Color guide · Sherwin-Williams · Brown

Momentum

SW 9530 · #5C4E2E · LRV 8 · warm red-orange tone

SW 9530 · #5C4E2E · LRV 8 — warm red-orange tone, very dark — reads black in most rooms.

MomentumSherwin-Williams · SW 9530
The color, edge to edge.Use your own photo →
Momentum
SHERWIN-WILLIAMS · SW 9530 · #5C4E2E
Brand · codeSherwin-WilliamsSW 9530 · all Sherwin-Williams browns
LRV8Very dark — reads black in most rooms.
Undertonewarm red-orange tone
FamilyBrown
Hex · RGB · HSL#5C4E2E · 92, 78, 46 · 42°, 33%, 27%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1Polished Mahogany3
  2. 2Momentum8
  3. 3Porpoise13
  4. 4Cavern Clay20
Undertone and depth

What Color Is Momentum, Really?

Momentum reads as a warm red-orange tone — very dark — reads black in most rooms. The notes below cover how Sherwin-Williams SW 9530 behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Momentum

Momentum earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Browns ground a room and pair naturally with leather, wood and warm metals.

Light by light

How Lighting Changes Momentum

At LRV 8, Momentum is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Its orange undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.

Test it in your light, not a showroom's

Most complaints about Momentum are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

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Same color, different store

Need It From Another Brand?

Any paint counter can custom-tint Sherwin-Williams SW 9530 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.

Same deck, next chip over

Similar Sherwin-Williams Colors

The nearest shades to Momentum within Sherwin-Williams's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Momentum · 2.6 : 1 · fails for textWhite text on Momentum · 8.1 : 1 · passes AA and AAA

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #5C4E2E in HSL space. Pair Momentum with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#5C4E2E + #2E3C5C
TRIADIC
#5C4E2E · #2E5C4E · #4E2E5C
ANALOGOUS
#5C372E · #5C4E2E · #535C2E

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Jessica Williams

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