Color spec
| Brand | Dunn-Edwards |
| Name | Strawberry Shortcake |
| SKU | DE5081 |
| Hex | #FA8E99 |
| RGB | 250, 142, 153 |
| HSL | 354°, 92%, 77% |
| LRV | 39 |
| Undertone | warm red tone |
| Family | Pink |
About Dunn-Edwards Strawberry Shortcake
Strawberry Shortcake sits in the mid-range at LRV 39, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Strawberry Shortcake is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Soft pinks flatter bedrooms and nurseries; deeper ones make a confident statement.
Closest matches by brand
11 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all pink from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Glidden
HGTV Home by Sherwin-Williams
Diamond Vogel
Hirshfield's
C2 Paint
Kompozit
Similar Dunn-Edwards colors
closest in the Dunn-Edwards deckThe nearest shades to Strawberry Shortcake within Dunn-Edwards's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #FA8E99 in HSL space. Pair Strawberry Shortcake with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Dunn-Edwards Strawberry Shortcake Equivalents at Other Brands
Matching Strawberry Shortcake from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Dunn-Edwards DE5081 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Strawberry Shortcake
At Sherwin-Williams, the closest color to Strawberry Shortcake is Amaryllis (SW 6591) — very close at ΔE 2.76, though not an exact twin. It runs slightly lighter (LRV 41 vs 39) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Amaryllis swatch →
Behr Equivalent of Strawberry Shortcake
At Behr, the closest color to Strawberry Shortcake is Fruit Shake (180B-4) — very close at ΔE 3.49, though not an exact twin. It runs slightly lighter (LRV 42 vs 39) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Fruit Shake swatch →
Benjamin Moore Equivalent of Strawberry Shortcake
Benjamin Moore's nearest match is Flamingo's Dream (2002-40), visually identical in normal room light (ΔE 1.78). It sits at the same lightness (LRV 39 vs 39) and carries a warm red undertone, so it substitutes for Strawberry Shortcake without repainting risk. See the full Flamingo's Dream swatch →
Valspar Equivalent of Strawberry Shortcake
Valspar has no exact twin of Strawberry Shortcake. The nearest is Peach Burst (1008-1C) at ΔE 4.42 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 42.7 vs 39). Compare large swatches before substituting. See the full Peach Burst swatch →
PPG / Glidden Equivalent of Strawberry Shortcake
At PPG / Glidden, the closest color to Strawberry Shortcake is Pink Punch (PPG1184-4) — very close at ΔE 2.27, though not an exact twin. It runs slightly lighter (LRV 42 vs 39) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Pink Punch swatch →
Glidden Equivalent of Strawberry Shortcake
At Glidden, the closest color to Strawberry Shortcake is Pink Punch (PPG1184-4) — very close at ΔE 2.32, though not an exact twin. It runs slightly lighter (LRV 42 vs 39) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Pink Punch swatch →
HGTV Home by Sherwin-Williams Equivalent of Strawberry Shortcake
At HGTV Home by Sherwin-Williams, the closest color to Strawberry Shortcake is Amaryllis (HGSW 1055) — very close at ΔE 2.76, though not an exact twin. It runs slightly lighter (LRV 41 vs 39) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Amaryllis swatch →
Diamond Vogel Equivalent of Strawberry Shortcake
At Diamond Vogel, the closest color to Strawberry Shortcake is Cherished One (1080) — very close at ΔE 3.27, though not an exact twin. It runs slightly lighter (LRV 44 vs 39) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Cherished One swatch →
Hirshfield's Equivalent of Strawberry Shortcake
At Hirshfield's, the closest color to Strawberry Shortcake is Dollie (1115) — very close at ΔE 2.29, though not an exact twin. It sits at the same lightness (LRV 40 vs 39) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Dollie swatch →
C2 Paint Equivalent of Strawberry Shortcake
C2 Paint has no exact twin of Strawberry Shortcake. The nearest is Calf's Snout (BD53) at ΔE 3.83 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 36 vs 39). Compare large swatches before substituting. See the full Calf's Snout swatch →
Kompozit Equivalent of Strawberry Shortcake
At Kompozit, the closest color to Strawberry Shortcake is Dollie (1115) — very close at ΔE 2.29, though not an exact twin. It runs slightly lighter (LRV 42 vs 39) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Dollie swatch →