Color spec
| Brand | Sherwin-Williams |
| Name | Online |
| SKU | SW 7072 |
| Hex | #B0B5B5 |
| RGB | 176, 181, 181 |
| HSL | 180°, 3%, 70% |
| LRV | 45 |
| Undertone | neutral with no strong undertone |
| Family | Gray |
About Sherwin-Williams Online
Online sits in the mid-range at LRV 45, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Because it carries almost no measurable hue, it stays a true neutral and pairs cleanly with nearly any trim or floor. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Online is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Grays like this read as a modern neutral and sit comfortably alongside both warm woods and cool metals.
Closest matches by brand
18 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all gray from that brand.
Behr
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Magnolia Home
Farrow & Ball
Diamond Vogel
Hirshfield's
Rodda
C2 Paint
Portola Paints
Annie Sloan
Rust-Oleum
Kompozit
Similar Sherwin-Williams colors
closest in the Sherwin-Williams deckThe nearest shades to Online within Sherwin-Williams's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #B0B5B5 in HSL space. Pair Online with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Sherwin-Williams Online Equivalents at Other Brands
Matching Online from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Sherwin-Williams SW 7072 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Behr Equivalent of Online
Behr's nearest match is Silverstone (PPU26-08), visually identical in normal room light (ΔE 1.53). It sits at the same lightness (LRV 45 vs 45) and carries a true neutral undertone, so it substitutes for Online without repainting risk. See the full Silverstone swatch →
Benjamin Moore Equivalent of Online
Benjamin Moore's nearest match is Silent Night (1613), visually identical in normal room light (ΔE 1.88). It sits at the same lightness (LRV 45 vs 45) and carries a true neutral undertone, so it substitutes for Online without repainting risk. See the full Silent Night swatch →
Valspar Equivalent of Online
Valspar's nearest match is Autumn Fog (4007-1B), visually identical in normal room light (ΔE 1.34). It sits at the same lightness (LRV 45.9 vs 45) and carries a cool blue-green undertone, so it substitutes for Online without repainting risk. See the full Autumn Fog swatch →
PPG / Glidden Equivalent of Online
At PPG / Glidden, the closest color to Online is Smoke Screen (PPG1038-4) — very close at ΔE 2.06, though not an exact twin. It sits at the same lightness (LRV 46 vs 45) and carries a cool blue-green undertone; sample both side by side if the room gets strong natural light. See the full Smoke Screen swatch →
Glidden Equivalent of Online
Glidden's nearest match is Stargazer (PPG1011-3), visually identical in normal room light (ΔE 1.14). It sits at the same lightness (LRV 45 vs 45) and carries a true neutral undertone, so it substitutes for Online without repainting risk. See the full Stargazer swatch →
Dutch Boy Equivalent of Online
Dutch Boy's nearest match is Zippered Gray (435-3DB), visually identical in normal room light (ΔE 1.84). It sits at the same lightness (LRV 44 vs 45) and carries a cool blue undertone, so it substitutes for Online without repainting risk. See the full Zippered Gray swatch →
HGTV Home by Sherwin-Williams Equivalent of Online
The closest HGTV Home by Sherwin-Williams equivalent of Online is Online (HGSW 1466). At ΔE 0 the two are indistinguishable on a wall — it carries the same true neutral undertone and sits at the same lightness (LRV 45 vs 45). If HGTV Home by Sherwin-Williams is your counter, order Online and you'll get the same color. See the full Online swatch →
Dunn-Edwards Equivalent of Online
At Dunn-Edwards, the closest color to Online is Blowin' In the Wind (DEGR52) — very close at ΔE 3.21, though not an exact twin. It sits at the same lightness (LRV 46 vs 45) and carries a true neutral undertone; sample both side by side if the room gets strong natural light. See the full Blowin' In the Wind swatch →
Magnolia Home Equivalent of Online
Magnolia Home has no exact twin of Online. The nearest is Rainy Days (JG-01) at ΔE 4.24 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 45 vs 45). Compare large swatches before substituting. See the full Rainy Days swatch →
Farrow & Ball Equivalent of Online
Farrow & Ball has no exact twin of Online. The nearest is Lamp Room Gray (NO. 88) at ΔE 4.06 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 44 vs 45). Compare large swatches before substituting. See the full Lamp Room Gray swatch →
Diamond Vogel Equivalent of Online
At Diamond Vogel, the closest color to Online is Cystern (0511) — very close at ΔE 2.77, though not an exact twin. It sits at the same lightness (LRV 45 vs 45) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Cystern swatch →
Hirshfield's Equivalent of Online
Hirshfield's has no exact twin of Online. The nearest is Quincy Granite (H0143) at ΔE 3.56 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 46 vs 45). Compare large swatches before substituting. See the full Quincy Granite swatch →
Rodda Equivalent of Online
Rodda's nearest match is Zinc (CA193), visually identical in normal room light (ΔE 1.53). It sits at the same lightness (LRV 44 vs 45) and carries a cool blue-green undertone, so it substitutes for Online without repainting risk. See the full Zinc swatch →
C2 Paint Equivalent of Online
At C2 Paint, the closest color to Online is Silver Screen (C2-974) — very close at ΔE 3.08, though not an exact twin. It sits at the same lightness (LRV 45 vs 45) and carries a cool blue-green undertone; sample both side by side if the room gets strong natural light. See the full Silver Screen swatch →
Annie Sloan Equivalent of Online
At Annie Sloan, the closest color to Online is Chicago Grey (CHICAGO GREY) — very close at ΔE 2.93, though not an exact twin. It runs slightly lighter (LRV 49 vs 45) and carries a true neutral undertone; sample both side by side if the room gets strong natural light. See the full Chicago Grey swatch →
Rust-Oleum Equivalent of Online
At Rust-Oleum, the closest color to Online is Aged Gray (285143) — very close at ΔE 3.42, though not an exact twin. It runs slightly lighter (LRV 48 vs 45) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Aged Gray swatch →
Kompozit Equivalent of Online
Kompozit has no exact twin of Online. The nearest is Ocean Cruise (0477) at ΔE 4.75 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 46 vs 45). Compare large swatches before substituting. See the full Ocean Cruise swatch →