CP
GLIDDEN · 13BB 17/399

Glidden Bright Bay Blue#0071B4 · LRV 17

Bright Bay Blue reads as a blue / cool — dark — high drama, needs strong daylight or warm bulbs. The notes below cover the spec, what Glidden 13BB 17/399 actually looks like under different light, and the closest matches at competing US brands.

GLIDDEN BRIGHT BAY BLUE
RGB 0, 113, 180 LRV 17

Color spec

Brand Glidden
Name Bright Bay Blue
SKU 13BB 17/399
Hex #0071B4
RGB 0, 113, 180
HSL 202°, 100%, 35%
LRV 17
Undertone blue / cool
Family Blue

About Glidden Bright Bay Blue

With an LRV of 17, Bright Bay Blue is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its blue undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.

Bright Bay Blue works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Blues calm a room, which makes them popular in bedrooms, bathrooms and home offices.

Closest matches at every US brand

20 brands · top 5 each

5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all blue from that brand.

Sherwin-Williams

1,947 colors in deck · best ΔE 2.17
All blue at Sherwin-Williams →
SW 6959 · #016EA7 · ΔE 2.17 · LRV 13
SW 6803 · #2377A2 · ΔE 5.05 · LRV 16
SW 6963 · #4D78AC · ΔE 6.32 · LRV 18
SW 6810 · #4E739F · ΔE 6.5 · LRV 16
SW 6796 · #017CA7 · ΔE 7.44 · LRV 17

Behr

5,644 colors in deck · best ΔE 3.01
All blue at Behr →
M510-5 · #3775AD · ΔE 3.01 · LRV 17
MQ4-24 · #2C6CAF · ΔE 3.65 · LRV 14
T18-17 · #416FAF · ΔE 5.67 · LRV 16
590D-6 · #396CB5 · ΔE 5.72 · LRV 15
M530-6 · #406EB8 · ΔE 6.45 · LRV 16

Benjamin Moore

3,934 colors in deck · best ΔE 3.11
All blue at Benjamin Moore →
791 · #1369A7 · ΔE 3.11 · LRV 13
784 · #2474A3 · ΔE 3.35 · LRV 16
2060-30 · #006EA1 · ΔE 3.46 · LRV 16
797 · #3D74AC · ΔE 3.79 · LRV 19
2066-30 · #0066B1 · ΔE 4.31 · LRV 13

Valspar

2,858 colors in deck · best ΔE 2.85
All blue at Valspar →
4008-10C · #0178B6 · ΔE 2.85 · LRV 15.6
4007-10C · #0169A7 · ΔE 3.05 · LRV 12.4
V034-3 · #016CA0 · ΔE 3.45 · LRV 12.6
8001-44F · #28679E · ΔE 4.43 · LRV 13
V033-3 · #0178AA · ΔE 4.73 · LRV 15.5

PPG / Glidden

2,132 colors in deck · best ΔE 0.38
All blue at PPG / Glidden →
PPG1240-7 · #0072B5 · ΔE 0.38 · LRV 15
PPG1242-6 · #1C71AD · ΔE 0.86 · LRV 15
PPG1244-6 · #3570AD · ΔE 3.33 · LRV 15
FLLW514 · #356FAD · ΔE 3.6 · LRV 15
PPG1239-6 · #1D78AA · ΔE 3.91 · LRV 17

Dutch Boy

1,340 colors in deck · best ΔE 3.14
All blue at Dutch Boy →
140-6DB · #346EA0 · ΔE 3.14 · LRV 14
138-7DB · #017CB2 · ΔE 5.14 · LRV 17
139-6DB · #4771A1 · ΔE 5.44 · LRV 16
136-7DB · #017AAB · ΔE 5.46 · LRV 16
137-7DB · #017AA2 · ΔE 7.85 · LRV 16
HGSW 1372 · #2377A2 · ΔE 5.05 · LRV 16
HGSW 6803 · #2377A2 · ΔE 5.05 · LRV 16
HGSW 1392 · #4E739F · ΔE 6.5 · LRV 16
HGSW 1362 · #017CA7 · ΔE 7.44 · LRV 17
HGSW 6796 · #017CA7 · ΔE 7.44 · LRV 17

Dunn-Edwards

2,298 colors in deck · best ΔE 2.5
All blue at Dunn-Edwards →
DEA136 · #186DB6 · ΔE 2.5 · LRV 14
DE5845 · #0477B4 · ΔE 2.55 · LRV 16
DE5838 · #0077A7 · ΔE 5.01 · LRV 15
DE5866 · #326AB1 · ΔE 5.15 · LRV 14
DET586 · #4470B0 · ΔE 6.04 · LRV 17

Magnolia Home

160 colors in deck · best ΔE 10.28
All blue at Magnolia Home →
JG-163 · #3B6279 · ΔE 10.28 · LRV 11
JG-85 · #4E7280 · ΔE 13.12 · LRV 15
JG-86 · #616F74 · ΔE 17.62 · LRV 15
JG-79 · #607577 · ΔE 19.65 · LRV 17
JG-03 · #617373 · ΔE 20.78 · LRV 16

Farrow & Ball

209 colors in deck · best ΔE 14.41
All blue at Farrow & Ball →
NO. 220 · #636E8F · ΔE 14.41 · LRV 16
NO. 281 · #4A5B6B · ΔE 14.44 · LRV 10
NO. 299 · #6A7C80 · ΔE 19 · LRV 19
NO. 288 · #427E83 · ΔE 19.59 · LRV 18
NO. 289 · #586768 · ΔE 20.44 · LRV 13

Diamond Vogel

1,386 colors in deck · best ΔE 6.04
All blue at Diamond Vogel →
0640 · #397EC3 · ΔE 6.04 · LRV 20
H056 · #34708F · ΔE 7.01 · LRV 15
0619 · #506F91 · ΔE 7.69 · LRV 15
0612 · #547CBC · ΔE 8.65 · LRV 20
0605 · #5974B4 · ΔE 9.95 · LRV 18

Hirshfield's

1,469 colors in deck · best ΔE 1.51
All blue at Hirshfield's →
H0058 · #0075B8 · ΔE 1.51 · LRV 15
H0059 · #126DA8 · ΔE 1.85 · LRV 13
0640 · #1F7CC2 · ΔE 4.39 · LRV 22
0612 · #477BBD · ΔE 6.61 · LRV 22
0605 · #4F72B3 · ΔE 8.01 · LRV 19

Rodda

357 colors in deck · best ΔE 11.5
All blue at Rodda →
R088 · #5F7688 · ΔE 11.5 · LRV 18
R099 · #626F7A · ΔE 14.7 · LRV 16
CA202 · #65757D · ΔE 15.96 · LRV 17
R082 · #64737A · ΔE 16.45 · LRV 17
R076 · #42676F · ΔE 17.08 · LRV 13

C2 Paint

580 colors in deck · best ΔE 8.2
All blue at C2 Paint →
C2-762 · #396198 · ΔE 8.2 · LRV 12
C2-746 · #536E89 · ΔE 8.97 · LRV 15
C2-745 · #4D7288 · ΔE 9.23 · LRV 15
C2-764 · #5A83AA · ΔE 9.26 · LRV 21
BD26 · #397286 · ΔE 11.73 · LRV 15

Clare

78 colors in deck · best ΔE 6.16
All blue at Clare →
PNT100-MD-41 · #427494 · ΔE 6.16 · LRV 16
PNT100-DP-45 · #357285 · ΔE 12.58 · LRV 14
PNT100-MD-57 · #5B6682 · ΔE 14.72 · LRV 13
PNT100-MD-40 · #41656D · ΔE 17.19 · LRV 12
PNT100-DP-65 · #4D6A70 · ΔE 17.56 · LRV 13

Portola Paints

69 colors in deck · best ΔE 13.08
All blue at Portola Paints →
COBALT · #234F89 · ΔE 13.08 · LRV 8
NEWBURY PORT · #4C5F6A · ΔE 15.16 · LRV 11
BLUE MOON · #4A5562 · ΔE 17.32 · LRV 9
BLUE HERON · #758F9B · ΔE 18.33 · LRV 26
IN THE NAVY · #51555E · ΔE 20.63 · LRV 9

Annie Sloan

31 colors in deck · best ΔE 12.9
All blue at Annie Sloan →
GREEK BLUE · #6A88A2 · ΔE 12.9 · LRV 23
GIVERNY · #018DB0 · ΔE 14.16 · LRV 22
RODMELL · #655862 · ΔE 27.61 · LRV 11
FLORENCE · #018B72 · ΔE 32.43 · LRV 20
OLIVE · #746B4A · ΔE 41.23 · LRV 15

Backdrop

30 colors in deck · best ΔE 12.09
All blue at Backdrop →
BD-MJ · #5A6E7E · ΔE 12.09 · LRV 18
BD-WK · #3F546B · ΔE 14.42 · LRV 8
BD-PW · #7C8E97 · ΔE 19.51 · LRV 27
BD-LC · #3F4458 · ΔE 22.71 · LRV 6
BD-HF · #7C8478 · ΔE 30.13 · LRV 22

Rust-Oleum

16 colors in deck · best ΔE 8.96
All blue at Rust-Oleum →
329207 · #486682 · ΔE 8.96 · LRV 12
371675 · #8CA8A9 · ΔE 28.09 · LRV 36
391445 · #41594C · ΔE 29.69 · LRV 9
391446 · #958E86 · ΔE 29.97 · LRV 27
285141 · #8E948A · ΔE 31.38 · LRV 29

Kompozit

1,321 colors in deck · best ΔE 4.39
All blue at Kompozit →
0640 · #1F7CC2 · ΔE 4.39 · LRV 19
0647 · #497A9F · ΔE 6.02 · LRV 18
0612 · #477BBD · ΔE 6.61 · LRV 19
0654 · #37799C · ΔE 6.63 · LRV 17
0605 · #4F72B3 · ΔE 8.01 · LRV 17

Similar Glidden colors

closest in the Glidden deck

The nearest shades to Bright Bay Blue within Glidden's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

PPG1240-7 · LRV 15
PPG1242-6 · LRV 15
PPG1244-6 · LRV 15
PPG1239-6 · LRV 17
PPG1241-7 · LRV 12
PPG1243-7 · LRV 12

Coordinated palette

Generated by hue-rotating #0071B4 in HSL space. Pair Bright Bay Blue with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#0071B4 + #B44300
TRIADIC
#0071B4 · #B40071 · #71B400
ANALOGOUS
#00B49D · #0071B4 · #0017B4

Accessibility (WCAG contrast)

Sample text on white
5.22:1 AA
Sample text on black
4.02:1 AA Large

WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.

Glidden Bright Bay Blue Equivalents at Other Brands

Matching Bright Bay Blue from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Glidden 13BB 17/399 directly — these equivalents are for when you'd rather stay inside one brand's own deck.

Sherwin-Williams Equivalent of Bright Bay Blue

At Sherwin-Williams, the closest color to Bright Bay Blue is Blue Chip (SW 6959) — very close at ΔE 2.17, though not an exact twin. It runs slightly darker (LRV 13 vs 17) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Blue Chip swatch →

Behr Equivalent of Bright Bay Blue

Behr has no exact twin of Bright Bay Blue. The nearest is Electric Blue (MQ4-24) at ΔE 3.65 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 14 vs 17). Compare large swatches before substituting. See the full Electric Blue swatch →

Benjamin Moore Equivalent of Bright Bay Blue

At Benjamin Moore, the closest color to Bright Bay Blue is Paddington Blue (791) — very close at ΔE 3.11, though not an exact twin. It runs slightly darker (LRV 13 vs 17) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Paddington Blue swatch →

Valspar Equivalent of Bright Bay Blue

At Valspar, the closest color to Bright Bay Blue is Cosmic Blue (4008-10C) — very close at ΔE 2.85, though not an exact twin. It sits at the same lightness (LRV 15.6 vs 17) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Cosmic Blue swatch →

PPG / Glidden Equivalent of Bright Bay Blue

The closest PPG / Glidden equivalent of Bright Bay Blue is Cobalt Glaze (PPG1240-7). At ΔE 0.38 the two are indistinguishable on a wall — it carries the same cool blue undertone and runs slightly darker (LRV 15 vs 17). If PPG / Glidden is your counter, order Cobalt Glaze and you'll get the same color. See the full Cobalt Glaze swatch →

Dutch Boy Equivalent of Bright Bay Blue

Dutch Boy doesn't make a true equivalent of Bright Bay Blue — the nearest deck color, Splashed Blue (136-7DB), is clearly different (ΔE 5.46). For an exact match, any Dutch Boy retailer can custom-tint Glidden 13BB 17/399 instead. See the full Splashed Blue swatch →

HGTV Home by Sherwin-Williams Equivalent of Bright Bay Blue

HGTV Home by Sherwin-Williams doesn't make a true equivalent of Bright Bay Blue — the nearest deck color, Blue Clematis (HGSW 1372), is clearly different (ΔE 5.05). For an exact match, any HGTV Home by Sherwin-Williams retailer can custom-tint Glidden 13BB 17/399 instead. See the full Blue Clematis swatch →

Dunn-Edwards Equivalent of Bright Bay Blue

At Dunn-Edwards, the closest color to Bright Bay Blue is Beautiful Blue (DEA136) — very close at ΔE 2.5, though not an exact twin. It runs slightly darker (LRV 14 vs 17) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Beautiful Blue swatch →

Magnolia Home Equivalent of Bright Bay Blue

Magnolia Home doesn't make a true equivalent of Bright Bay Blue — the nearest deck color, Blue Skies (JG-85), is clearly different (ΔE 13.12). For an exact match, any Magnolia Home retailer can custom-tint Glidden 13BB 17/399 instead. See the full Blue Skies swatch →

Farrow & Ball Equivalent of Bright Bay Blue

Farrow & Ball doesn't make a true equivalent of Bright Bay Blue — the nearest deck color, Pitch Blue (NO. 220), is clearly different (ΔE 14.41). For an exact match, any Farrow & Ball retailer can custom-tint Glidden 13BB 17/399 instead. See the full Pitch Blue swatch →

Diamond Vogel Equivalent of Bright Bay Blue

Diamond Vogel doesn't make a true equivalent of Bright Bay Blue — the nearest deck color, Skylla (0640), is clearly different (ΔE 6.04). For an exact match, any Diamond Vogel retailer can custom-tint Glidden 13BB 17/399 instead. See the full Skylla swatch →

Hirshfield's Equivalent of Bright Bay Blue

Hirshfield's's nearest match is Biloxi Blue (H0058), visually identical in normal room light (ΔE 1.51). It runs slightly darker (LRV 15 vs 17) and carries a cool blue undertone, so it substitutes for Bright Bay Blue without repainting risk. See the full Biloxi Blue swatch →

Rodda Equivalent of Bright Bay Blue

Rodda doesn't make a true equivalent of Bright Bay Blue — the nearest deck color, Evening Tide (R088), is clearly different (ΔE 11.5). For an exact match, any Rodda retailer can custom-tint Glidden 13BB 17/399 instead. See the full Evening Tide swatch →

C2 Paint Equivalent of Bright Bay Blue

C2 Paint doesn't make a true equivalent of Bright Bay Blue — the nearest deck color, Windsor (C2-762), is clearly different (ΔE 8.2). For an exact match, any C2 Paint retailer can custom-tint Glidden 13BB 17/399 instead. See the full Windsor swatch →

Clare Equivalent of Bright Bay Blue

Clare doesn't make a true equivalent of Bright Bay Blue — the nearest deck color, Hyperlink (PNT100-MD-41), is clearly different (ΔE 6.16). For an exact match, any Clare retailer can custom-tint Glidden 13BB 17/399 instead. See the full Hyperlink swatch →

Portola Paints Equivalent of Bright Bay Blue

Portola Paints doesn't make a true equivalent of Bright Bay Blue — the nearest deck color, Cobalt (COBALT), is clearly different (ΔE 13.08). For an exact match, any Portola Paints retailer can custom-tint Glidden 13BB 17/399 instead. See the full Cobalt swatch →

Annie Sloan Equivalent of Bright Bay Blue

Annie Sloan doesn't make a true equivalent of Bright Bay Blue — the nearest deck color, Giverny (GIVERNY), is clearly different (ΔE 14.16). For an exact match, any Annie Sloan retailer can custom-tint Glidden 13BB 17/399 instead. See the full Giverny swatch →

Backdrop Equivalent of Bright Bay Blue

Backdrop doesn't make a true equivalent of Bright Bay Blue — the nearest deck color, Mom Jeans (BD-MJ), is clearly different (ΔE 12.09). For an exact match, any Backdrop retailer can custom-tint Glidden 13BB 17/399 instead. See the full Mom Jeans swatch →

Rust-Oleum Equivalent of Bright Bay Blue

Rust-Oleum doesn't make a true equivalent of Bright Bay Blue — the nearest deck color, Coastal Blue (329207), is clearly different (ΔE 8.96). For an exact match, any Rust-Oleum retailer can custom-tint Glidden 13BB 17/399 instead. See the full Coastal Blue swatch →

Kompozit Equivalent of Bright Bay Blue

Kompozit has no exact twin of Bright Bay Blue. The nearest is Skylla (0640) at ΔE 4.39 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 19 vs 17). Compare large swatches before substituting. See the full Skylla swatch →

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