Color spec
| Brand | Behr |
| Name | Sweetheart |
| SKU | P140-2 |
| Hex | #F7C2ED |
| RGB | 247, 194, 237 |
| HSL | 311°, 77%, 86% |
| LRV | 64 |
| Undertone | warm magenta tone |
| Family | Pink |
About Behr Sweetheart
At LRV 64, Sweetheart is a light color that bounces daylight around a room without tipping into stark white. Its magenta undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. It holds its undertone in most exposures, which is what makes light shades like this so forgiving room to room.
Sweetheart is an easy whole-room color for living spaces and bedrooms, and light enough to carry onto trim or a ceiling if you want a soft, seamless look. Soft pinks flatter bedrooms and nurseries; deeper ones make a confident statement.
Closest matches by brand
8 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all pink from that brand.
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dunn-Edwards
Diamond Vogel
Hirshfield's
Kompozit
Similar Behr colors
closest in the Behr deckThe nearest shades to Sweetheart within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #F7C2ED in HSL space. Pair Sweetheart with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Behr Sweetheart Equivalents at Other Brands
Matching Sweetheart from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Behr P140-2 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Valspar Equivalent of Sweetheart
Valspar has no exact twin of Sweetheart. The nearest is Pink Gems (V040-2) at ΔE 4.43 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 60.1 vs 64). Compare large swatches before substituting. See the full Pink Gems swatch →
PPG / Glidden Equivalent of Sweetheart
PPG / Glidden has no exact twin of Sweetheart. The nearest is Sweet Alyssum (PPG1252-4) at ΔE 4.87 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 61 vs 64). Compare large swatches before substituting. See the full Sweet Alyssum swatch →
Dunn-Edwards Equivalent of Sweetheart
At Dunn-Edwards, the closest color to Sweetheart is Pretty in Pink (DE5023) — very close at ΔE 2.47, though not an exact twin. It runs noticeably darker (LRV 58 vs 64) and carries a warm magenta undertone; sample both side by side if the room gets strong natural light. See the full Pretty in Pink swatch →
Diamond Vogel Equivalent of Sweetheart
At Diamond Vogel, the closest color to Sweetheart is Pink Heath (1156) — very close at ΔE 2.72, though not an exact twin. It runs slightly darker (LRV 60 vs 64) and carries a warm magenta undertone; sample both side by side if the room gets strong natural light. See the full Pink Heath swatch →
Hirshfield's Equivalent of Sweetheart
At Hirshfield's, the closest color to Sweetheart is Pink Heath (1156) — very close at ΔE 2.85, though not an exact twin. It runs slightly darker (LRV 61 vs 64) and carries a warm magenta undertone; sample both side by side if the room gets strong natural light. See the full Pink Heath swatch →
Kompozit Equivalent of Sweetheart
At Kompozit, the closest color to Sweetheart is Pink Heath (1156) — very close at ΔE 2.85, though not an exact twin. It runs slightly darker (LRV 61 vs 64) and carries a warm magenta undertone; sample both side by side if the room gets strong natural light. See the full Pink Heath swatch →