Color guide · Benjamin Moore · Red

Ruby Red

2001-10 · #CA2C2C · LRV 16 · warm red tone

2001-10 · #CA2C2C · LRV 16 — warm red tone, dark — high drama, needs strong daylight or warm bulbs.

Ruby RedBenjamin Moore · 2001-10
The color, edge to edge.Use your own photo →
Ruby Red
BENJAMIN MOORE · 2001-10 · #CA2C2C
Brand · codeBenjamin Moore2001-10 · all Benjamin Moore reds
LRV16Dark — high drama, needs strong daylight or warm bulbs.
Undertonewarm red tone
FamilyRed
Hex · RGB · HSL#CA2C2C · 202, 44, 44 · 0°, 64%, 48%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1Rookwood Dark Red3
  2. 2Rumors8
  3. 3Ruby Red16
  4. 4Inferno22
  5. 5Rejuvenate30
Undertone and depth

What Color Is Ruby Red, Really?

Ruby Red reads as a warm red tone — dark — high drama, needs strong daylight or warm bulbs. The notes below cover how Benjamin Moore 2001-10 behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Ruby Red

Ruby Red works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Reds bring energy and appetite, classic in dining rooms and front doors.

Light by light

How Lighting Changes Ruby Red

With an LRV of 16, Ruby Red is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.

Test it in your light, not a showroom's

Most complaints about Ruby Red are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

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Same color, different store

Need It From Another Brand?

Any paint counter can custom-tint Benjamin Moore 2001-10 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.

Same deck, next chip over

Similar Benjamin Moore Colors

The nearest shades to Ruby Red within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Ruby Red · 3.9 : 1 · large text onlyWhite text on Ruby Red · 5.4 : 1 · passes AA

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #CA2C2C in HSL space. Pair Ruby Red with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#CA2C2C + #2CCACA
TRIADIC
#CA2C2C · #2CCA2C · #2C2CCA
ANALOGOUS
#CA2C7B · #CA2C2C · #CA7B2C

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Jessica Williams

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