Color spec
| Brand | Benjamin Moore |
| Name | Kiwi |
| SKU | 544 |
| Hex | #95AD6D |
| RGB | 149, 173, 109 |
| HSL | 83°, 28%, 55% |
| LRV | 37 |
| Undertone | cool green tone |
| Family | Green |
About Benjamin Moore Kiwi
Kiwi sits in the mid-range at LRV 37, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its green undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Kiwi is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Greens bridge indoors and out, so they suit living rooms, kitchens and sunrooms.
Closest matches by brand
11 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all green from that brand.
Sherwin-Williams
Behr
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Diamond Vogel
Hirshfield's
Kompozit
Similar Benjamin Moore colors
closest in the Benjamin Moore deckThe nearest shades to Kiwi within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #95AD6D in HSL space. Pair Kiwi with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Benjamin Moore Kiwi Equivalents at Other Brands
Matching Kiwi from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Benjamin Moore 544 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Kiwi
Sherwin-Williams has no exact twin of Kiwi. The nearest is Stay in Lime (SW 9032) at ΔE 4.73 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 38 vs 37). Compare large swatches before substituting. See the full Stay in Lime swatch →
Behr Equivalent of Kiwi
Behr's nearest match is French Parsley (BIC-57), visually identical in normal room light (ΔE 1.2). It runs slightly lighter (LRV 39 vs 37) and carries a cool green undertone, so it substitutes for Kiwi without repainting risk. See the full French Parsley swatch →
Valspar Equivalent of Kiwi
At Valspar, the closest color to Kiwi is Snipped Chive (8002-30E) — very close at ΔE 3.19, though not an exact twin. It sits at the same lightness (LRV 37 vs 37) and carries a cool green undertone; sample both side by side if the room gets strong natural light. See the full Snipped Chive swatch →
PPG / Glidden Equivalent of Kiwi
PPG / Glidden has no exact twin of Kiwi. The nearest is Always Apple (PPG1118-5) at ΔE 4.87 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 36 vs 37). Compare large swatches before substituting. See the full Always Apple swatch →
Glidden Equivalent of Kiwi
Glidden has no exact twin of Kiwi. The nearest is Spring Hosta Green (30GY 38/296) at ΔE 3.54 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 38 vs 37). Compare large swatches before substituting. See the full Spring Hosta Green swatch →
HGTV Home by Sherwin-Williams Equivalent of Kiwi
HGTV Home by Sherwin-Williams has no exact twin of Kiwi. The nearest is Organic Green (HGSW 1263) at ΔE 4.91 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 35 vs 37). Compare large swatches before substituting. See the full Organic Green swatch →
Dunn-Edwards Equivalent of Kiwi
Dunn-Edwards's nearest match is Kale (DE5585), visually identical in normal room light (ΔE 1.65). It runs slightly darker (LRV 33 vs 37) and carries a cool green undertone, so it substitutes for Kiwi without repainting risk. See the full Kale swatch →
Diamond Vogel Equivalent of Kiwi
Diamond Vogel has no exact twin of Kiwi. The nearest is Perennial Garden (0759) at ΔE 3.69 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 35 vs 37). Compare large swatches before substituting. See the full Perennial Garden swatch →