Color spec
| Brand | PPG / Glidden |
| Name | Wright Deep Rust |
| SKU | FLLW370 |
| Hex | #AE6456 |
| RGB | 174, 100, 86 |
| HSL | 10°, 35%, 51% |
| LRV | 19 |
| Undertone | warm red tone |
| Family | Red |
About PPG / Glidden Wright Deep Rust
With an LRV of 19, Wright Deep Rust is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Wright Deep Rust works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Reds bring energy and appetite, classic in dining rooms and front doors.
Closest matches by brand
15 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all red from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Farrow & Ball
Diamond Vogel
Hirshfield's
Rodda
C2 Paint
Clare
Kompozit
Similar PPG / Glidden colors
closest in the PPG / Glidden deckThe nearest shades to Wright Deep Rust within PPG / Glidden's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #AE6456 in HSL space. Pair Wright Deep Rust with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
PPG / Glidden Wright Deep Rust Equivalents at Other Brands
Matching Wright Deep Rust from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint PPG / Glidden FLLW370 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Wright Deep Rust
Sherwin-Williams has no exact twin of Wright Deep Rust. The nearest is Red Cent (SW 6341) at ΔE 4.08 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 19 vs 19). Compare large swatches before substituting. See the full Red Cent swatch →
Behr Equivalent of Wright Deep Rust
Behr's nearest match is Chimayo Red (QE-04), visually identical in normal room light (ΔE 1.24). It sits at the same lightness (LRV 19 vs 19) and carries a warm red undertone, so it substitutes for Wright Deep Rust without repainting risk. See the full Chimayo Red swatch →
Benjamin Moore Equivalent of Wright Deep Rust
The closest Benjamin Moore equivalent of Wright Deep Rust is Colonial Brick (2093-30). At ΔE 0.32 the two are indistinguishable on a wall — it carries the same warm red undertone and sits at the same lightness (LRV 20 vs 19). If Benjamin Moore is your counter, order Colonial Brick and you'll get the same color. See the full Colonial Brick swatch →
Valspar Equivalent of Wright Deep Rust
At Valspar, the closest color to Wright Deep Rust is Pajarito Red (2001-7B) — very close at ΔE 2.13, though not an exact twin. It sits at the same lightness (LRV 19.3 vs 19) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Pajarito Red swatch →
Glidden Equivalent of Wright Deep Rust
The closest Glidden equivalent of Wright Deep Rust is Cinnabar (50YR 32/460). At ΔE 0 the two are indistinguishable on a wall — it carries the same warm red undertone and runs noticeably lighter (LRV 32 vs 19). If Glidden is your counter, order Cinnabar and you'll get the same color. See the full Cinnabar swatch →
Dutch Boy Equivalent of Wright Deep Rust
At Dutch Boy, the closest color to Wright Deep Rust is Aged Clay (305-5DB) — very close at ΔE 3.13, though not an exact twin. It runs slightly lighter (LRV 21 vs 19) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Aged Clay swatch →
HGTV Home by Sherwin-Williams Equivalent of Wright Deep Rust
At HGTV Home by Sherwin-Williams, the closest color to Wright Deep Rust is Nouveau Red (HGSW 2073) — very close at ΔE 2.46, though not an exact twin. It runs slightly darker (LRV 17 vs 19) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Nouveau Red swatch →
Dunn-Edwards Equivalent of Wright Deep Rust
At Dunn-Edwards, the closest color to Wright Deep Rust is Redwood City (DE5117) — very close at ΔE 2.64, though not an exact twin. It sits at the same lightness (LRV 18 vs 19) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Redwood City swatch →
Farrow & Ball Equivalent of Wright Deep Rust
At Farrow & Ball, the closest color to Wright Deep Rust is Book Room Red (NO. 50) — very close at ΔE 2.23, though not an exact twin. It sits at the same lightness (LRV 19 vs 19) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Book Room Red swatch →
Diamond Vogel Equivalent of Wright Deep Rust
Diamond Vogel has no exact twin of Wright Deep Rust. The nearest is Poppy Prose (0065) at ΔE 3.61 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 20 vs 19). Compare large swatches before substituting. See the full Poppy Prose swatch →
Hirshfield's Equivalent of Wright Deep Rust
Hirshfield's has no exact twin of Wright Deep Rust. The nearest is Poppy Prose (0065) at ΔE 3.51 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 19 vs 19). Compare large swatches before substituting. See the full Poppy Prose swatch →
Rodda Equivalent of Wright Deep Rust
At Rodda, the closest color to Wright Deep Rust is Terracotta (CA224) — very close at ΔE 2.91, though not an exact twin. It sits at the same lightness (LRV 19 vs 19) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Terracotta swatch →
C2 Paint Equivalent of Wright Deep Rust
C2 Paint's nearest match is Rhode Island Red (BD46), visually identical in normal room light (ΔE 1.01). It sits at the same lightness (LRV 18 vs 19) and carries a warm red undertone, so it substitutes for Wright Deep Rust without repainting risk. See the full Rhode Island Red swatch →
Clare Equivalent of Wright Deep Rust
Clare has no exact twin of Wright Deep Rust. The nearest is Sriracha (PNT100-DP-29) at ΔE 4.24 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 20 vs 19). Compare large swatches before substituting. See the full Sriracha swatch →
Kompozit Equivalent of Wright Deep Rust
Kompozit has no exact twin of Wright Deep Rust. The nearest is Poppy Prose (0065) at ΔE 3.51 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 18 vs 19). Compare large swatches before substituting. See the full Poppy Prose swatch →