Color spec
| Brand | HGTV Home by Sherwin-Williams |
| Name | Ecru |
| SKU | HGSW 3196 |
| Hex | #D0BA94 |
| RGB | 208, 186, 148 |
| HSL | 38°, 39%, 70% |
| LRV | 51 |
| Undertone | red-orange / warm |
| Family | Neutral |
About HGTV Home by Sherwin-Williams Ecru
At LRV 51, Ecru is a light color that bounces daylight around a room without tipping into stark white. Its orange undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. It holds its undertone in most exposures, which is what makes light shades like this so forgiving room to room.
Ecru is an easy whole-room color for living spaces and bedrooms, and light enough to carry onto trim or a ceiling if you want a soft, seamless look. Greige-leaning neutrals like this are the safe whole-home choice when you want warmth without committing to a color.
Closest matches at every US brand
14 brands · top 5 each5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all neutral from that brand.
Sherwin-Williams
C2 Paint
Kompozit
Benjamin Moore
PPG / Glidden
Diamond Vogel
Behr
Valspar
Dunn-Edwards
Dutch Boy
Farrow & Ball
Magnolia Home
Backdrop
Clare
Similar HGTV Home by Sherwin-Williams colors
closest in the HGTV Home by Sherwin-Williams deckThe nearest shades to Ecru within HGTV Home by Sherwin-Williams's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #D0BA94 in HSL space. Pair Ecru with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
HGTV Home by Sherwin-Williams Ecru Equivalents at Other Brands
Matching Ecru from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint HGTV Home by Sherwin-Williams HGSW 3196 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Ecru
The closest Sherwin-Williams equivalent of Ecru is Ecru (SW 6135). At ΔE 0 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and sits at the same lightness (LRV 51 vs 51). If Sherwin-Williams is your counter, order Ecru and you'll get the same color. See the full Ecru swatch →
C2 Paint Equivalent of Ecru
The closest C2 Paint equivalent of Ecru is Chai (C2-861). At ΔE 0.45 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and sits at the same lightness (LRV 50 vs 51). If C2 Paint is your counter, order Chai and you'll get the same color. See the full Chai swatch →
Kompozit Equivalent of Ecru
The closest Kompozit equivalent of Ecru is Palmetto Bluff (0309). At ΔE 0.5 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and sits at the same lightness (LRV 50 vs 51). If Kompozit is your counter, order Palmetto Bluff and you'll get the same color. See the full Palmetto Bluff swatch →
Benjamin Moore Equivalent of Ecru
The closest Benjamin Moore equivalent of Ecru is Oat Straw (AF-340). At ΔE 0.83 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and runs slightly darker (LRV 49 vs 51). If Benjamin Moore is your counter, order Oat Straw and you'll get the same color. See the full Oat Straw swatch →
Diamond Vogel Equivalent of Ecru
Diamond Vogel's nearest match is Palmetto Bluff (0309), visually identical in normal room light (ΔE 1.3). It sits at the same lightness (LRV 52 vs 51) and carries a warm red-orange undertone, so it substitutes for Ecru without repainting risk. See the full Palmetto Bluff swatch →
Behr Equivalent of Ecru
Behr's nearest match is Hayloft (MQ2-22), visually identical in normal room light (ΔE 1.44). It runs slightly darker (LRV 49 vs 51) and carries a warm red-orange undertone, so it substitutes for Ecru without repainting risk. See the full Hayloft swatch →
PPG / Glidden Equivalent of Ecru
PPG / Glidden's nearest match is Subtle Suede (PPG1099-4), visually identical in normal room light (ΔE 1.54). It sits at the same lightness (LRV 51 vs 51) and carries a warm red-orange undertone, so it substitutes for Ecru without repainting risk. See the full Subtle Suede swatch →
Valspar Equivalent of Ecru
Valspar's nearest match is Epic (6008-3C), visually identical in normal room light (ΔE 1.56). It sits at the same lightness (LRV 49.6 vs 51) and carries a warm red-orange undertone, so it substitutes for Ecru without repainting risk. See the full Epic swatch →
Dunn-Edwards Equivalent of Ecru
Dunn-Edwards's nearest match is Adobe (DEC726), visually identical in normal room light (ΔE 1.66). It runs slightly darker (LRV 46 vs 51) and carries a warm red-orange undertone, so it substitutes for Ecru without repainting risk. See the full Adobe swatch →
Dutch Boy Equivalent of Ecru
Dutch Boy's nearest match is Saving Beige (217-3DB), visually identical in normal room light (ΔE 1.99). It runs slightly darker (LRV 49 vs 51) and carries a warm red-orange undertone, so it substitutes for Ecru without repainting risk. See the full Saving Beige swatch →
Farrow & Ball Equivalent of Ecru
Farrow & Ball has no exact twin of Ecru. The nearest is Light Stone (NO. 9) at ΔE 3.77 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 53 vs 51). Compare large swatches before substituting. See the full Light Stone swatch →
Magnolia Home Equivalent of Ecru
Magnolia Home has no exact twin of Ecru. The nearest is Summer Pear (JG-44) at ΔE 4.55 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 47 vs 51). Compare large swatches before substituting. See the full Summer Pear swatch →
Clare Equivalent of Ecru
Clare doesn't make a true equivalent of Ecru — the nearest deck color, Money Moves (PNT100-MD-48), is clearly different (ΔE 11.79). For an exact match, any Clare retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 3196 instead. See the full Money Moves swatch →
Backdrop Equivalent of Ecru
Backdrop doesn't make a true equivalent of Ecru — the nearest deck color, Boy Meets Girl (BD-BG), is clearly different (ΔE 13.58). For an exact match, any Backdrop retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 3196 instead. See the full Boy Meets Girl swatch →