Color spec
| Brand | HGTV Home by Sherwin-Williams |
| Name | Juneberry |
| SKU | HGSW 6573 |
| Hex | #854158 |
| RGB | 133, 65, 88 |
| HSL | 340°, 34%, 39% |
| LRV | 9 |
| Undertone | magenta / warm |
| Family | Red |
About HGTV Home by Sherwin-Williams Juneberry
At LRV 9, Juneberry is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Its magenta undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.
Juneberry earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Reds bring energy and appetite, classic in dining rooms and front doors.
Closest matches at every US brand
14 brands · top 5 each5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all red from that brand.
Sherwin-Williams
Dutch Boy
Behr
PPG / Glidden
Dunn-Edwards
Valspar
Benjamin Moore
Diamond Vogel
Kompozit
C2 Paint
Farrow & Ball
Magnolia Home
Clare
Backdrop
Similar HGTV Home by Sherwin-Williams colors
closest in the HGTV Home by Sherwin-Williams deckThe nearest shades to Juneberry within HGTV Home by Sherwin-Williams's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #854158 in HSL space. Pair Juneberry with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
HGTV Home by Sherwin-Williams Juneberry Equivalents at Other Brands
Matching Juneberry from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint HGTV Home by Sherwin-Williams HGSW 6573 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Juneberry
The closest Sherwin-Williams equivalent of Juneberry is Juneberry (SW 6573). At ΔE 0 the two are indistinguishable on a wall — it carries the same warm magenta undertone and sits at the same lightness (LRV 9 vs 9). If Sherwin-Williams is your counter, order Juneberry and you'll get the same color. See the full Juneberry swatch →
Dutch Boy Equivalent of Juneberry
The closest Dutch Boy equivalent of Juneberry is Plum Royale (201-7DB). At ΔE 0 the two are indistinguishable on a wall — it carries the same warm magenta undertone and sits at the same lightness (LRV 9 vs 9). If Dutch Boy is your counter, order Plum Royale and you'll get the same color. See the full Plum Royale swatch →
Behr Equivalent of Juneberry
Behr's nearest match is Gallery Red (150F-6), visually identical in normal room light (ΔE 1.66). It sits at the same lightness (LRV 10 vs 9) and carries a warm magenta undertone, so it substitutes for Juneberry without repainting risk. See the full Gallery Red swatch →
PPG / Glidden Equivalent of Juneberry
PPG / Glidden's nearest match is Wild Plum (PPG1044-7), visually identical in normal room light (ΔE 1.85). It sits at the same lightness (LRV 10 vs 9) and carries a warm magenta undertone, so it substitutes for Juneberry without repainting risk. See the full Wild Plum swatch →
Dunn-Edwards Equivalent of Juneberry
At Dunn-Edwards, the closest color to Juneberry is Mahogany Cherry (DE5020) — very close at ΔE 2.71, though not an exact twin. It sits at the same lightness (LRV 10 vs 9) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Mahogany Cherry swatch →
Valspar Equivalent of Juneberry
At Valspar, the closest color to Juneberry is Plumberry (1004-3A) — very close at ΔE 2.96, though not an exact twin. It runs slightly lighter (LRV 10.5 vs 9) and carries a warm magenta undertone; sample both side by side if the room gets strong natural light. See the full Plumberry swatch →
Benjamin Moore Equivalent of Juneberry
Benjamin Moore has no exact twin of Juneberry. The nearest is Modern Romance (CSP-435) at ΔE 3.76 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 11 vs 9). Compare large swatches before substituting. See the full Modern Romance swatch →
Kompozit Equivalent of Juneberry
Kompozit has no exact twin of Juneberry. The nearest is Berry Patch (1152) at ΔE 3.86 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 9 vs 9). Compare large swatches before substituting. See the full Berry Patch swatch →
Diamond Vogel Equivalent of Juneberry
Diamond Vogel has no exact twin of Juneberry. The nearest is Cordova Burgundy (0116) at ΔE 3.99 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 9 vs 9). Compare large swatches before substituting. See the full Cordova Burgundy swatch →
Farrow & Ball Equivalent of Juneberry
Farrow & Ball doesn't make a true equivalent of Juneberry — the nearest deck color, Radicchio (NO. 96), is clearly different (ΔE 6.74). For an exact match, any Farrow & Ball retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6573 instead. See the full Radicchio swatch →
C2 Paint Equivalent of Juneberry
C2 Paint doesn't make a true equivalent of Juneberry — the nearest deck color, Lavish (C2-518), is clearly different (ΔE 7.44). For an exact match, any C2 Paint retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6573 instead. See the full Lavish swatch →
Magnolia Home Equivalent of Juneberry
Magnolia Home doesn't make a true equivalent of Juneberry — the nearest deck color, Create (JG-28), is clearly different (ΔE 8.18). For an exact match, any Magnolia Home retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6573 instead. See the full Create swatch →
Clare Equivalent of Juneberry
Clare doesn't make a true equivalent of Juneberry — the nearest deck color, Vintage (PNT100-DP-67), is clearly different (ΔE 9.07). For an exact match, any Clare retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6573 instead. See the full Vintage swatch →
Backdrop Equivalent of Juneberry
Backdrop doesn't make a true equivalent of Juneberry — the nearest deck color, Stage Beauty (BD-SB), is clearly different (ΔE 13.68). For an exact match, any Backdrop retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6573 instead. See the full Stage Beauty swatch →