Outer Boundary swatch →
Magnolia Home Equivalent of Purple Earth
Magnolia Home has no exact twin of Purple Earth. The nearest is Mountain Currant (JG-171) at ΔE 4.58 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 8 vs 7.4). Compare large swatches before substituting. See the full Mountain Currant swatch →
Farrow & Ball Equivalent of Purple Earth
At Farrow & Ball, the closest color to Purple Earth is Brinjal (NO. 222) — very close at ΔE 2.22, though not an exact twin. It sits at the same lightness (LRV 7 vs 7.4) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Brinjal swatch →
Diamond Vogel Equivalent of Purple Earth
At Diamond Vogel, the closest color to Purple Earth is Kung Fu (0109) — very close at ΔE 3.23, though not an exact twin. It sits at the same lightness (LRV 8 vs 7.4) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Kung Fu swatch →
Hirshfield's Equivalent of Purple Earth
Hirshfield's has no exact twin of Purple Earth. The nearest is Beetroot (H0001) at ΔE 4.24 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 7 vs 7.4). Compare large swatches before substituting. See the full Beetroot swatch →
Rodda Equivalent of Purple Earth
At Rodda, the closest color to Purple Earth is Chestnut (CA220) — very close at ΔE 2.12, though not an exact twin. It sits at the same lightness (LRV 8 vs 7.4) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Chestnut swatch →
C2 Paint Equivalent of Purple Earth
At C2 Paint, the closest color to Purple Earth is Raku (C2-549) — very close at ΔE 3.25, though not an exact twin. It sits at the same lightness (LRV 7 vs 7.4) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Raku swatch →
Portola Paints Equivalent of Purple Earth
At Portola Paints, the closest color to Purple Earth is Poe (POE) — very close at ΔE 3.49, though not an exact twin. It sits at the same lightness (LRV 6 vs 7.4) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Poe swatch →