Color spec
| Brand | Valspar |
| Name | Heirloom Tomato |
| SKU | V009-3 |
| Hex | #E35A09 |
| RGB | 227, 90, 9 |
| HSL | 22°, 92%, 46% |
| LRV | 23.7 |
| Undertone | warm red-orange tone |
| Family | Orange |
About Valspar Heirloom Tomato
With an LRV of 23.7, Heirloom Tomato is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its orange undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Heirloom Tomato works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Earthy oranges and terracottas warm up dining rooms and entries.
Closest matches by brand
4 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all orange from that brand.
Behr
Benjamin Moore
Glidden
Dutch Boy
Similar Valspar colors
closest in the Valspar deckThe nearest shades to Heirloom Tomato within Valspar's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #E35A09 in HSL space. Pair Heirloom Tomato with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Valspar Heirloom Tomato Equivalents at Other Brands
Matching Heirloom Tomato from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Valspar V009-3 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Behr Equivalent of Heirloom Tomato
The closest Behr equivalent of Heirloom Tomato is Carrot Stick (240B-7). At ΔE 0.81 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and sits at the same lightness (LRV 24 vs 23.7). If Behr is your counter, order Carrot Stick and you'll get the same color. See the full Carrot Stick swatch →
Benjamin Moore Equivalent of Heirloom Tomato
Benjamin Moore has no exact twin of Heirloom Tomato. The nearest is Festive Orange (2014-10) at ΔE 4.06 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 22 vs 23.7). Compare large swatches before substituting. See the full Festive Orange swatch →
Glidden Equivalent of Heirloom Tomato
Glidden has no exact twin of Heirloom Tomato. The nearest is Calypso Coral (60YR 23/650) at ΔE 3.72 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 23 vs 23.7). Compare large swatches before substituting. See the full Calypso Coral swatch →
Dutch Boy Equivalent of Heirloom Tomato
Dutch Boy has no exact twin of Heirloom Tomato. The nearest is Troublemaker (109-7DB) at ΔE 4.52 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 24 vs 23.7). Compare large swatches before substituting. See the full Troublemaker swatch →