PPG / Glidden Va Va Voom#E3B34C · LRV 49
Va Va Voom reads as a red-orange / warm — mid-tone — versatile but shifts visibly with light. The notes below cover the spec, what PPG / Glidden 1210-6 actually looks like under different light, and the closest matches at competing US brands.
Color spec
| Brand | PPG / Glidden |
| Name | Va Va Voom |
| SKU | 1210-6 |
| Hex | #E3B34C |
| RGB | 227, 179, 76 |
| HSL | 41°, 73%, 59% |
| LRV | 49 |
| Undertone | red-orange / warm |
| Family | Yellow |
About PPG / Glidden Va Va Voom
Va Va Voom sits in the mid-range at LRV 49, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its orange undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Va Va Voom is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Yellows lift kitchens, hallways and kids' rooms with warmth.
Kompozit alternative
The closest hex in the Kompozit deck, ranked by ΔE2000 (perceptual color difference). ΔE under 2 is indistinguishable to most eyes; under 5 is a very close visual match.
Closest matches at every US brand
9 brands · top 5 each5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all yellow from that brand.
Sherwin-Williams
Dunn-Edwards
Behr
Valspar
Benjamin Moore
Farrow & Ball
Magnolia Home
Clare
Similar PPG / Glidden colors
closest in the PPG / Glidden deckThe nearest shades to Va Va Voom within PPG / Glidden's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #E3B34C in HSL space. Pair Va Va Voom with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.