Color guide · Benjamin Moore · Brown

Mocha Madness

2100-10 · #6E4939 · LRV 9 · warm red tone

2100-10 · #6E4939 · LRV 9 — warm red tone, very dark — reads black in most rooms.

Mocha MadnessBenjamin Moore · 2100-10
The color, edge to edge.Use your own photo →
Mocha Madness
BENJAMIN MOORE · 2100-10 · #6E4939
Brand · codeBenjamin Moore2100-10 · all Benjamin Moore browns
LRV9Very dark — reads black in most rooms.
Undertonewarm red tone
FamilyBrown
Hex · RGB · HSL#6E4939 · 110, 73, 57 · 18°, 32%, 33%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1Black Bean4
  2. 2Mocha Madness9
  3. 3Cavern Clay20
  4. 4Redend Point30
Undertone and depth

What Color Is Mocha Madness, Really?

Mocha Madness reads as a warm red tone — very dark — reads black in most rooms. The notes below cover how Benjamin Moore 2100-10 behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Mocha Madness

Mocha Madness earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Browns ground a room and pair naturally with leather, wood and warm metals.

Light by light

How Lighting Changes Mocha Madness

At LRV 9, Mocha Madness is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.

Test it in your light, not a showroom's

Most complaints about Mocha Madness are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

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Same color, different store

Need It From Another Brand?

Any paint counter can custom-tint Benjamin Moore 2100-10 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.

Same deck, next chip over

Similar Benjamin Moore Colors

The nearest shades to Mocha Madness within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Mocha Madness · 2.7 : 1 · fails for textWhite text on Mocha Madness · 7.9 : 1 · passes AA and AAA

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #6E4939 in HSL space. Pair Mocha Madness with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#6E4939 + #395E6E
TRIADIC
#6E4939 · #396E49 · #49396E
ANALOGOUS
#6E3944 · #6E4939 · #6E6339

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Jessica Williams

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