Color spec
| Brand | Behr |
| Name | Ruby Ring |
| SKU | S-G-150 |
| Hex | #971233 |
| RGB | 151, 18, 51 |
| HSL | 345°, 79%, 33% |
| LRV | 7 |
| Undertone | warm red tone |
| Family | Red |
About Behr Ruby Ring
At LRV 7, Ruby Ring is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.
Ruby Ring earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Reds bring energy and appetite, classic in dining rooms and front doors.
Closest matches by brand
6 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all red from that brand.
Sherwin-Williams
Benjamin Moore
Valspar
Dutch Boy
Hirshfield's
Kompozit
Similar Behr colors
closest in the Behr deckThe nearest shades to Ruby Ring within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #971233 in HSL space. Pair Ruby Ring with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Behr Ruby Ring Equivalents at Other Brands
Matching Ruby Ring from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Behr S-G-150 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Ruby Ring
At Sherwin-Williams, the closest color to Ruby Ring is Pomegranate (SW 2903) — very close at ΔE 2.23, though not an exact twin. It sits at the same lightness (LRV 7 vs 7) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Pomegranate swatch →
Benjamin Moore Equivalent of Ruby Ring
At Benjamin Moore, the closest color to Ruby Ring is Cherry Burst (CSP-1200) — very close at ΔE 2.92, though not an exact twin. It runs slightly lighter (LRV 11 vs 7) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Cherry Burst swatch →
Dutch Boy Equivalent of Ruby Ring
Dutch Boy has no exact twin of Ruby Ring. The nearest is Rosebud Red (203-7DB) at ΔE 4.26 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 9 vs 7). Compare large swatches before substituting. See the full Rosebud Red swatch →
Hirshfield's Equivalent of Ruby Ring
At Hirshfield's, the closest color to Ruby Ring is Velvet Cake (1124) — very close at ΔE 2.88, though not an exact twin. It runs slightly lighter (LRV 11 vs 7) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Velvet Cake swatch →
Kompozit Equivalent of Ruby Ring
At Kompozit, the closest color to Ruby Ring is Velvet Cake (1124) — very close at ΔE 2.88, though not an exact twin. It runs slightly lighter (LRV 9 vs 7) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Velvet Cake swatch →