Benjamin Moore Madison Avenue#6BC0CE · LRV 47
Madison Avenue reads as a blue-green / cool — mid-tone — versatile but shifts visibly with light. The notes below cover the spec, what Benjamin Moore 759 actually looks like under different light, and the closest matches at competing US brands.
Color spec
| Brand | Benjamin Moore |
| Name | Madison Avenue |
| SKU | 759 |
| Hex | #6BC0CE |
| RGB | 107, 192, 206 |
| HSL | 188°, 50%, 61% |
| LRV | 47 |
| Undertone | blue-green / cool |
| Family | Teal |
About Benjamin Moore Madison Avenue
Madison Avenue sits in the mid-range at LRV 47, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its teal undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Madison Avenue is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Teals add character without shouting — good for a vanity, an island or a feature wall.
Kompozit alternative
The closest hex in the Kompozit deck, ranked by ΔE2000 (perceptual color difference). ΔE under 2 is indistinguishable to most eyes; under 5 is a very close visual match.
Closest matches at every US brand
9 brands · top 5 each5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all teal from that brand.
Dunn-Edwards
Valspar
Sherwin-Williams
Behr
PPG / Glidden
Farrow & Ball
Clare
Magnolia Home
Similar Benjamin Moore colors
closest in the Benjamin Moore deckThe nearest shades to Madison Avenue within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #6BC0CE in HSL space. Pair Madison Avenue with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.