Color spec
| Brand | HGTV Home by Sherwin-Williams |
| Name | Beguiling Mauve |
| SKU | HGSW 6269 |
| Hex | #AFA7AC |
| RGB | 175, 167, 172 |
| HSL | 322°, 5%, 67% |
| LRV | 40 |
| Undertone | true neutral (no measurable hue) |
| Family | Gray |
About HGTV Home by Sherwin-Williams Beguiling Mauve
Beguiling Mauve sits in the mid-range at LRV 40, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Because it carries almost no measurable hue, it stays a true neutral and pairs cleanly with nearly any trim or floor. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Beguiling Mauve is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Grays like this read as a modern neutral and sit comfortably alongside both warm woods and cool metals.
Closest matches at every US brand
14 brands · top 5 each5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all gray from that brand.
Sherwin-Williams
Benjamin Moore
Dutch Boy
Behr
Dunn-Edwards
Valspar
Magnolia Home
PPG / Glidden
Diamond Vogel
Kompozit
C2 Paint
Clare
Farrow & Ball
Backdrop
Similar HGTV Home by Sherwin-Williams colors
closest in the HGTV Home by Sherwin-Williams deckThe nearest shades to Beguiling Mauve within HGTV Home by Sherwin-Williams's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #AFA7AC in HSL space. Pair Beguiling Mauve with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
HGTV Home by Sherwin-Williams Beguiling Mauve Equivalents at Other Brands
Matching Beguiling Mauve from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint HGTV Home by Sherwin-Williams HGSW 6269 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Beguiling Mauve
The closest Sherwin-Williams equivalent of Beguiling Mauve is Beguiling Mauve (SW 6269). At ΔE 0 the two are indistinguishable on a wall — it carries the same true neutral undertone and sits at the same lightness (LRV 40 vs 40). If Sherwin-Williams is your counter, order Beguiling Mauve and you'll get the same color. See the full Beguiling Mauve swatch →
Benjamin Moore Equivalent of Beguiling Mauve
The closest Benjamin Moore equivalent of Beguiling Mauve is Pebble Creek (1453). At ΔE 0.66 the two are indistinguishable on a wall — it carries the same true neutral undertone and sits at the same lightness (LRV 40 vs 40). If Benjamin Moore is your counter, order Pebble Creek and you'll get the same color. See the full Pebble Creek swatch →
Dutch Boy Equivalent of Beguiling Mauve
Dutch Boy's nearest match is Future Gray (445-3DB), visually identical in normal room light (ΔE 1.34). It runs slightly darker (LRV 38 vs 40) and carries a warm red undertone, so it substitutes for Beguiling Mauve without repainting risk. See the full Future Gray swatch →
Behr Equivalent of Beguiling Mauve
Behr's nearest match is Desert Echo (720B-4), visually identical in normal room light (ΔE 1.89). It sits at the same lightness (LRV 39 vs 40) and carries a warm magenta undertone, so it substitutes for Beguiling Mauve without repainting risk. See the full Desert Echo swatch →
Dunn-Edwards Equivalent of Beguiling Mauve
At Dunn-Edwards, the closest color to Beguiling Mauve is Smoky Mountain (DE6388) — very close at ΔE 2.19, though not an exact twin. It runs slightly darker (LRV 37 vs 40) and carries a true neutral undertone; sample both side by side if the room gets strong natural light. See the full Smoky Mountain swatch →
Valspar Equivalent of Beguiling Mauve
At Valspar, the closest color to Beguiling Mauve is Heather Bay (T572) — very close at ΔE 2.33, though not an exact twin. It sits at the same lightness (LRV 38.8 vs 40) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Heather Bay swatch →
Magnolia Home Equivalent of Beguiling Mauve
At Magnolia Home, the closest color to Beguiling Mauve is Vintage Collection (JG-99) — very close at ΔE 2.5, though not an exact twin. It sits at the same lightness (LRV 41 vs 40) and carries a true neutral undertone; sample both side by side if the room gets strong natural light. See the full Vintage Collection swatch →
PPG / Glidden Equivalent of Beguiling Mauve
At PPG / Glidden, the closest color to Beguiling Mauve is Silver Service (PPG1004-4) — very close at ΔE 2.69, though not an exact twin. It sits at the same lightness (LRV 41 vs 40) and carries a true neutral undertone; sample both side by side if the room gets strong natural light. See the full Silver Service swatch →
Kompozit Equivalent of Beguiling Mauve
Kompozit has no exact twin of Beguiling Mauve. The nearest is Tin Man (0547) at ΔE 4.49 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 42 vs 40). Compare large swatches before substituting. See the full Tin Man swatch →
Diamond Vogel Equivalent of Beguiling Mauve
Diamond Vogel doesn't make a true equivalent of Beguiling Mauve — the nearest deck color, Baby Seal (0519), is clearly different (ΔE 5.98). For an exact match, any Diamond Vogel retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6269 instead. See the full Baby Seal swatch →
Farrow & Ball Equivalent of Beguiling Mauve
Farrow & Ball doesn't make a true equivalent of Beguiling Mauve — the nearest deck color, Dove Tale (NO. 267), is clearly different (ΔE 6.27). For an exact match, any Farrow & Ball retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6269 instead. See the full Dove Tale swatch →
C2 Paint Equivalent of Beguiling Mauve
C2 Paint doesn't make a true equivalent of Beguiling Mauve — the nearest deck color, Monday Morning (C2-987), is clearly different (ΔE 6.61). For an exact match, any C2 Paint retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6269 instead. See the full Monday Morning swatch →
Clare Equivalent of Beguiling Mauve
Clare doesn't make a true equivalent of Beguiling Mauve — the nearest deck color, Set In Stone (PNT100-LT-15), is clearly different (ΔE 7.69). For an exact match, any Clare retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6269 instead. See the full Set In Stone swatch →
Backdrop Equivalent of Beguiling Mauve
Backdrop doesn't make a true equivalent of Beguiling Mauve — the nearest deck color, Nuevo (BD-NU), is clearly different (ΔE 11.21). For an exact match, any Backdrop retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6269 instead. See the full Nuevo swatch →