Site White
SW 7070 · #DCDEDC · LRV 73 — neutral with no strong undertone, light — bounces daylight without going clinical.
- 1Heirloom Shade63
- 2Titanium68
- 3Site White73
- 4Alabaster82
- 5Chantilly Lace91
What Color Is Site White, Really?
Site White reads as a neutral with no strong undertone — light — bounces daylight without going clinical. The notes below cover how Sherwin-Williams SW 7070 behaves in different light and the closest matches at competing US brands.
Best Rooms and Uses for Site White
Site White is an easy whole-room color for living spaces and bedrooms, and light enough to carry onto trim or a ceiling if you want a soft, seamless look. As a white, it's a natural for trim, ceilings and cabinets, and a clean backdrop for art.
How Lighting Changes Site White
At LRV 73, Site White is a light color that bounces daylight around a room without tipping into stark white. Because it carries almost no measurable hue, it stays a true neutral and pairs cleanly with nearly any trim or floor. It holds its undertone in most exposures, which is what makes light shades like this so forgiving room to room.
Most complaints about Site White are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.
Need It From Another Brand?
Any paint counter can custom-tint Sherwin-Williams SW 7070 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.
| Brand | Closest color | ΔE | LRV | |
|---|---|---|---|---|
| Behr | Silver SandsECC-33-2 · Behr | 1.0 | 72 | Color page → |
| Benjamin Moore | Pearl River871 · Benjamin Moore | 0.7 | 73 | Color page → |
| Valspar | Sheer Light7004-16 · Valspar | 1.2 | 72 | Color page → |
| PPG / Glidden | Shining ScalePPG0996-1 · PPG / Glidden | 1.0 | 72 | Color page → |
| Glidden | Shining ScalePPG0996-1 · Glidden | 1.0 | 72 | Color page → |
| Dutch Boy | Vapor438-1DB · Dutch Boy | 1.1 | 71 | Color page → |
Similar Sherwin-Williams Colors
The nearest shades to Site White within Sherwin-Williams's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.
Coordinated palette
Generated by hue-rotating #DCDEDC in HSL space. Pair Site White with one accent and one neutral — the swatches below are starting points, not final picks.
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