Color spec
| Brand | Sherwin-Williams |
| Name | Pulsating Blue |
| SKU | SW 6964 |
| Hex | #01678D |
| RGB | 1, 103, 141 |
| HSL | 196°, 99%, 28% |
| LRV | 10 |
| Undertone | cool blue-green tone |
| Family | Blue |
About Sherwin-Williams Pulsating Blue
With an LRV of 10, Pulsating Blue is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its teal undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Pulsating Blue works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Blues calm a room, which makes them popular in bedrooms, bathrooms and home offices.
Closest matches by brand
11 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all blue from that brand.
Behr
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Diamond Vogel
Hirshfield's
Kompozit
Similar Sherwin-Williams colors
closest in the Sherwin-Williams deckThe nearest shades to Pulsating Blue within Sherwin-Williams's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #01678D in HSL space. Pair Pulsating Blue with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Sherwin-Williams Pulsating Blue Equivalents at Other Brands
Matching Pulsating Blue from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Sherwin-Williams SW 6964 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Behr Equivalent of Pulsating Blue
Behr's nearest match is Southern Evening (550D-7), visually identical in normal room light (ΔE 1.64). It runs slightly lighter (LRV 12 vs 10) and carries a cool blue undertone, so it substitutes for Pulsating Blue without repainting risk. See the full Southern Evening swatch →
Benjamin Moore Equivalent of Pulsating Blue
Benjamin Moore has no exact twin of Pulsating Blue. The nearest is Deep Ocean (2058-30) at ΔE 3.94 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 14 vs 10). Compare large swatches before substituting. See the full Deep Ocean swatch →
Valspar Equivalent of Pulsating Blue
Valspar's nearest match is Deep Universe (8002-42F), visually identical in normal room light (ΔE 1.53). It runs slightly lighter (LRV 12 vs 10) and carries a cool blue-green undertone, so it substitutes for Pulsating Blue without repainting risk. See the full Deep Universe swatch →
PPG / Glidden Equivalent of Pulsating Blue
PPG / Glidden's nearest match is Port Au Prince (PPG1238-7), visually identical in normal room light (ΔE 1.47). It runs slightly lighter (LRV 13 vs 10) and carries a cool blue-green undertone, so it substitutes for Pulsating Blue without repainting risk. See the full Port Au Prince swatch →
Glidden Equivalent of Pulsating Blue
Glidden's nearest match is Port Au Prince (PPG1238-7), visually identical in normal room light (ΔE 1.33). It runs slightly lighter (LRV 12 vs 10) and carries a cool blue-green undertone, so it substitutes for Pulsating Blue without repainting risk. See the full Port Au Prince swatch →
Dutch Boy Equivalent of Pulsating Blue
Dutch Boy's nearest match is Wave Runner (135-7DB), visually identical in normal room light (ΔE 1.31). It sits at the same lightness (LRV 11 vs 10) and carries a cool blue-green undertone, so it substitutes for Pulsating Blue without repainting risk. See the full Wave Runner swatch →
HGTV Home by Sherwin-Williams Equivalent of Pulsating Blue
HGTV Home by Sherwin-Williams has no exact twin of Pulsating Blue. The nearest is Georgian Bay (HGSW 2362) at ΔE 3.6 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 11 vs 10). Compare large swatches before substituting. See the full Georgian Bay swatch →
Dunn-Edwards Equivalent of Pulsating Blue
At Dunn-Edwards, the closest color to Pulsating Blue is Blue Velvet (DET559) — very close at ΔE 2.25, though not an exact twin. It sits at the same lightness (LRV 11 vs 10) and carries a cool blue-green undertone; sample both side by side if the room gets strong natural light. See the full Blue Velvet swatch →
Diamond Vogel Equivalent of Pulsating Blue
At Diamond Vogel, the closest color to Pulsating Blue is Job's Tears (0676) — very close at ΔE 3.1, though not an exact twin. It sits at the same lightness (LRV 10 vs 10) and carries a cool blue-green undertone; sample both side by side if the room gets strong natural light. See the full Job's Tears swatch →
Hirshfield's Equivalent of Pulsating Blue
Hirshfield's has no exact twin of Pulsating Blue. The nearest is Tory Blue (H0056) at ΔE 3.98 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 14 vs 10). Compare large swatches before substituting. See the full Tory Blue swatch →
Kompozit Equivalent of Pulsating Blue
Kompozit has no exact twin of Pulsating Blue. The nearest is Job's Tears (0676) at ΔE 4.51 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 9 vs 10). Compare large swatches before substituting. See the full Job's Tears swatch →