CP
HGTV HOME BY SHERWIN-WILLIAMS · HGSW 0024

HGTV Home by Sherwin-Williams Curio Gray#988977 · LRV 26

Curio Gray reads as a red-orange / warm — mid-tone — versatile but shifts visibly with light. The notes below cover the spec, what HGTV Home by Sherwin-Williams HGSW 0024 actually looks like under different light, and the closest matches at competing US brands.

HGTV HOME BY SHERWIN-WILLIAMS CURIO GRAY
RGB 152, 137, 119 LRV 26

Color spec

Brand HGTV Home by Sherwin-Williams
Name Curio Gray
SKU HGSW 0024
Hex #988977
RGB 152, 137, 119
HSL 33°, 14%, 53%
LRV 26
Undertone red-orange / warm
Family Neutral

About HGTV Home by Sherwin-Williams Curio Gray

Curio Gray sits in the mid-range at LRV 26, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its orange undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.

Curio Gray is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Greige-leaning neutrals like this are the safe whole-home choice when you want warmth without committing to a color.

Closest matches at every US brand

14 brands · top 5 each

5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all neutral from that brand.

SW 24 · #988977 · ΔE 0 · LRV 26
SW 2855 · #9C8A79 · ΔE 1.83 · LRV 27
SW 7508 · #9C8A79 · ΔE 1.83 · LRV 27
SW 6158 · #998970 · ΔE 2.74 · LRV 26
SW 2840 · #978A7F · ΔE 3.07 · LRV 26

Valspar

2,858 colors in deck · best ΔE 0.5
All neutral at Valspar →
6006-2A · #998976 · ΔE 0.5 · LRV 26.1
M225 · #9E8D75 · ΔE 2.65 · LRV 27.7
5008-2A · #938C75 · ΔE 5.35 · LRV 26.3
2005-9C · #A28776 · ΔE 5.7 · LRV 26.3
8004-26E · #928E7D · ΔE 5.8 · LRV 27

Benjamin Moore

3,934 colors in deck · best ΔE 1.12
All neutral at Benjamin Moore →
1007 · #968777 · ΔE 1.12 · LRV 25
986 · #998B75 · ΔE 2.05 · LRV 27
CSP-205 · #938A7C · ΔE 2.89 · LRV 26
1020 · #9D8774 · ΔE 3.18 · LRV 26
CC-514 · #9D8774 · ΔE 3.18 · LRV 26

Behr

5,644 colors in deck · best ΔE 1.12
All neutral at Behr →
PPU5-06 · #968777 · ΔE 1.12 · LRV 25
PPU5-06A · #968777 · ΔE 1.12 · LRV 25
PPU5-6 · #968777 · ΔE 1.12 · LRV 25
ECC-25-1 · #948778 · ΔE 1.51 · LRV 25
MQ6-29 · #948A79 · ΔE 2.45 · LRV 26

Dunn-Edwards

2,298 colors in deck · best ΔE 1.39
All neutral at Dunn-Edwards →
DEBN24 · #9C8C7B · ΔE 1.39 · LRV 27
DESS41 · #978D81 · ΔE 3.12 · LRV 27
DET640 · #978B71 · ΔE 4.15 · LRV 26
DE6068 · #9E8779 · ΔE 4.9 · LRV 25
DEBN59 · #938B73 · ΔE 5.14 · LRV 25

PPG / Glidden

2,132 colors in deck · best ΔE 1.93
All neutral at PPG / Glidden →
PPG15-30 · #9D8D7D · ΔE 1.93 · LRV 28
PPG1019-5 · #91867D · ΔE 4.11 · LRV 25
PPG14-06 · #948E83 · ΔE 4.71 · LRV 27
PPG1075-5 · #96847A · ΔE 4.91 · LRV 24
PPG1029-5 · #908D7A · ΔE 6.56 · LRV 26

Farrow & Ball

209 colors in deck · best ΔE 2.09
All neutral at Farrow & Ball →
NO. 40 · #958975 · ΔE 2.09 · LRV 26
NO. 41 · #99896E · ΔE 3.49 · LRV 26
NO. 243 · #9A9087 · ΔE 4.59 · LRV 29
NO. 292 · #8C8C7A · ΔE 7.98 · LRV 26
NO. 13 · #8E8D6F · ΔE 9.53 · LRV 26

Dutch Boy

1,340 colors in deck · best ΔE 3.07
All neutral at Dutch Boy →
443-4DB · #978A7F · ΔE 3.07 · LRV 26
417-5DB · #96826A · ΔE 3.47 · LRV 24
421-4DB · #988F7B · ΔE 3.91 · LRV 28
439-4DB · #8C877F · ΔE 5.65 · LRV 24
403-4DB · #9B8882 · ΔE 7 · LRV 26

C2 Paint

580 colors in deck · best ΔE 3.48
All neutral at C2 Paint →
C2-825 · #95897F · ΔE 3.48 · LRV 26
C2-888 · #9A8C72 · ΔE 3.61 · LRV 27
C2-922 · #988F7B · ΔE 3.91 · LRV 28
C2-794 · #928A81 · ΔE 4.32 · LRV 26
C2-905 · #8D8779 · ΔE 4.57 · LRV 24

Diamond Vogel

1,386 colors in deck · best ΔE 3.72
All neutral at Diamond Vogel →
0339 · #93866D · ΔE 3.72 · LRV 24
0346 · #988C6D · ΔE 5.81 · LRV 27
0352 · #978E72 · ΔE 5.95 · LRV 27
0373 · #959078 · ΔE 6.69 · LRV 28
0380 · #948E73 · ΔE 6.85 · LRV 27

Clare

78 colors in deck · best ΔE 4.31
All neutral at Clare →
PNT100-DP-52 · #8C8479 · ΔE 4.31 · LRV 23
PNT100-MD-14 · #91928C · ΔE 8.8 · LRV 28
PNT100-MD-16 · #7B8082 · ΔE 12.82 · LRV 21
PNT100-MD-64 · #9FA47B · ΔE 14.95 · LRV 35
PNT100-LT-32 · #9C9CA7 · ΔE 15.71 · LRV 34

Kompozit

1,321 colors in deck · best ΔE 4.7
All neutral at Kompozit →
0562 · #948D84 · ΔE 4.7 · LRV 27
0346 · #948666 · ΔE 5.81 · LRV 24
0352 · #90876B · ΔE 6.04 · LRV 24
0380 · #8D876D · ΔE 6.76 · LRV 24
0373 · #8F8B72 · ΔE 7.22 · LRV 26

Backdrop

30 colors in deck · best ΔE 5.07
All neutral at Backdrop →
BD-AN · #A89886 · ΔE 5.07 · LRV 33
BD-CT · #A89E8A · ΔE 7.17 · LRV 33
BD-OS · #7E7C5C · ΔE 11.43 · LRV 18
BD-HF · #7C8478 · ΔE 12.08 · LRV 22
BD-PW · #7C8E97 · ΔE 17.38 · LRV 27

Magnolia Home

160 colors in deck · best ΔE 5.16
All neutral at Magnolia Home →
JG-124 · #8E897F · ΔE 5.16 · LRV 25
JG-53 · #8F8D79 · ΔE 7.23 · LRV 26
JG-146 · #918F89 · ΔE 7.29 · LRV 27
JG-138 · #8D8E8B · ΔE 9.18 · LRV 27
JG-60 · #86897D · ΔE 9.24 · LRV 24

Similar HGTV Home by Sherwin-Williams colors

closest in the HGTV Home by Sherwin-Williams deck

The nearest shades to Curio Gray within HGTV Home by Sherwin-Williams's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

HGSW 3442 · LRV 27
HGSW 7508 · LRV 27
HGSW 3213 · LRV 26
HGSW 6158 · LRV 26
HGSW 3494 · LRV 27
HGSW 9172 · LRV 27

Coordinated palette

Generated by hue-rotating #988977 in HSL space. Pair Curio Gray with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#988977 + #778698
TRIADIC
#988977 · #779889 · #897798
ANALOGOUS
#987977 · #988977 · #979877

Accessibility (WCAG contrast)

Sample text on white
3.4:1 AA Large
Sample text on black
6.18:1 AA

WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.

HGTV Home by Sherwin-Williams Curio Gray Equivalents at Other Brands

Matching Curio Gray from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint HGTV Home by Sherwin-Williams HGSW 0024 directly — these equivalents are for when you'd rather stay inside one brand's own deck.

Sherwin-Williams Equivalent of Curio Gray

The closest Sherwin-Williams equivalent of Curio Gray is Curio Gray (SW 24). At ΔE 0 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and sits at the same lightness (LRV 26 vs 26). If Sherwin-Williams is your counter, order Curio Gray and you'll get the same color. See the full Curio Gray swatch →

Valspar Equivalent of Curio Gray

The closest Valspar equivalent of Curio Gray is Stone Manor (6006-2A). At ΔE 0.5 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and sits at the same lightness (LRV 26.1 vs 26). If Valspar is your counter, order Stone Manor and you'll get the same color. See the full Stone Manor swatch →

Benjamin Moore Equivalent of Curio Gray

Benjamin Moore's nearest match is Beigewood (1007), visually identical in normal room light (ΔE 1.12). It sits at the same lightness (LRV 25 vs 26) and carries a warm red-orange undertone, so it substitutes for Curio Gray without repainting risk. See the full Beigewood swatch →

Dunn-Edwards Equivalent of Curio Gray

Dunn-Edwards's nearest match is Wild Maitake (DEBN24), visually identical in normal room light (ΔE 1.39). It sits at the same lightness (LRV 27 vs 26) and carries a warm red-orange undertone, so it substitutes for Curio Gray without repainting risk. See the full Wild Maitake swatch →

Farrow & Ball Equivalent of Curio Gray

At Farrow & Ball, the closest color to Curio Gray is Mouse's Back (NO. 40) — very close at ΔE 2.09, though not an exact twin. It sits at the same lightness (LRV 26 vs 26) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Mouse's Back swatch →

Behr Equivalent of Curio Gray

At Behr, the closest color to Curio Gray is Lost Canyon (MQ6-29) — very close at ΔE 2.45, though not an exact twin. It sits at the same lightness (LRV 26 vs 26) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Lost Canyon swatch →

Dutch Boy Equivalent of Curio Gray

At Dutch Boy, the closest color to Curio Gray is Seemingly Perfect (443-4DB) — very close at ΔE 3.07, though not an exact twin. It sits at the same lightness (LRV 26 vs 26) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Seemingly Perfect swatch →

C2 Paint Equivalent of Curio Gray

At C2 Paint, the closest color to Curio Gray is Rickshaw (C2-825) — very close at ΔE 3.48, though not an exact twin. It sits at the same lightness (LRV 26 vs 26) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Rickshaw swatch →

Diamond Vogel Equivalent of Curio Gray

Diamond Vogel has no exact twin of Curio Gray. The nearest is Ceramic Pot (0339) at ΔE 3.72 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 24 vs 26). Compare large swatches before substituting. See the full Ceramic Pot swatch →

Clare Equivalent of Curio Gray

Clare has no exact twin of Curio Gray. The nearest is Dirty Chai (PNT100-DP-52) at ΔE 4.31 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 23 vs 26). Compare large swatches before substituting. See the full Dirty Chai swatch →

PPG / Glidden Equivalent of Curio Gray

PPG / Glidden doesn't make a true equivalent of Curio Gray — the nearest deck color, Meander (PPG1029-5), is clearly different (ΔE 6.56). For an exact match, any PPG / Glidden retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 0024 instead. See the full Meander swatch →

Kompozit Equivalent of Curio Gray

Kompozit doesn't make a true equivalent of Curio Gray — the nearest deck color, Burning Idea (0373), is clearly different (ΔE 7.22). For an exact match, any Kompozit retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 0024 instead. See the full Burning Idea swatch →

Magnolia Home Equivalent of Curio Gray

Magnolia Home doesn't make a true equivalent of Curio Gray — the nearest deck color, Garden Party (JG-53), is clearly different (ΔE 7.23). For an exact match, any Magnolia Home retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 0024 instead. See the full Garden Party swatch →

Backdrop Equivalent of Curio Gray

Backdrop doesn't make a true equivalent of Curio Gray — the nearest deck color, Hartford (BD-HF), is clearly different (ΔE 12.08). For an exact match, any Backdrop retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 0024 instead. See the full Hartford swatch →

EXPLORE MORE