Color spec
| Brand | HGTV Home by Sherwin-Williams |
| Name | Reddened Earth |
| SKU | HGSW 6053 |
| Hex | #9C6E63 |
| RGB | 156, 110, 99 |
| HSL | 12°, 22%, 50% |
| LRV | 19 |
| Undertone | red / warm |
| Family | Brown |
About HGTV Home by Sherwin-Williams Reddened Earth
With an LRV of 19, Reddened Earth is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Reddened Earth works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Browns ground a room and pair naturally with leather, wood and warm metals.
Closest matches at every US brand
14 brands · top 5 each5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all brown from that brand.
Sherwin-Williams
Dutch Boy
Valspar
PPG / Glidden
Dunn-Edwards
Benjamin Moore
C2 Paint
Behr
Diamond Vogel
Kompozit
Farrow & Ball
Clare
Magnolia Home
Backdrop
Similar HGTV Home by Sherwin-Williams colors
closest in the HGTV Home by Sherwin-Williams deckThe nearest shades to Reddened Earth within HGTV Home by Sherwin-Williams's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #9C6E63 in HSL space. Pair Reddened Earth with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
HGTV Home by Sherwin-Williams Reddened Earth Equivalents at Other Brands
Matching Reddened Earth from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint HGTV Home by Sherwin-Williams HGSW 6053 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Reddened Earth
The closest Sherwin-Williams equivalent of Reddened Earth is Reddened Earth (SW 6053). At ΔE 0 the two are indistinguishable on a wall — it carries the same warm red undertone and sits at the same lightness (LRV 19 vs 19). If Sherwin-Williams is your counter, order Reddened Earth and you'll get the same color. See the full Reddened Earth swatch →
Dutch Boy Equivalent of Reddened Earth
The closest Dutch Boy equivalent of Reddened Earth is Mocha Red (408-5DB). At ΔE 0 the two are indistinguishable on a wall — it carries the same warm red undertone and sits at the same lightness (LRV 19 vs 19). If Dutch Boy is your counter, order Mocha Red and you'll get the same color. See the full Mocha Red swatch →
Valspar Equivalent of Reddened Earth
Valspar's nearest match is Apache Clay (1007-9B), visually identical in normal room light (ΔE 1.42). It sits at the same lightness (LRV 19.4 vs 19) and carries a warm red undertone, so it substitutes for Reddened Earth without repainting risk. See the full Apache Clay swatch →
PPG / Glidden Equivalent of Reddened Earth
PPG / Glidden's nearest match is Safari Brown (PPG1061-6), visually identical in normal room light (ΔE 1.54). It sits at the same lightness (LRV 18 vs 19) and carries a warm red undertone, so it substitutes for Reddened Earth without repainting risk. See the full Safari Brown swatch →
Dunn-Edwards Equivalent of Reddened Earth
Dunn-Edwards's nearest match is Antique Rose (DEC702), visually identical in normal room light (ΔE 1.97). It sits at the same lightness (LRV 19 vs 19) and carries a warm red undertone, so it substitutes for Reddened Earth without repainting risk. See the full Antique Rose swatch →
Benjamin Moore Equivalent of Reddened Earth
At Benjamin Moore, the closest color to Reddened Earth is Tea Room (AF-270) — very close at ΔE 2.58, though not an exact twin. It sits at the same lightness (LRV 20 vs 19) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Tea Room swatch →
C2 Paint Equivalent of Reddened Earth
At C2 Paint, the closest color to Reddened Earth is Tofino (C2-539) — very close at ΔE 2.71, though not an exact twin. It sits at the same lightness (LRV 18 vs 19) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Tofino swatch →
Kompozit Equivalent of Reddened Earth
At Kompozit, the closest color to Reddened Earth is Temptation (0150) — very close at ΔE 3.15, though not an exact twin. It sits at the same lightness (LRV 18 vs 19) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Temptation swatch →
Behr Equivalent of Reddened Earth
Behr has no exact twin of Reddened Earth. The nearest is Autumn Russet (MQ1-17) at ΔE 3.52 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 20 vs 19). Compare large swatches before substituting. See the full Autumn Russet swatch →
Diamond Vogel Equivalent of Reddened Earth
Diamond Vogel has no exact twin of Reddened Earth. The nearest is Corazon (0073) at ΔE 3.9 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 19 vs 19). Compare large swatches before substituting. See the full Corazon swatch →
Farrow & Ball Equivalent of Reddened Earth
Farrow & Ball has no exact twin of Reddened Earth. The nearest is Book Room Red (NO. 50) at ΔE 4.15 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 19 vs 19). Compare large swatches before substituting. See the full Book Room Red swatch →
Clare Equivalent of Reddened Earth
Clare doesn't make a true equivalent of Reddened Earth — the nearest deck color, Big Apple (PNT100-DP-30), is clearly different (ΔE 6.27). For an exact match, any Clare retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6053 instead. See the full Big Apple swatch →
Magnolia Home Equivalent of Reddened Earth
Magnolia Home doesn't make a true equivalent of Reddened Earth — the nearest deck color, Elemental (JG-129), is clearly different (ΔE 10.32). For an exact match, any Magnolia Home retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6053 instead. See the full Elemental swatch →
Backdrop Equivalent of Reddened Earth
Backdrop doesn't make a true equivalent of Reddened Earth — the nearest deck color, Old Soul (BD-OS), is clearly different (ΔE 23.21). For an exact match, any Backdrop retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6053 instead. See the full Old Soul swatch →