Color spec
| Brand | Magnolia Home |
| Name | Moments |
| SKU | JG-150 |
| Hex | #3F3632 |
| RGB | 63, 54, 50 |
| HSL | 18°, 12%, 22% |
| LRV | 4 |
| Undertone | warm red tone |
| Family | Black |
About Magnolia Home Moments
At LRV 4, Moments is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.
Moments earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Near-blacks like this are best as contrast — doors, trim, cabinets, window frames.
Closest matches by brand
14 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all black from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Farrow & Ball
Diamond Vogel
Hirshfield's
Rodda
C2 Paint
Kompozit
Similar Magnolia Home colors
closest in the Magnolia Home deckThe nearest shades to Moments within Magnolia Home's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #3F3632 in HSL space. Pair Moments with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Magnolia Home Moments Equivalents at Other Brands
Matching Moments from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Magnolia Home JG-150 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Moments
At Sherwin-Williams, the closest color to Moments is Black Bean (SW 6006) — very close at ΔE 2.56, though not an exact twin. It sits at the same lightness (LRV 4 vs 4) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Black Bean swatch →
Behr Equivalent of Moments
Behr's nearest match is Bison Brown (780B-7), visually identical in normal room light (ΔE 1.14). It sits at the same lightness (LRV 4 vs 4) and carries a warm red undertone, so it substitutes for Moments without repainting risk. See the full Bison Brown swatch →
Benjamin Moore Equivalent of Moments
Benjamin Moore's nearest match is Bittersweet Chocolate (2114-10), visually identical in normal room light (ΔE 1.83). It sits at the same lightness (LRV 5 vs 4) and carries a warm red-orange undertone, so it substitutes for Moments without repainting risk. See the full Bittersweet Chocolate swatch →
Valspar Equivalent of Moments
At Valspar, the closest color to Moments is Black Raisin (4002-2C) — very close at ΔE 2.14, though not an exact twin. It sits at the same lightness (LRV 4 vs 4) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Black Raisin swatch →
Dutch Boy Equivalent of Moments
At Dutch Boy, the closest color to Moments is Ebony Sky (438-6DB) — very close at ΔE 2.88, though not an exact twin. It sits at the same lightness (LRV 5 vs 4) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Ebony Sky swatch →
HGTV Home by Sherwin-Williams Equivalent of Moments
At HGTV Home by Sherwin-Williams, the closest color to Moments is Jumping Java (HGSW 3081) — very close at ΔE 2.56, though not an exact twin. It sits at the same lightness (LRV 4 vs 4) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Jumping Java swatch →
Dunn-Edwards Equivalent of Moments
Dunn-Edwards has no exact twin of Moments. The nearest is Black (DEA002) at ΔE 4.95 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 4 vs 4). Compare large swatches before substituting. See the full Black swatch →
Rodda Equivalent of Moments
Rodda has no exact twin of Moments. The nearest is French Roast (CA213) at ΔE 3.82 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 5 vs 4). Compare large swatches before substituting. See the full French Roast swatch →
Kompozit Equivalent of Moments
At Kompozit, the closest color to Moments is Film Noir (0144) — very close at ΔE 2.92, though not an exact twin. It sits at the same lightness (LRV 5 vs 4) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Film Noir swatch →